The Secret Code of Success: 7 Hidden Steps to More Wealth and Happiness [Hardcover]

Noah St. John (Author)

Book Description

Release date: January 20, 2009

Americans spend more than $11 billion a year on self-help products—everything from books to diet pills to career coaches to seminars. So why—with all this time, money, and energy being spent—are so few people living the life they really want? Why are millions of smart, talented, motivated people still going through life with one foot on the brake?

Here's the real Secret: You don't need any more how-to-succeed information to reach your full potential.

The problem isn't lack of motivation or lack of information. The real problem is that most people focus on the "how-to" aspects of success taught by traditional self-help programs, without coming to terms with what productivity expert Noah St. John calls your "head trash"—the subconscious, emotional roadblocks that prevent people from acting on their real hopes, dreams, and ambitions. In this groundbreaking book, based on work with thousands of clients around the world, Noah St. John has created a remarkable, step-by-step approach that helps you achieve long-term happiness, success, and wealth. In The Secret Code of Success, you will learn how to:

• Eliminate the causes of self-sabotage and fear of success
• Allow yourself to make more money
• Remove stress while dramatically increasing personal productivity
• Improve relationships with coworkers, family, and friends
• Experience enhanced feelings of happiness, connection, and love

The Secret Code of Success shows that, when it comes to success, the conscious mind is exactly the wrong place to start. It's only when we first conquer the self-sabotage of our subconscious (which accounts for 90 percent of our behavior) that we can truly begin to enjoy a life filled with success. This insight is at the core of The Secret Code of Success and leads to Noah's revolutionary 7-step method for eliminating these psychological obstacles. True financial freedom and personal success is possible at last!

The Secret Code of Success shows you how to get your foot off the brake and start living the life you deserve.

Editorial Reviews

From Booklist

St. John, author and entrepreneur, offers a blueprint for readers to become happily successful in their lives, their careers, and their relationships. We learn that the subconscious (hidden) mind makes up 90 percent of total brain function, and fear of accomplishment resides in our subconscious; people are often their own worst enemies on the road to success. The author’s seven steps are asking empowering questions that change subconscious thought patterns from negative to positive; needing others’ unconditional support; using necessary support systems such as introspection and simplifying your life; taking a break from the familiar goal-related activities; stopping the attempt to protect, punish, or please others; saying no when you mean no; and finding your purpose or mission and start living it. The author recommends first thoroughly learning the seven steps, embracing them with practice, and then teaching them to others. Although motivation is personal, and there are many different approaches in the marketplace, St. John’s thoughtful advice and techniques could be very helpful to many library patrons. --Mary Whaley

Review

Great leaders know how to lead by example and create trust. With this book, Noah gives you a simple, proven way to become a true leader, both in your family and your professional life. The Secret Code of Success will inspire you to achieve the greatness that lies inside you. --Stephen M. R. Covey, New York Times bestselling author of The 7 Habits of Highly Effective People

Noah has solved the riddle of why so many people sabotage their success, even after they've spent thousands of dollars on self-help programs. He's on the cutting edge of success and I highly recommend his work! --Chris Howard, author of Turning Passion Into Profits

Noah is a beacon that will make you more sure-footed on your life's path. --SARK, author of Juicy Living

Noah's work represents one of the most significant break-throughs in the study of success in decades! --Jack Canfield, author of Chicken Soup for the Soul

You'll never get your foot off the brake and achieve the success you desire unless you take Noah's advice to heart. --T. Harv Eker, author of Secrets of the Millionaire Mind

Noah comes from his heart and shows you how to awaken to your own inner power with the magic of a question. --Dr. Joe Vitale, author of The Attractor Factor

Noah will help you reach your dreams faster, easier, and with less effort than you ever imagined possible. He's amazing! --Marcia Wieder, CEO, Dream University and founder of AmazingDreamers.com

Noah has created a remarkable system that transcends other motivation techniques. His step-by-step approach helps you create the life you want and deserve. --John Gray, Ph.D. Men Are From Mars, Women Are From Venus

I highly recommend Noah's system for anyone who wants more out of life. He can save you time, money and years of your life! --John Assaraf, Founder of OneCoach.com

Noah is a brilliant guy who brings huge insight into this problem of embracing success that he quite accurately observes in people. --Neale Donald Walsch, author of Conversations with God

See all Editorial Reviews

Product Details

• Hardcover: 256 pages
• Publisher: Collins Business (January 20, 2009)
• Language: English
• ISBN-10: 0061715743
• ISBN-13: 978-0061715747
• Product Dimensions: 5.5 x 1 x 8.3 inches
• Shipping Weight: 12 ounces (View shipping rates and policies)
• Average Customer Review: 4.5 out of 5 stars  See all reviews (52 customer reviews)
• Amazon Best Sellers Rank: #98,559 in Books (See Top 100 in Books)

More About the Author

Known as "The Abundant Lifestyle Authority", Noah St. John is famous for inventing Afformations® and creating high-impact, customized strategies for fast-growing companies, celebrities, and leading organizations around the world.

His sought-after advice has been proven to skyrocket sales, boost profits, and improve goodwill, while allowing business professionals to enjoy more free time with their families.

As a highly in-demand speaker, Noah's humorous and entertaining approach always hits the mark with audiences. His keynote speeches are described as "dynamic and life-changing", and his in-depth workshops and seminars have been called "mandatory for anyone in business."

He also appears frequently in the news worldwide, including CNN, ABC, NBC, CBS, Fox, National Public Radio, Parade, Woman's Day, Los Angeles Business Journal, The Washington Post, Chicago Sun-Times, Selling Power, Bottom Line Publications, and The Huffington Post.

"Noah St. John's work is about discovering within ourselves what we should have known all along - we are truly powerful beings with unlimited potential." -- Stephen Covey, The 7 Habits of Highly Effective People

Get Noah's FREE video series: Discover The Missing Piece to Abundant Health, Wealth and Happiness (All You Need Is 5 Minutes A Day) at www.NoahStJohn.com

Most Helpful Customer Reviews

70 of 72 people found the following review helpful

5.0 out of 5 stars The book that finally delivers on the promises of an entire industry... February 21, 2009

By Elizabeth A. Genco

Format:Hardcover|Amazon Verified Purchase

Have you read all the books, listened to all the audios, been to all the seminars... and still don't have the success that you want?

This book has the answer. No, really.

That's a pretty tall promise for a success program. And if you're the guy or gal who has read all the books, listened to all the audios, and been to all the seminars, you've undoubtedly been made that promise over and over again.

This book is different. No, really.

Let me give you a few examples of what I'm talking about.

We all know (if I may give a shout-out to Earl Nightingale here) "we become what we think about," "thoughts become things" and, according to certain movies I could name, if you think about a shiny new bicycle REALLY HARD and for long enough, it'll just appear in your garage like magic.

The problem is, we don't have as much control over our thoughts as we think we do. 90% of our thinking is on autopilot, buried deep in our subconscious minds. Most of it doesn't serve us as we try to make a change in our lives.

Nobody really talks about this, because, you know, changing your subconscious takes quite a bit of conscious attention (and yes, WORK). But there's no getting around it: unless you clear out "the head trash," you'll be stuck forever. Noah can teach you how to clear out the head trash.

Another one: Have you ever been told, "Just believe in yourself!"? There's just one problem: we DON'T believe in ourselves (see head trash, above). That's why you must, must, MUST find someone who believes in you more than you do. This is not optional.

This one really hit me hard because I've seen it in my own life. I've been blessed with incredible friends and family for my entire life. But it wasn't until my husband came along and held that place of believing in me - EVERY DAY, ALL DAY LONG - that my subconscious finally started to "get it"... and my life is shifting dramatically.

Thanks to my Loving Mirror (as Noah calls 'em), I am living my life purpose every day, the kind of massive success I want is starting to come, and I'm consciously planting seeds for more success over the next couple of years, and beyond. I know without a doubt that I would STILL be turning my wheels without that kind of Loving Mirror support that my husband provides.

That's why I know what Noah says is true: if you don't have a Loving Mirror, you have to get one. Luckily, he shows you how to find a Loving Mirror and set up the systems of support you need in every area of your life.

Another one: "Setting your goals" is all fine and good, but what if they're someone ELSE'S goals? Noah shows you how to get back in touch with what you really want - removing a huge block you probably didn't even know you had.

You can see why this book is worth your money, and more importantly, worth your time. But I haven't even mentioned the crown jewel yet...

Noah's system of Afformations is simply brilliant. (Note: I do NOT use the word "brilliant" lightly, but there's no other word for it.) Afformation questions get your mind working FOR you, not against you, in the most simple, elegant, effortless way. For that tool alone, I hope he becomes a billionaire.

A longtime practitioner of inner work and self-development, I have, in fact, heard some of these concepts before. But never so elegant and accessible as this. That's why I will be recommending The Secret Code Of Success to all of my clients, students, and writing colleagues going forward. Thank you, Noah!

62 of 68 people found the following review helpful

3.0 out of 5 stars part genius, part same old rah rah April 7, 2009

By I. Harvey

Format:Hardcover

the first part of this book which concerns itself with "afformations" is just brilliant. the author has stumbled upon a wonderful technique to bypass our sabotaging minds. this is available online for free. it's simple & it works.

for instance, ask yourself: why am i so happy?
you'll be pleasantly surprised.the questions are applicable to every aspect of your life: why is it so easy for me to lose weight? why am i so calm?

i had read about these why questions elsewhere & was happily using them when i bought the book.turns out i need not have bothered.

the remainder of the book seems like filler. it's the tired old how-you-can-be-a-dazzling-success by following various complicated steps & of course, working really really hard. the reader will forget these cliched "motivational"instructions almost immediately.they also seem almost offensive in these greed-wracked times.

but those "afformations"--they rock.

37 of 41 people found the following review helpful

3.0 out of 5 stars More of the same with a twist April 29, 2010

By J. P Snedeker

Format:Hardcover

This book claims that it is different from other self-help books. It begins by bemoaning the fact that Americans spend billions of dollars on self-help products every year without getting any place... but it ends by offering to sell you self-help products costing a lot of money--including a free weekend seminar normally going for almost $3000!

(Some of the products mentioned say they'll double your income in 90 days while you work less. I'm a school teacher on a fixed salary. How the heck is that possible for me? That's why I suspect this book and others of its ilk are clearly designed for the business/real estate crowd, and others who already have plenty of money and who want more.)

The book takes traditional self-help philosophy and gives it a somewhat different spin, which could be helpful to some people; the "afformations" are a great insight. But much of its advice--find out who you are, what your strengths are, what you like to do, etc., we've heard ever since we sat in the high school guidance counselor's office.

What I don't understand about this book is that it promises great breakthroughs and to reveal the secret code of success, but then when the book is done, we're offered other products to help us succeed. Why do we need to buy other things if this book already offers us the Secret Code of Success?