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The Zen of Steve Jobs Paperback – January 3, 2012

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Product Details

  • Paperback: 80 pages
  • Publisher: Wiley; 1st edition (January 3, 2012)
  • Language: English
  • ISBN-10: 1118295269
  • ISBN-13: 978-1118295267
  • Product Dimensions: 7.2 x 0.2 x 10 inches
  • Shipping Weight: 6.4 ounces (View shipping rates and policies)
  • Average Customer Review: 3.9 out of 5 stars  See all reviews (39 customer reviews)
  • Amazon Best Sellers Rank: #535,898 in Books (See Top 100 in Books)

Editorial Reviews Review

Q&A with Author Caleb Melby
Author Caleb Melby
Why did you choose to focus on this one period in Steve's life and his relationship with Kobun Chino Otogawa?
All considered, a full-length biography was out of the question. Jesse Thomas of Jess3 had talked with Forbes managing editor Bruce Upbin back in the spring of 2011 shortly before I arrived in New York City, wanting to do a collaborative story that looked at the development of Steve's design aesthetic. That focus really got at the heart of both Steve and Apple, without requiring a more comprehensive longitudinal narrative.

Steve, throughout his life, dabbled in numerous modes of self-improvement and self-actualization. He experimented with drugs and, for a time, he only ate fruit, believing that doing so would keep him from sweating (talk about devotion to perfection). Zen Buddhism stuck with Steve the longest, and Kobun was Steve's mentor, in both Buddhism and design. The Buddhist priest was so influential in Steve's life during the mid-80s that Steve named him NeXT's spiritual guru. But what really got me was the strong parallels in their worldviews - they are both rule-breakers and innovators. The idea of telling those stories in tandem really excited me.

What's the most interesting piece of information you found out during the research for this story?
The overarching narrative about perfection was, and still is, the most perplexing theme I encountered while researching this. I wanted to know what the "Buddhist" perspective on perfection was. Now, to talk about "Buddhism" is kind of like talking about "Christianity." There are numerous sects with their own schools of thought and particular traditions. I'd ask my sources: "What does Buddhism say about perfection?" They all laughed at me. I guess I'm kind of revealing my doctrinal Catholic roots, but I expected a clear-cut answer. There wasn't one.

Steve believed in perfection. Kobun didn't. He believed in self-betterment, sure, but he also believed in achieving peace within oneself and with one's surroundings. Perfectionists are never at peace. In popular culture, we like to think of Buddhist priests as being these absolutely serene and wise individuals. But Kobun's life was filled with tumult. In the end, that's what drives these two men apart. One of them wants to be the perfect innovator making perfect products on a massive scale. The other is working to achieve peace with himself, his family and his surroundings. When Steve starts having tremendous success again in the 90s, he and Kobun no longer see eye-to-eye. Perfection is the nail that drives that splinter.

What didn't make the cut that you really wish you could have found room for?
I've mentioned before that I drew inspiration from Calvin and Hobbes creator Bill Watterson when writing this. I wanted to focus on the relationship between Steve and Kobun, like Watterson did with Calvin and Hobbes, which meant actively excluding scenes that would introduce characters that would bog down the development of that relationship. So a lot of scenes didn't fit. Laurene Powell was incredibly important to Steve, and Kobun officiated the couple's marriage. But I couldn't introduce Laurene only to make her disappear. Their marriage is one of the best-documented public interactions between Steve and Kobun, but I had to let it go.

Why tell this story through a graphic depiction rather than in words?
The written style of the book is kind of epigrammatic. It mirrors the style of the koan, a storytelling and learning device used largely by Rinzai Zen Buddhists (Kobun was a Soto Zen Buddhist himself). It's pithy. This style fits better with Steve's actual mode of conversation than it does Kobun's. Steve is a dramatic, direct speaker. Kobun was wise beyond measure, but he was also something of a rambling lecturer. Had I not edited down those talks, they would have crowded the beautiful illustrations that Jess3 created. But there were wonderful kernels at the center of Kobun's lectures. So that was the point, to get to the essence of Steve and Kobun in such a way that the story could largely be told through images. In the end, this is an inherently visual story. The meditating, the calligraphy, the aging are all innately visual. It's also a book about design. You can write about design, or you can illustrate design. This is a story that was meant to be told graphically.

From the Back Cover

Apple cofounder Steve Jobs (1955–2011) had such an enormous impact on so many people that his life often took on aspects of myth. But much of his success was due to collaboration with designers, engineers, and thinkers. The Zen of Steve Jobs tells the story of Jobs's relationship with one such person: Kobun Chino Otogawa. Kobun was a Zen Buddhist priest who emigrated to the United States from Japan in the early 1970s. He was an innovator, lacked appreciation for rules, and was passionate about art and design. Kobun was to Buddhism as Jobs was to the computer business: a renegade and maverick. It wasn't long before the two became friends—a relationship that was not built to last.

This graphic book is a reimagining of that friendship. The story moves back and forth in time, from the 1970s to 2011, but centers on the period after Jobs's exile from Apple in 1985 when he took up intensive study with Kobun. Their time together was integral to the big leaps that Apple took later on with its product design and business strategy.

Told using stripped-down dialogue and bold calligraphic panels, The Zen of Steve Jobs explores how Jobs might have honed his design aesthetic through the study of Eastern religion, but in the end, he took from Zen only what he needed and left the rest behind.

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Customer Reviews

This is alternative book I really enjoyed it.
Why would the advertisement for this book show a picture of an iPad and then advise that the book is only available on the Kindle Fire when you try to order it?
A book with few words, big ideas, and thoughts that will change how you think - if you give it the time and a chance.

Most Helpful Customer Reviews

9 of 10 people found the following review helpful By Dave R on January 11, 2012
Format: Kindle Edition
I picked up the paperback of this book curious about the interaction of Steve Jobs with the world of Buddhism. I also thought since it was a re-imagining, the story would be a nice typical flow of ups and downs, apex, then an ending. It's a lot more than that, and none of that.

The story calmly flows independent of any formula. The illustrations and dialogue are minimalistic - the creators are clearly influenced by, and appreciate the subject at hand. I admit, the first time I read through it, I wasn't as pleased as I am now. It wasn't until I read through the background and intent of the book that I realized my appreciation. This isn't as much about story telling as it is about conveying a feeling... and imagining how it must have been to be a part of the private interaction that occurred between Kobun and Steve Jobs.
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8 of 9 people found the following review helpful By scrabulous on January 5, 2012
Format: Paperback
with everything else that's been said and written about Jobs, this one comes out as something different. Jobs relationship with zen buddhism is not that well known but this book is brave enough to imagine what it might have been like. the dialogue is clipped, the framing is simple. it's all very zen. I read it a few times right away (since it is only 60 pages of story) and came away finding something new and different each time.
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4 of 4 people found the following review helpful By Sam Quixote TOP 1000 REVIEWER on August 18, 2012
Format: Paperback
This short comic book focuses on Steve Jobs' relationship with Zen Buddhism and Kobun Chino Otogawa, a Buddhist Priest. It jumps around in time from a young Steve Jobs to Steve Jobs in 2011 and shows that he was interested in the religion for a time but that after that interest faded, he still kept in touch with Kobun.

There isn't much else to say about the book. Jobs, like many Americans, dipped into Buddhism because he liked some aspects of it but never fully committed and eventually left it altogether. One of Jobs' tasks when learning about Zen Buddhism was to learn to walk and meditate at the same time in a circle. The author then makes it seem that this exercise led to Apple's famous circle on the iPod and then later Apple's circular HQ (never mind that Jobs employed teams of talented designers who actually came up with these ideas).

Kobun is a fairly ordinary character though he's portrayed as an "outsider" to Zen Buddhism because he doesn't beat his students with a stick and eats hot fudge sundaes at Denny's. Anyone looking for a book on Jobs' life won't find it here as the book is centrally about Jobs' dabbling with Buddhism. Jobs fanatics might enjoy this book, for anyone else, I wouldn't bother.
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8 of 10 people found the following review helpful By Joe Shevy on January 8, 2012
Format: Paperback
A great way to enter and understand the mind of a genius. I would've never know this side of the story of his life if it wasn't for this book.
How his mind changed during the course of the time. I also learned about the way he and therefore Apple thinks, so I can apply that way of thinking to my own business.
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5 of 6 people found the following review helpful By shinji iwamasa on January 19, 2012
Format: Kindle Edition
Well, it has a tragic ending, but is based on the true story. Steve cried over the sudden death of his spiritual teacher, Kobun, and this resulted in his commencement speech at Stanford University.

Steve said, "Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose."


With reverence to Kobun, here Steve referred this to the words of Japanese Zen Buddhist monk, Dogen in his _Shobo Genzo Zuimonki_, Volume 1, Chapter 7.

I believe that Steve's reliance on Kobun never fade but even deepened after his death.

You might compare this ending with the one of Issacson's _Steve Jobs_, that somewhat suggests Steve's skeptic view on what he had learned from Kobun. In his interview* with CNN, Issacson seems to make a slight change to the quotation from Steve, that reads at the very end of his book:

"That when you die, it doesn't just all disappear. The wisdom you've accumulated. Somehow it lives on."

Here Steve may refer to the Title of Lotus Sutra, "Such is the force of my wisdom, its supreme light to shine for aeon(kalpa)."

Both Kobun and Steve are gone, but their lights of wisdom persist...

I am pretty sure that Steve carried out the legacy of Kobun's teaching, profoundly and aesthetically.

What do you think?

*from the article titled, "Biographer: Mortality motivated Steve Jobs"
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2 of 2 people found the following review helpful By Gulius Caesar on January 12, 2012
Format: Paperback Verified Purchase
I found it fun, interesting and beautifully drawn. Great work! It' s an easy, enjoyable read for a free evening in.
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4 of 5 people found the following review helpful By Clynton Taylor on January 30, 2012
Format: Paperback
I wasn't quite sure what to expect in reading this book about Steve Jobs. Actually, I was pretty sure I wouldn't like it to be honest, as I'm no fan of Mr. Jobs. But something about the illustrated artwork on the cover, ironically, made me think the book might be more real. Together with the endorsement of a friend I decided to give it a try. Besides, I could always toss it aside if it fell into the usual laudatory tone of many other accounts of Steve's life and influence (especially now he has passed) right?

I was pleasantly surprised.

The book weaves in and out of Jobs' life as we know it - working at Apple and Next - to tell a lesser known story of influence that a relationship with a zen master , Kobun, had on Steve's life. A bit of a rebel himself, Kobun makes for an interesting character in his own right.

With crafty penmanship and brush strokes the author and illustrator (the illustrators deserve as much credit for the storytelling in this book as the author) show us how the teachings of Kobun could have played an instrumental role in not only the way Steve lived his life but also designed his products. At one point, as Kobun is having Steve walk around in seemingly endless circles at a Zen sanctuary, the book reveals such a possible influence Kobun might have had on Steve. The book abruptly cuts away from the Zen sanctuary in the 1980s to a more recent Steve Jobs explaining to the Cupertino City Council his grand view for the new world headquarters of Apple. Steve uses the very same words that Kobun used to explain the power of the circle to him as he plodded around in circles at the Zen sanctuary in describing the circular design of the new campus. It's a beautiful and revealing moment. Even if it didn't happen exactly like that.
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