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The Ten Roads to Riches: The Ways the Wealthy Got There (And How You Can Too!) Hardcover – October 20, 2008

4.2 out of 5 stars 34 customer reviews

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Editorial Reviews

Amazon.com Review

Amazon Exclusive: Ken Fisher on The Ten Roads to Riches

Have you ever wondered how the super-rich built their wealth—and whether you could build big wealth too?

The Ten Roads to Riches takes an engaging and informative look at some of America’s most famous (and infamous) modern day millionaires (and billionaires), and reveals how they found their fortunes. Surprisingly, the super-wealthy usually get there by taking just one of ten possible roads. And now, so can you.

Even if achieving super-wealth isn’t your goal, you can still learn how to build more modest wealth following the same successful paths others have used. In The Ten Roads to Riches, renowned investment expert and self-made billionaire Ken Fisher highlights amusing anecdotes of individuals who have traveled (or tumbled) down each road, and shares advice on increasing your chances of success. Whether it’s starting a business, owning real estate, investing wisely or even marrying very, very well, Fisher will show how some got it right and others got it horribly wrong. Whether you’re just beginning to plan your financial future or well on your way, The Ten Roads to Riches can show you how to gain, and more importantly, maintain the wealth you want.

Ken Fisher is best known for his prestigious "Portfolio Strategy" column in Forbes magazine, where his 24-year tenure of high-profile calls makes him the fourth longest-running columnist in Forbes’ 90-year history. Ken is the founder, Chairman, and CEO of Fisher Investments, and has appeared in most major American finance or business periodicals. He is also the author of the bestselling investment book, The Only Three Questions That Count, which is published by Wiley.

Amazon Exclusive: Q&A with Ken Fisher, and Map of the Ten Roads to Riches

Q&A with Ken Fisher

Map of the Ten Roads to Riches

From Booklist

There’s not enough space to list all 10 roads, but here are 5 of them: start a successful business, become a CEO of an existing firm, turn celebrity into wealth, capitalize on other people’s money, and—and this reviewer's favorite—marry well. Fisher, a self-made billionaire, chronicles how some of today’s millionaires made their fortunes and how you can, too. He offers case histories of famous and not-so-famous examples of success and failure. In his final chapter, “The Road More Traveled,” Fisher says that the first step is saving, and the second is to invest in something that offers substantial returns. He warns that bonds are a riskier investment than stocks, and he provides a five-step guide to saving and investing. --George Cohen

Product Details

  • Hardcover: 228 pages
  • Publisher: Wiley; 1 edition (October 15, 2008)
  • Language: English
  • ISBN-10: 0470285362
  • ISBN-13: 978-0470285367
  • Product Dimensions: 6.4 x 0.9 x 9.3 inches
  • Shipping Weight: 1.1 pounds (View shipping rates and policies)
  • Average Customer Review: 4.2 out of 5 stars  See all reviews (34 customer reviews)
  • Amazon Best Sellers Rank: #590,977 in Books (See Top 100 in Books)

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More About the Author

Ken Fisher: CEO of Fisher Investments

Ken Fisher is founder, Chairman and CEO of Fisher Investments, an independent money management firm managing tens of billions of dollars for large pension plans, endowments, and foundations globally, as well as thousands of high net worth individuals.

Ken Fisher: Forbes Columnist

Ken Fisher is best known for his over 30 year tenure as Forbes' Portfolio Strategy columnist--the third longest running columnist in Forbes 90+ year history. Third-party research firm, CXO Advisory Group's "Guru Grades" ranks Fisher among the most accurate stock market forecasters over recent years.*

Ken Fisher: Bestselling Author

Ken Fisher has written eleven books on investing and personal finance, four of which were New York Times bestsellers. Recent books include 2015's Beat the Crowd, 2013's The Little Book of Market Myths, 2012's Plan Your Prosperity, 2011's Markets Never Forget, 2010's Debunkery, 2009's How to Smell a Rat, 2008's The Ten Roads to Riches, and 2006's The Only Three Questions That Count - all published by John Wiley & Sons. Other books include 1984's Super Stocks, 1987's The Wall Street Waltz, and 1993's 100 Minds That Made the Market. Ken Fisher's books have been translated into 9 languages, reaching over 3/4 of global GDP.**

Fisher Investments Press

Ken Fisher's firm, Fisher Investments, embarked on a publishing imprint with John Wiley & Sons in 2007, focusing on investing-related topics. Titles published under the imprint, Fisher Investments Press, so far include 20/20 Money and Own the World and the Fisher Investments On series, which focuses on the 11 primary investing sectors. The series includes in depth coverage on nine popular financial sectors, and Emerging Markets.

Other Ken Fisher Contributions

Ken Fisher has been published, interviewed and/or been written about in many major American, British, Canadian, German and Swiss finance or business periodicals. Fisher has been on the Forbes 400 list of richest Americans and the Forbes Global Billionaire lists since 2005. Ken Fisher is also on Investment Advisor magazine's prestigious IA-30 list of the 30 most influential people in and around money management over the last 30 years.***

*http://www.cxoadvisory.com/gurus. Based on a report completed in 2013 by CXO Advisory Group. The final report, titled "Guru Grades", contains accuracy ratings for 68 forecasters collected over a period from 2005 to 2012 including market forecasts by Ken Fisher as published in Forbes. Ken Fisher's market forecasts in Forbes represent his personal forecasts of the overall market and are not an indication of the performance of Fisher Investments. Not all forecasts may be as accurate as those in the past. Investing in securities involves the risk of loss. Past performance is no guarantee of future results.

**Based on countries' official languages and GDP reported by the IMF, as of April 2013.


Customer Reviews

Top Customer Reviews

Format: Hardcover Verified Purchase
This is a fun, breezy read, as investment advisor and long-time Forbes columnist Ken Fisher has written a serious, but humorous book about how to build wealth. And at 216 pages a quick read.

Fisher's last book, "The Only Three Questions that Count", was superb. This latest book is very different from "The Only Three Questions...", which is all about personal investing but which also has application to other areas of a person's life.

"The Ten Roads to Riches" is about the varied ways a person can build personal wealth. Fisher draws from his own experience of meeting many successful people, as he charts the paths. The chapters are insightful and written in a tongue-in-cheek style with ideas that can be easily visualized.

Some examples: The first chapter "The Richest Road", which is founding your own business and building it into the next Microsoft, Nike, or Charles Schwab. The third chapter, about the "Ride-alongs", people who hitch theirselves to the Bill Gates's or Warren Buffett's of the world and rise as they and their firm rise. If you are Warren Buffett's longtime sidekick, there's got to be wealth in that, right? (Yup. Charlie Munger is his name and his net worth is $2 billion.)

Chapter four is "Rich ... and Famous". Some tips: compose songs, don't sing them, and star high school baseball players have slightly better odds of making the big leagues then star football players.

Chapter five is "Marry Well, Really Well", which is very amusing, but also serious. Hey, if you want to get married, hang around with rich people and fall in love with one of them! Plenty of examples including John Kerry (twice) and John McCain.
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Format: Hardcover
Many dream of riches. Few achieve them. Why? It usually involves self-denial and hard work. It's not that anyone can't achieve riches, if they start young enough, but they won't make the sacrifices to do so. A strong education helps, but is not absolutely required. As my old boss Eric Hovde said to his staff repeatedly, the biggest difference in success comes from the degree of effort put forth. I would only add that working smart amplifies the effort of working hard.

Ken Fisher the billionaire asset manager, identifies the ten ways he has seen to become wealthy. They are:

1) Build a significant business.

2) Manage a significant business.

3) Be the right hand man of a wealthy person.

4) Be a star athlete, entertainer, or one who significantly facilitates star athletes and entertainers.

5) Marry a wealthy person.

6) Be a lawyer that helps clients sue for major amounts of money on a contingency fee basis.

7) Manage a lot of Other People's Money.

8 ) Be an inventor of something popular, a popular writer, a prominent politician, or invent an organization that a lot of people want to give money to.

9) Borrow a lot of money and speculate on property appreciation.

10) Work hard, save a lot, and invest wisely.

I think he has nailed it. My way of summarizing it is that you have to do something that makes a lot of people happy, or at least has the potential to make a lot of people happy. Or, make one wealthy person very happy or unhappy. Three groups -- how do they work out?
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Format: Audio CD Verified Purchase
I was skeptical because I've received junk mail from the author's investment firm. This mail is geared toward getting those with funds invested in stocks through his firm. Fisher was pretty main-stream in his views on how people tend to get wealthy. Interestingly, he wouldn't want to manage a publicly traded company given all the red tape and bureaucracy, while he strongly believes in the stock market.

Mine is the book on CD. It was easy to listen and absorb the material on the first hearing. The facts are straight-forward, yet this is a subject that can get cloudy due to emotions. My impression is that most of us will not always appreciate how much time, hard work and sacrifice was usually required for somebody to get rich. Suddenly such people are celebrated in the media and we can tend to think of them as a special breed.

There is value in this book, not just for informing on the actual ways that people tend to become wealthy over time. The reader/listener is encouraged to select the paths that best correspond to their own situation. The main pros and cons for each path are listed, putting the paths themselves into perspective. Each path, other than marrying into wealth for example, does not resemble a short cut. One is encouraged to select a path while they're still young.
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Format: Hardcover
Billionaire and author Ken Fisher offers ten pathways to wealth:

1. Start your own business
2. Become a CEO
3. Become a "ride-along" to a successful CEO
4. Become rich and famous
5. Marry into wealth
6. Become a plaintiff attorney
7. Use other people's money
8. Invent something
9. Real estate
10. Save and live frugally

Fisher's book is entertaining and will likely never leave you bored. His tone is at times facetious but he offers a "macro" view of major pathways for those who want to achieve financial independence and security.
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