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Particularly impressive in retrospect is the description of a forecast for mass customized products. The customer "will become so integrated into the production process that we find it . . . difficult to tell . . . who is the producer." One might be reading about someone ordering a computer on the Dell Web site.
Almost equally impressive is the appreciation of how electronic connections will establish horizontal connections. "Even a partial shift towards the electronic office will be enough to trigger an eruption of social, psychological, and economic consequences." "It promises to restructure all human relationships and roles in the office as well."
Key insights related to:
(1) Companies needing to take on full responsibility for the consequences of their actions on society and the environment;
(2) Companies becoming much more important social institutions of change;
(3) Information moving to the center of major decisions;
(4) Government spreading its influence so that business and politics become inextricably entwined; and
(5) Institutional ethics coming to more closely reflect social ethics.
In fact, this is the first book I have located that sees the business organization as the critical institution in making ecological, moral, political, racial, sexual and social change, as well as the usual transactional ones.
... Read more ›It is the collision of these concentric waves, and the turbulence created by the interaction of these waves, ie the resistance of industrial-based organizations to information-based systems, that accounts, in their view, for much of the seeming social, political and economic disorder. In short, this book seeks to postulate a paradigm that explains the entire scope of the Information Revolution. It succeeds in this goal as perhaps no other book written to date.
... Read more ›