Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.
To get the free app, enter your email address or mobile phone number.
The Social Commerce Handbook: 20 Secrets for Turning Social Media into Social Sales Paperback – October 9, 2012
|New from||Used from|
See the Best Books of the Month
Want to know our Editors' picks for the best books of the month? Browse Best Books of the Month, featuring our favorite new books in more than a dozen categories.
Frequently Bought Together
Customers Who Bought This Item Also Bought
About the Author
Paul Marsden, PhD, is a consumer psychologist with the advertising group WPP and specializes in digital technology, brand communication, and shopper marketing.
Paul Chaney provides Internet marketing, social media, and social commerce consulting to small- and medium-sized businesses, agencies, and nonprofit organizations.
More About the AuthorsDiscover books, learn about writers, read author blogs, and more.
Top Customer Reviews
This book fills that gap. It had a lot of case studies and practical tips. I felt relief after finish it as it connected a lot of ideas in a way that was really easy to understand. It is also really practical. Each chapter ends with ideas that you can implement immediately. This will be able to help a lot of business owners.
I also think its a useful read for digital marketers. It gave me a lot of resources to reference in my blog posts and changed my opinion of Facebook commerce. It is a lot easier then going through blog archives and magazine articles to follow several social commerce trends.
Just a quick tip: Don't buy the facebook commerce book in addition to this. It is the same information, instead of an expanded guide. Choose the book that is relevant to you.