The Power of Storytelling and over one million other books are available for Amazon Kindle. Learn more
Qty:1
  • List Price: $17.00
  • Save: $3.60 (21%)
FREE Shipping on orders over $35.
Only 15 left in stock (more on the way).
Ships from and sold by Amazon.com.
Gift-wrap available.
FREE Shipping on orders over $35.
Condition: Used: Good
Comment: This book has already been loved by someone else. It MIGHT have some wear and tear on the edges, have some markings in it, or be an ex-library book. Over-all it is still a good book at a great price! (if it is supposed to contain a CD or access code, that may be missing)
Have one to sell? Sell on Amazon
Flip to back Flip to front
Listen Playing... Paused   You're listening to a sample of the Audible audio edition.
Learn more
See this image

The Power of Storytelling: Captivate, Convince, or Convert Any Business Audience UsingStories from Top CEOs Paperback – December 6, 2011


See all 4 formats and editions Hide other formats and editions
Amazon Price New from Used from
Kindle
"Please retry"
Paperback, December 6, 2011
$13.40
$1.32 $0.01
Best%20Books%20of%202014


Frequently Bought Together

The Power of Storytelling: Captivate, Convince, or Convert Any Business Audience UsingStories from Top CEOs + Lead with a Story: A Guide to Crafting Business Narratives That Captivate, Convince, and Inspire
Price for both: $30.19

Buy the selected items together
NO_CONTENT_IN_FEATURE

Best Books of the Month
Best Books of the Month
Want to know our Editors' picks for the best books of the month? Browse Best Books of the Month, featuring our favorite new books in more than a dozen categories.

Product Details

  • Paperback: 336 pages
  • Publisher: Prentice Hall Press; 1 edition (December 6, 2011)
  • Language: English
  • ISBN-10: 0735204608
  • ISBN-13: 978-0735204607
  • Product Dimensions: 5.6 x 0.9 x 8.2 inches
  • Shipping Weight: 11 ounces (View shipping rates and policies)
  • Average Customer Review: 4.3 out of 5 stars  See all reviews (7 customer reviews)
  • Amazon Best Sellers Rank: #998,563 in Books (See Top 100 in Books)

Editorial Reviews

Review

"This book is a must for anyone who writes or delivers speeches.  Jim's techniques bring results that are instant and dramatic."
 
Virgil Scudder
Virgil Scudder, CEO speech coach
Virgil Scudder & Associates, Inc.

"Thanks to Jim for a indispensable resource for leaders who aim to make a lasting impact with their words."

Dana Rubin
Director, New York Speechwriters Roundtable

"Executives who know how to tell effective business stories will influence audiences, motivate employees, and get good media attention.  All executives need to master this communication skill.  The wisest of executives will turn to this book to learn how."

Joan Detz

Author of How To Write & Give A Speech

"When I picked up the book, I looked first for stories of CEOs I know or feel I know.  The stories ring true, as does Jim's expert advice on putting the stories to use."
 
Frank Ovaitt
President and CEO
Institute for Public Relations

"This is the strategic playbook for today's leaders who must use the power of story to inspire and lead greatly."
 
David Morey
Vice Chairman, Core Strategy Group
Award-Winning Author, The Underdog Advantage

“More and more we find that communications impact goes up exponentially when we use stories to illustrate the point, even in the B2B environment. This book is a wonderful resource for inspiring, engaging and insightful stories that can be used to great effect both in or outside the workplace.”

Greg Gibbons
Head of Communications, Infrastructure & Cities Sector
Siemens AG

“Bravo, Jim Holtje, for reminding data-driven CEOs and communications professionals that a personal anecdote, a fable, a parable or a case history well told is always more humanizing and powerfully persuasive than an eye-glazing recitation of facts.”

Michael Morley
Former President, Edelman International; adjunct professor, NYU; author of The Global Corporate Brand Book

“The Power of Storytelling is fresh, entertaining, and most of all, useful.  The anecdotes in Storytelling demonstrate how stories can best be told - but at the same time they also provide quick, powerful lessons in management, leadership, motivation, and human nature that can be put to practical use in any organization.”

William M. Murray
    
President & COO
Public Relations Society of America (PRSA)


“Holtje understands that telling a good tale means delivering the satisfaction of authenticity. This book is not only a little vault of anecdotal business gems, it is an arsenal of high-powered narrative artillery that every savvy businessperson should command. The book is a pleasure and a revelation”.

Jack Griffin
Author of How to Say It at Work and How to Say It for First-Time Mangers

From the Author

This was my sixth book and a particularly one fun to write.  We're all storytellers. I hope this book can help your work. It might even be an inspiration to you.  Either way, enjoy!
 
Jim Holtje
December 2011
New York City

More About the Author

Jim Holtje is an American speechwriter, author, and academic. He was born in Englewood, N.J., and raised in the neighboring town of Tenafly.

He is currently a Communications Strategist and Speechwriter at MasterCard Worldwide in the company's Emerging Payments Division at the global headquarters in Purchase, N.Y.

Formerly an adjunct professor at New York University's M.S. program in corporate communication, Holtje served as the Director of Public Affairs and Speechwriter to the Chairman, President, and CEO of The McGraw-Hill Companies and worked three years as a speechwriter to the Chairman and CEO of Siemens AG in Munich, Germany.

He also served six years as chief speechwriter to the CEO of Siemens USA in New York City.

Prior to Siemens, Holtje worked at several public relations agencies and consultancies handling various Fortune 500 clients in New York. Early in his career, while living in Washington, D.C., he worked in international political consulting handling clients from Europe, Asia, and Latin America.

The author of six books, including "The Power of Storytelling: Captive, Convince or Convert Any Business Audience Using Stories from Top CEOs," he has written other business and public affairs titles for several publishers.

His first book was "Divided It Stands: Can the United Nations Work?" for Turner Publishing with an introduction by former U.S. Attorney General and UN Undersecretary General Dick Thornburgh.

Holtje earned an M.A. in international political economy from Columbia University's School of International and Public Affairs (SIPA) and a B.A. from New York University in political science and German literature.

He currently resides in New York City with his wife.

Customer Reviews

4.3 out of 5 stars
Share your thoughts with other customers

Most Helpful Customer Reviews

2 of 2 people found the following review helpful By Jim Gulnick on December 7, 2011
Format: Paperback Verified Purchase
Opening a meeting or presentation with a story to grab your audience's attention becomes easy with The Power of Storytelling.

I ordered a copy of this book on Amazon after being curious of what Top CEOs have to say. I received the book today and have already looked at a number of fascinating stories from leaders such as Jack Welch (GE), Meg Whitman (eBay), and Steve Jobs (Apple). Not only are the stories inspiring, but many provide a seldom seen glimpse into the early careers and personal lives of these well known successes.

Jim Holtje keeps the stories short, to the point, and well organized. The end result is a handy tool that any public speaker can put to use for years to come. Or, if you are just fascinated by real life lessons from influential individuals this collection is a classic!
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
1 of 1 people found the following review helpful By Macaulay on May 13, 2012
Format: Paperback Verified Purchase
Holtje's book is an excellent guide to the uses of language in business and politics. concise, practical , and very well written by a seasoned pro.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
1 of 1 people found the following review helpful By James A. Signorelli on January 23, 2012
Format: Paperback
StoryBranding(TM) 2.0 (Second Edition) - Creating Stand-Out Brands Through the Purpose of StoryThanks Jim for a wonderful reference book. It's one that will always be found on the top of my desk.
I find it useful for two reasons. First, it provides relevant anecdotes form credible sources that I can use to drive home important points in speeches and presentations. And second, it triggers thoughts about stories I could tell from my own experiences.
I love it!
Jim Signorelli, Author of StoryBranding
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
1 of 1 people found the following review helpful By Kenneth Calhoun on December 16, 2011
Format: Paperback Verified Purchase
The "Power of Storytelling" is a useful book because the author shows a variety of different business stories, and explains how to use this approach in one's own personal communications. Ideal for business speakers, teachers, managers and others who rely upon communications to make key points and be listened to.

One thing I like about this book is that the author includes a variety of story references from a wide spectrum of business situations, making it a useful reference for those of us who need to make compelling, interesting talks. I'm looking forward to applying some of the techniques to my own presentations (which could benefit from having interesting stories to help counterbalance the content, to help illustrate the technical/financial points I make during my presentations). Thanks - good job on this.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again