Gardner, a columnist and senior writer for the Ottawa Citizen, is both matter-of-fact and entertaining in this look at fear and how it shapes our lives. Although we are capable of reason, says Gardner, we often rely instead on intuitive snap judgments. We also assume instinctively, but incorrectly, that [i]f examples of something can be recalled easily, that thing must be common. And what is more memorable than headlines and news programs blaring horrible crimes and diseases, plane crashes and terrorist attacks? In fact, such events are rare, but their media omnipresence activates a gut-level fear response that is out of proportion to the likelihood of our going through such an event. It doesn't help that scientific data and statistics are often misunderstood and misused and that our risk assessment is influenced less by the facts than by how others respond. Gardner's vivid, direct style, backed up by clear examples and solid data from science and psychology, brings a breath of fresh air and common sense to an emotional topic. (June)
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"Excellent...analyses everything from the media's predilection for irrational scare stories to the cynical use of fear by politicians... [A] cheery corrective to modern paranoia."
Science is great. Science with an agenda, not so much. This book clears up some of the propaganda used by governments and big businessPublished 1 month ago by Tom Thacker
Awesome book. Must read if you want to understand how fear mongering is used by EVERYONE to manipulate. Reading this book will help you to manage your fears, esp. Read morePublished 1 month ago by Michael Fisher
I gave this 5 stars because the information in this book helped me understand how my head and gut work to create my view of the world.... Read morePublished 12 months ago by T2
The perfect information for combatting the culture of fear we live in. This book should be required reading for anybody watching the nightly news.Published 16 months ago by G. Paoletti