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The Two Minute Drill: Lessons for Rapid Organizational Improvement from America's Greatest Game [Hardcover]

Clinton O. Longenecker , Greg R. Papp , Timothy C. Stansfield
5.0 out of 5 stars  See all reviews (8 customer reviews)


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Book Description

September 11, 2007 0787994901 978-0787994907 1
Authors Clinton Longenecker, Greg Papp, and Timothy Stansfield reveal that all too often business organizations are defeated while the clock is still ticking. Bogged down by sluggish business practices that stifle change, they are unable to pick up the pace when necessary to score and win. The Two-Minute Drill translates football’s lessons for business leaders who want to succeed  in today’s competitive marketplace. The book clearly shows what it takes to accelerate change and improvement within any type of organization.


Editorial Reviews

Review

“The authors have created an approach to improvement that is powerful, poignant, and packs a punch. The Two-Minute Drillprovides a real plan of action for improvement that people can really relate to.”--Vicky Black, president, Fabory North America

 

“In the past 25 years, my company has shifted from process strategies to execution strategies. By far the lessons on execution described in The Two-Minute Drill have produced the most successful results for us. I have taken this book to my team, and we are now better prepared to take the ball into the improvement end zone.”--Al Caperna, CEO, CMC Group

 

“When your team is not ready for the change game, the outcome can be disastrous. I wish I had had the benefit of the lessons from The Two-Minute Drill before undertaking my latest change effort.”

 —Rear Admiral David R. Ellison, USN (Ret.), president and superintendent, New Mexico Military Institute

 

“In today’s fast-paced competitive world, there is little time for error or waste. Just like a well-disciplined football team, business leaders should use the techniques explained in The Two-Minute Drillto ensure that our teams move the ball, score, and win.”--Gary L.  Cowger, group vice president, Global Manufacturing and Labor Relations, General Motors Corporation

 

“Having played quarterback and run the two–minute drill in college, it is no different in business. Define winning, prepare, communicate, seize control, adjust quickly, and--above all--execute! Organizational change and transformation demand action, as we do not have the whole season to score. I have made the Two-Minute Drillpart of my playbook, and you should also. The clock is running on all of us.”--John Meier, CEO, Libbey, Inc.

 

 

From the Inside Flap

The Two-Minute Drill

To put points on the scoreboard, college and professional football teams must combine speed and execution. Winning teams use both offensive and defensive talent, work as a team, and execute well-designed play packages—especially when there are just seconds left in the game and they need to score to win. The question is "Why don't businesses use the same tactics that work so well for football teams?"

Authors Clinton Longenecker, Greg Papp, and Timothy Stansfield reveal that all too often business organizations are defeated while the clock is still ticking. Bogged down by sluggish business practices that stifle change, they are unable to pick up the pace when necessary to score and win. The Two-Minute Drill translates football's lessons for business leaders who want to succeed in today's competitive marketplace. The book clearly shows what it takes to accelerate change and improvement within any type of organization.

Using the game plan outlined in The Two-Minute Drill, businesses can apply the same winning strategies, disciplined mindset, and set of practices that work so well in football. The Two-Minute Drill is a tested business strategy that has been used by hundreds of companies to

  • Accelerate sales growth

  • Implement a lean manufacturing initiative

  • Speed up a cost reduction program

  • Roll out an improved customer relations management process

  • Implement numerous types of change faster and with greater effect

Filled with illustrative examples, The Two-Minute Drill shows business leaders how to assume the role of quarterback, helps each player define their specific role and position within the organization, illustrates the attributes of

a game-winning play package, and reveals how to measure the progress of each play in order to speed up the game and score the winning points. The authors also reveal how to conduct a post-game analysis to improve their performance the next time they need to execute a two-minute drill. Finally, the authors recommend that you ask yourself this question: "Are you ready to get in your game and play to win?" In the game of the Two-Minute Drill, there are no spectators allowed!

Clinton O. Longenecker is the Stranahan Professor of Leadership and Organizational Excellence in the College of Business Administration at the University of Toledo. He is a frequent speaker, corporate consultant, and media source, and was chosen as Entrepreneur of the Year by Ernst & Young in 2004.


Product Details

  • Hardcover: 288 pages
  • Publisher: Jossey-Bass; 1 edition (September 11, 2007)
  • Language: English
  • ISBN-10: 0787994901
  • ISBN-13: 978-0787994907
  • Product Dimensions: 1 x 6.3 x 8.9 inches
  • Shipping Weight: 1 pounds
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (8 customer reviews)
  • Amazon Best Sellers Rank: #583,565 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews
2 of 2 people found the following review helpful
5.0 out of 5 stars Fun to Read and Fill of Information October 17, 2007
Format:Hardcover
"Two Minute Drill" is a fun read, especially if you're a football fan. In fact, the foreward was written by Cincinnati Bengals head coach Marvin Lewis.

But the book is also packed tight with information. Which only makes sense, when you think about it, because that's what football teams who have to run the "two minute drill" are doing. They're picking up the pace of their offensive attack because they've got their backs against the wall--they're running out of time--and they've got to achieve their goal of scoring points or they will lose.

Sound familiar? It's what faces most companies in today's hyper-competitive global economy. They're trying to be as efficient as possible and accelerating their activity level in order to succeed. They can't manufacture more time, so they're trying to improve their performance. Of course, that's easier said than done.

And that's where this book proves useful. It systemically lays out a model that consists of crucial factors to success and also provides a way to evaluate performance and stay on track.

The methodical approach that Longenecker, Papp and Stansfield describe is a game plan that leaders of any organization can put to good use in today's environment.

"Two Minute Drill" is entertaining, but it's primarily a how-to book that offers enough detail to guide organizations to improve their speed and execution.

Full disclosure: Dr. Longenecker is my professor in the EMBA program at the University of Toledo.

Book Description
Authors Clinton Longenecker, Greg Papp, and Timothy Stansfield reveal that all too often business organizations are defeated while the clock is still ticking.
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5.0 out of 5 stars An educatioal experience July 14, 2010
Format:Hardcover
In today's fast-paced world of business, management must develop a mindset for rapid improvement and utilize tools that help them make decisions and manage them to a successful conclusion. The Two-Minute Drill gets the job done. As the credit manager for a large international corporation, I must be able to respond to changes in the market and the economy rapidly to protect the assets of the corporation. Lessons from The Two-Minute Drill have enabled me to think like a "business quarterback" calling winning plays. I recommend this book to anyone who needs to learn how to drive rapid change and do it successfully. It is a must-read for any leader (or person who wants to become a leader) in today's roller-coaster environment.
Dave Carpenter---La-Z-Boy Incorporated
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5.0 out of 5 stars This is Your Playbook July 5, 2010
Format:Hardcover
It seems that the only thing that is a constant in our world is change. Successfully leading change is the difference between survival and extinction for any business. "The Two Minute Drill" is your playbook to effectively do just that.
~ Jim Lange, author of Bleedership, Biblical First-Aid for Leaders
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5.0 out of 5 stars Creating Effective Change In Business June 19, 2010
Format:Hardcover|Verified Purchase
"The Two Minute Drill: Lessons for Rapid Organizational Improvement from America's Greatest Game" is a wonderful book to read for any manager. Today's competitive business environment demands immediate results and rapid change, and this book identifies proven methods of accomplishing both tasks simultaneously. Leaders must efficiently and effectively execute winning strategies to help ensure success at their organization - and the clock stops for no one!

While many managers can find performance barriers in their operations, the greatest managers implement effective solutions that propel their teams to unprecedented territory, and ultimately, a WIN. Define winning, create extreme focus and a sense of urgency, develop the game-winning package, execute the right plays at the right time, and FINISH STRONG. "The Two Minute Drill" shows you how to do all of that and more!

Timothy Revard
Financial Analyst - Global IT
Dana Holding Corporation
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