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The Psychology of Selling [Audio CD]

Brian Tracy (Author)
5.0 out of 5 stars  See all reviews (2 customer reviews)


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Book Description

1999
Six Compact Discs Want to triple your income in just 12 months? Renowned achievement expert Brian Tracy lays out the "graduate level" sales-tested techniques that can do just that in The Psychology of Selling - one of the best, most comprehensive sales-training programs ever produced. Learn a 12-point goal-achieving method for reaching whatever destination you choose in life, how to "program" yourself for success, which products are best for you to sell, how to "read" your prospect's needs, and how to overcome objections, and how to motivate 99 out of 100 potential customers to buy.


Product Details

  • Audio CD
  • Publisher: Nightingale Conant (1999)
  • ASIN: B000EZY1S8
  • Product Dimensions: 6.8 x 6.1 x 1.1 inches
  • Shipping Weight: 10.4 ounces
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (2 customer reviews)
  • Amazon Best Sellers Rank: #553,810 in Books (See Top 100 in Books)

Customer Reviews

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Most Helpful Customer Reviews
3 of 3 people found the following review helpful
Excellent and Powerful January 6, 2008
By C.
Format:Audio CD
Many people go out and try to sell products and services thinking it is just a "gift of gab" when in fact, there are specific techniques, methods, skills, things to do and not do.

This is a very solid course on what you need to know in any type of sales profession. If you are just starting out it is a blessing to find this product and if you are a seasoned sales professional, it is a wonderful review and a way to get back to the basics.

Closing techniques are discussed in great detail, with specific closing techniques given. Memorize and use this information as it works! I have personally sold products and services using these closing techniques and highly recommend them to others.

The section on prospecting is a wonderful section as well. It gives methods to the madness and steers you in the right direction for a productive sales career. A must have series for sure.
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never gets old in review February 15, 2011
By pje
Format:Audio CD|Amazon Verified Purchase
I purchased this product years ago in cassette tape format.

I am replacing it with the CDs, because I no longer have a cassette player in my vehicle.

I am doing the same with several other sales training materials that I have.

This one is among the top 5 that I always listen to.
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