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CHERYL BURGESS and MARK BURGESS are founders of Blue Focus Marketing, an award-winning social branding consultancy and recipient of the 2012 MarketingSherpa Reader's Choice Award for Best Social Media Marketing Blog. Connect via Twitter @ckburgess, @mnburgess, @BlueFocus, @SocialEmployee. www.bluefocusmarketing.com
More precisely, barely started. Super dry and not at all a compelling read.
There are good books out there about social media. This isn't one.
I wrote about this book for Wharton Business Magazine:
There are many ways we can create levels in life that have more privileges or rewards after engagement. Read more
Social and employee are words and concepts much longer in the use. ''Social Employee'' as combination is very relevant, powerful and can be credited to the authors of the book ''... Read morePublished 6 months ago by Rajendra Singh
Excellent book with some excellent company examples. This book is a great resource for learning about Social Media. The professor has a lot of first hand knowledge of the industry. Read morePublished 6 months ago by Jessica
Very thorough job on what the four firms have done in this space. A very useful book when you are a large firm looking to benchmark your initiatives. Read morePublished 8 months ago by Reg Nordman
Embedded in The Social Employee is a distinct prediction: the future employee will operate with dual monitors – one for ‘work’ and one for ‘social. Read morePublished 11 months ago by Nis
A must read! Explores the role of the employee in today's business environment in the context of social awareness and media. We are all empowered to build brand value. Read morePublished 11 months ago by Amos
As a sales trainer I am one of the first faces new associates are introduced to. But once they complete their initial training they are off in the field and over the past few years... Read morePublished 11 months ago by Donna G. McCurley
Great read for the Millenial employee. Highly recommend this book. A quick, airplane read. I read it on a flight from SFO-BOSPublished 12 months ago by Yeagerbomb