|Amazon Price||New from||Used from|
Praise for The Social Media Bible
"The social media phenomenon is still ramping up, and this bookprovides useful and timely business advice."
—Vint Cerf, Father Of The Internet
"Social media and customer care are rapidly coming together.The Social Media Bible is a must-read for any professionalwho wants to stay on top of this rapidly changing topic. From thebasics to long-term social media strategy, this is the onlyresource book to have on your desk."
—Scott Ross, Senior Vice President, Sales andMarketing, NCO Group, INC.
"Lon Safko and The Social Media Bible address the keyquestions—Why should I take part in social media? How shouldI take part? How do I reap the greatest benefits?—while alsoproviding the push to take the next step."
—Jeff Hagen, Director, Consumer Services, GeneralMills
"Lon Safko is a serial technologist who really understandssocial media and is also blessed with the gift of being a greatcommunicator. His book deftly takes you from 'Social Media 101' allthe way to PhD status in a format that is easy to browse,informative, and powerful."
—Tom Asher, Director, Consumer Relations, NorthAmerica, Levi Strauss & Co.
"Effectively harnessing the power of social media is a toppriority in corporate America. The Social Media Bible, withits informative and tactical approach, provides an easy-to-followroad map for how to do social media right."
—Todd Simon, Senior Vice President, Omaha Steaks
The Social Media Bible, Third Edition delivers the mostcomprehensive single resource available for marketing in the socialmedia universe. This newly revised Third Edition offerstechnology updates to the iPad, apps, Foursquare, and othergeotargeted networks. New case studies demonstrate how businesseshave successfully implemented these strategies, using the newestsocial media tools. This new edition delivers:
Updates and changes to Google's search engine algorithms
More information on plug-ins, widgets, apps, and integration
Updates on Twitter and Yammer and new information on Google+
The latest in mobile marketing
This book provides a great overview on how social media funiction and basic tips to prevail in them with providing easy-to-implement action steps to build a sucessful social media... Read morePublished 7 days ago by .
This book has helped me plenty in the social media space. It does not cover everything (it would be impossible) But the main concepts are definitely well coveredPublished 1 month ago by Cheng Yi Chiao
Gives some different ideas and really explains ways to use social media to market and talk to customers. Read morePublished 1 month ago by TrueGamer101
I had to order this book for a class. It's a good book that I refer to often in my graduate studies.Published 3 months ago by Cathy
Hard to read. I usually end up skipping to the next section before I finish the one I'm on because I either lose interest or lose understanding of what he's even trying to say.Published 4 months ago by Shaunie Gaspari
I liked what I read but then a friend borrowed it and I haven't seen it since.Published 5 months ago by Christina