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The Shallows: What the Internet Is Doing to Our Brains [Paperback]

Nicholas Carr
4.1 out of 5 stars  See all reviews (219 customer reviews)

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Book Description

June 6, 2011 0393339750 978-0393339758 Reprint

Finalist for the 2011 Pulitzer Prize in General Nonfiction: “Nicholas Carr has written a Silent Spring for the literary mind.”—Michael Agger, Slate

“Is Google making us stupid?” When Nicholas Carr posed that question, in a celebrated Atlantic Monthly cover story, he tapped into a well of anxiety about how the Internet is changing us. He also crystallized one of the most important debates of our time: As we enjoy the Net’s bounties, are we sacrificing our ability to read and think deeply?

Now, Carr expands his argument into the most compelling exploration of the Internet’s intellectual and cultural consequences yet published. As he describes how human thought has been shaped through the centuries by “tools of the mind”—from the alphabet to maps, to the printing press, the clock, and the computer—Carr interweaves a fascinating account of recent discoveries in neuroscience by such pioneers as Michael Merzenich and Eric Kandel. Our brains, the historical and scientific evidence reveals, change in response to our experiences. The technologies we use to find, store, and share information can literally reroute our neural pathways.

Building on the insights of thinkers from Plato to McLuhan, Carr makes a convincing case that every information technology carries an intellectual ethic—a set of assumptions about the nature of knowledge and intelligence. He explains how the printed book served to focus our attention, promoting deep and creative thought. In stark contrast, the Internet encourages the rapid, distracted sampling of small bits of information from many sources. Its ethic is that of the industrialist, an ethic of speed and efficiency, of optimized production and consumption—and now the Net is remaking us in its own image. We are becoming ever more adept at scanning and skimming, but what we are losing is our capacity for concentration, contemplation, and reflection.

Part intellectual history, part popular science, and part cultural criticism, The Shallows sparkles with memorable vignettes—Friedrich Nietzsche wrestling with a typewriter, Sigmund Freud dissecting the brains of sea creatures, Nathaniel Hawthorne contemplating the thunderous approach of a steam locomotive—even as it plumbs profound questions about the state of our modern psyche. This is a book that will forever alter the way we think about media and our minds.

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Editorial Reviews

From Bookmarks Magazine

One of the major issues dividing the critics was whether Carr's claim that the Internet has shortchanged our brain power is, essentially, correct. Many bought into his argument about the neurological effects of the Internet, but the more expert among them (Jonah Lehrer, for one) cited scientific evidence that such technologies actually benefit the mind. Still, as Lehrer, in the New York Times Book Review, points out, Carr is no Luddite, and he fully recognizes the usefulness of the Internet. Other criticism was more trivial, such as the value of Carr's historical and cultural digressions--from Plato to HAL. In the end, Carr offers a thought-provoking investigation into our relationship with technology--even if he offers no easy answers. --This text refers to the Hardcover edition.

From Booklist

Carr—author of The Big Switch (2007) and the much-discussed Atlantic Monthly story “Is Google Making Us Stupid?”—is an astute critic of the information technology revolution. Here he looks to neurological science to gauge the organic impact of computers, citing fascinating experiments that contrast the neural pathways built by reading books versus those forged by surfing the hypnotic Internet, where portals lead us on from one text, image, or video to another while we’re being bombarded by messages, alerts, and feeds. This glimmering realm of interruption and distraction impedes the sort of comprehension and retention “deep reading” engenders, Carr explains. And not only are we reconfiguring our brains, we are also forging a “new intellectual ethic,” an arresting observation Carr expands on while discussing Google’s gargantuan book digitization project. What are the consequences of new habits of mind that abandon sustained immersion and concentration for darting about, snagging bits of information? What is gained and what is lost? Carr’s fresh, lucid, and engaging assessment of our infatuation with the Web is provocative and revelatory. --Donna Seaman --This text refers to the Hardcover edition.

Product Details

  • Paperback: 280 pages
  • Publisher: W. W. Norton & Company; Reprint edition (June 6, 2011)
  • Language: English
  • ISBN-10: 0393339750
  • ISBN-13: 978-0393339758
  • Product Dimensions: 5.6 x 0.8 x 8.2 inches
  • Shipping Weight: 10.4 ounces (View shipping rates and policies)
  • Average Customer Review: 4.1 out of 5 stars  See all reviews (219 customer reviews)
  • Amazon Best Sellers Rank: #1,552 in Books (See Top 100 in Books)

More About the Author

Nicholas Carr is an acclaimed writer on technology and culture. His latest book, "The Shallows: What the Internet Is Doing to Our Brains," is a finalist for the 2011 Pulitzer Prize in General Nonfiction. A New York Times bestseller, "The Shallows" discusses the personal and cultural consequences of Internet and computer use and, more broadly, examines the role that media and other technologies have played in shaping intellectual history. Carr is also the author of the 2008 Wall Street Journal bestseller "The Big Switch: Rewiring the World, from Edison to Google," which ranked #4 on Newsweek's recent list of 50 Books to Read Now, and of the influential 2004 book "Does IT Matter?" He wrote the celebrated and much-anthologized essay "Is Google Making Us Stupid?," which appeared in The Atlantic, and he has also contributed to the New York Times Magazine, the Wall Street Journal, the New Republic, Wired, The Guardian, the Financial Times, Strategy & Business, and other periodicals. He was formerly the executive editor of the Harvard Business Review. Carr blogs at www.roughtype.com. More information about his work can be found at his website, www.nicholascarr.com. [Author photo by Joanie Simon.]

Customer Reviews

The book is interesting and very well written. Book Fanatic  |  47 reviewers made a similar statement
Most Helpful Customer Reviews
484 of 495 people found the following review helpful
5.0 out of 5 stars Death by a thousand distracting cuts June 8, 2010
Format:Hardcover|Amazon Verified Purchase
In this short but informative, thought-provoking book, Nicholas Carr presents an argument I've long felt to be true on a humanist level, but supports it with considerable scientific research. In fact, he speaks as a longtime computer enthusiast, one who's come to question what he once wholeheartedly embraced ... and even now, he takes care to distinguish between the beneficial & detrimental aspects of the Internet.

The argument in question?

- Greater access to knowledge is not the same as greater knowledge.

- An ever-increasing plethora of facts & data is not the same as wisdom.

- Breadth of knowledge is not the same as depth of knowledge.

- Multitasking is not the same as complexity.

The studies that Carr presents are troubling, to say the least. From what has been gleaned to date, it's clear that the brain retains a certain amount of plasticity throughout life -- that is, it can be reshaped, and the way that we think can be reshaped, for good or for ill. Thus, if the brain is trained to respond to & take pleasure in the faster pace of the digital world, it is reshaped to favor that approach to experiencing the world as a whole. More, it comes to crave that experience, as the body increasingly craves more of anything it's trained to respond to pleasurably & positively. The more you use a drug, the more you need to sustain even the basic rush.

And where does that leave the mind shaped by deep reading? The mind that immerses itself in the universe of a book, rather than simply looking for a few key phrases & paragraphs? The mind that develops through slow, quiet contemplation, mulling over ideas in their entirety, and growing as a result? The mature mind that ponders possibilities & consequences, rather than simply going with the bright, dazzling, digital flow?

Nowhere, it seems.

Carr makes it clear that the digital world, like any other technology that undeniably makes parts of life so much easier, is here to stay. All the more reason, then, to approach it warily, suspiciously, and limit its use whenever possible, since it is so ubiquitous. "Yes, but," many will say, "everything is moving so fast that we've got to adapt to it, keep up with it!" Not unlike the Red Queen commenting that it takes all of one's energy & speed to simply remain in one place while running. But what sort of life is that? How much depth does it really have?

Because some aspects of life -- often the most meaningful & rewarding aspects -- require time & depth. Yet the digital world constantly makes us break it into discrete, interchangeable bits that hurtle us forward so rapidly & inexorably that we simply don't have time to stop & think. And before we know it, we're unwilling & even unable to think. Not in any way that allows true self-awareness in any real context.

Emerson once said (as aptly quoted by Carr), "Things are in the saddle / And ride mankind." The danger is that we'll not only willingly, even eagerly, wear those saddles, but that we'll come to desire them & buckle them on ever more tightly, until we feel naked without them. And we'll gladly pay anything to keep them there, even as we lose the capacity to wonder why we ever put them on in the first place.

Most highly recommended!
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123 of 126 people found the following review helpful
5.0 out of 5 stars A work which merits deep reading June 6, 2010
Format:Hardcover
The Internet has made the information- universes of all of us much larger. At the same time it has altered the way we read, and the way we pay attention. The major thesis of this work is that it has made us shallower creatures. In Carr's words," We want to be interrupted, because each interruption brings us a valuable piece of information... And so we ask the Internet to keep interrupting us, in ever more and different ways. We willingly accept the loss of concentration and focus, the division of our attention and the fragmentation of our thoughts, in return for the wealth of compelling or at least diverting information we receive. Tuning out is not an option many of us would consider. (p. 133-4)" This means in effect that our powers of concentration and contemplation, if not diminished all at once, are nonetheless put less to use. It means that we do not really take in much of what we read and see, but rather let it pass by as something new comes to attract and distract us. It too means according to Carr transformations in actual brain- structure. And he uses the results of cognitive brain studies to point out how excessive use of the Internet reshapes our brain- structure.

Carr argues that with the advent of reading humanity developed a different kind of neural structure. Reading which was an extension of story- telling enabled us to begin to speak to ourselves, to contemplate reality in deeper ways. The bookman mind is a deeper mind than the electronic - mind , despite MacLuhan's contrary take.

Still one might argue that we need not be the slaves of the predominant technology. It all depends upon the will, decision, determination of the individual. The horde may decide to operate in a certain way, but one has the power to shut the machine off. Or one has the power to turn away from the Net, and focus only on one text one wants to work with. Many of us are engaged in making these decisions all the time.
Still I would say that my own experience substantiates Carr's main thesis. I have wasted in the past few years far too much time, jumping from one thing to another.
Nonetheless there is no turning back from the Revolution which Carr considers to be certainly the greatest since the introduction of the Printing press, and perhaps greatest since the introduction of the Alphabet and the Number System.

Perhaps what is truly required is a 'proper mix of both ways of 'reading and seeing' of both 'modes of being' i.e. the short- term internet attention mode, and the longer book- concentration mode. And this as I sense that when many begin to feel an exhaustion from the jumping around, come to understand it does not really help them in pursuit of their main goal, there will be some reaction in the other direction.
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178 of 199 people found the following review helpful
3.0 out of 5 stars Missed Opportunity July 2, 2010
Format:Hardcover|Amazon Verified Purchase
The Shallows is an expansion of Carr's 2007 article in The Atlantic, "Is Google Making Us Stupid?" The question with a book of this derivation is always: does it achieve more than the article did, or is it just a puffed up excuse to gain from the notoriety of the original piece, now freely available on the Internet? To that question, I answer that it is indeed more than the original piece. It provides much greater depth of detail for the brain science research that centrally informs the book, and he also expands on the nature and history of deep reading, in a way that I (someone who is doing research in this field) think is quite deft and responsible. In a sense, the earlier magazine article was really a book masquerading as a magazine article, whereas these days most books are magazine articles masquerading as books.

That said, The Shallows is somewhat less than the original Atlantic article in that Carr, as he approaches the end, falls into the most predictable sort of romantic nostalgia. We're becoming machines. The machines are taking our souls away. The Internet is compromising our integrity as humans. Machines are colonizing our minds. Soon they will be more interesting than we are, just like Hal in 2001: A Space Odyssey. I've heard this all before! Certainly, a man as clever and as hard-working as Nicholas Carr could have thought a little harder.

(An aside: Perhaps he's proving his point that we've already lost our ability to think deeply. Or perhaps he's DISproving his point that going to country--Carr had to "get away from it all" to write this book--helps us to be contemplative whereas cities only distract us.)

We need people who care about the things books have done for us and continue to do for us who can *also* think beyond the nineteenth century. We can't leave this to the machine people. So, I end up in the middle on this book: 3 stars. The first 80% is good but it fails to deliver a "where we go from here..." Let the good parts inspire the rest of us to take up where Carr has left off.
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Most Recent Customer Reviews
5.0 out of 5 stars Best book I've read in a long time
What is the internet doing to our brains?
Read this cover-to-cover like I did and find out.

The answer is: nothing much good.

I highly recommend!
Published 21 minutes ago by Jeremy Hunter
5.0 out of 5 stars Look out below
I'm going to throw my computer through the window, so watch out below. This book and "In Defense of Food" stand as the two books that have changed the day-to-day experience of my... Read more
Published 3 hours ago by Mattimus
5.0 out of 5 stars Why you'll never read another book
Nicholas Carr weaves together scientific studies, philosophical meanderings, and stories from history in a highly relevant exploration of the impacts of internet usage on our... Read more
Published 1 day ago by John
5.0 out of 5 stars Wonderful Book
I came to know about this book in a text posted by adbusters magazine on twiter. When I started reading it, just couldn't put it down. Read more
Published 2 days ago by Fabiolee
4.0 out of 5 stars Great insight
I just started reading "The Shallows" as many of my professors highly recommended it. The book is based on the examination and response to new media technology. Read more
Published 4 days ago by sam
4.0 out of 5 stars fascinating
there's no denying that technology re-wires our brains. the author presents a lot of research for his findings. definitely worth reading.
Published 5 days ago by S. Shatarevyan
2.0 out of 5 stars incoherent?
I can't decide whether I can't concentrate on reading this book because the internet has hardwired my brain for lack of concentration, or whether the author's arguments are simply... Read more
Published 15 days ago by Becca
5.0 out of 5 stars A great book -- no qualitifiations!
Aside from the author's extremely interesting argument that our growing reliance on the Internet rather than books is causing a shift in our intellectual capacity, this book is a... Read more
Published 20 days ago by Xenia Coulter
2.0 out of 5 stars Right Title, Wrong Book
This book was good, but only had around 1-2 chapters devoted to the topic of the title. The rest of the book consisted of a history of books, a history of computers, and how books... Read more
Published 26 days ago by zam
2.0 out of 5 stars Garbage
Do you want a short history of a various technologies? Do you want a book that wastes the first 30% of the book on everything but the main topic of the book? Read more
Published 1 month ago by Mohammad
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