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The GE Way Fieldbook: Jack Welch's Battle Plan for Corporate Revolution Paperback – November 23, 1999

ISBN-13: 063-9785315018 ISBN-10: 0071354816 Edition: 1st

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Editorial Reviews

From Booklist

Slater, author of three previous books on Jack Welch, General Electric's CEO, explains Welch's successful strategies and provides a road map for seamlessly implementing those strategies in other companies. The book includes self-assessment exercises, action steps, and internal GE documents and is divided into two sections. The first section is devoted to the company's concept of leadership, empowerment, organization, and customers. The second section is devoted to Welch himself, with a reprint of an extensive interview, selected speeches, and descriptions of Welch's management style in dealing with his executives. With the notable acclaim that Welch and General Electric have earned in the business community, it is not surprising that a flood of books is being written to capitalize on that popularity, especially since Welch has recently announced his retirement after almost 20 years at the helm of GE. Although interesting, this is clearly an insider book with, a positive bias prepared with the involvement of the company and Welsh himself. Mary Whaley

Review

'Explains Welch's successful strategies and provides a road map for seamless implementing those strategies in other companies.' (Booklist 2000-01-21)
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Product Details

  • Paperback: 288 pages
  • Publisher: McGraw-Hill; 1 edition (November 23, 1999)
  • Language: English
  • ISBN-10: 0071354816
  • ISBN-13: 978-0071354813
  • Product Dimensions: 7.4 x 0.9 x 9.2 inches
  • Shipping Weight: 1.4 pounds
  • Average Customer Review: 3.4 out of 5 stars  See all reviews (8 customer reviews)
  • Amazon Best Sellers Rank: #1,404,477 in Books (See Top 100 in Books)

More About the Author

Robert Slater was born in New York City on October 1, 1943, and grew up in South Orange, New Jersey. He graduated from Columbia High School in 1962 and graduated with honors from the University of Pennsylvania in 1966, where he majored in political science. He received a masters of science degree in international relations from the London School of Economics in 1967. He worked for UPI and Time Magazine for many years, in both the United States and the Middle East.
Slater has written 16 books about major business personalities before his new book on Donald Trump:
' The Titans of Takeover (Englewood Cliffs, NJ: Prentice Hall, 1987).
' Portraits in Silicon (Cambridge, MA: MIT Press, 1987).
' This ... .Is CBS: A Chronicle of 60 Years (Englewood Cliffs, NJ: Prentice Hall, 1988).
' The New GE: How Jack Welch Revived an American Institution (Homewood, IL: Business One Irwin, 1993).
' Get Better or Get Beaten! 31 Leadership Secrets from GE's Jack Welch (Burr Ridge, IL: Irwin Professional Publishing, 1994). This book made the business best-seller list in Japan.
' SOROS: The Life, Times, and Trading Secrets of the World's Greatest Investor (Chicago, IL: Irwin Professional Publishing, 1996). This book profiles superinvestor George Soros, and it appeared on the Business Week best-seller list.
' Invest First, Investigate Later: And 23 Other Trading Secrets of George Soros, the Legendary Investor (Chicago, IL: Irwin Professional Publishing, 1996).
' John Bogle and the Vanguard Experiment: One Man's Quest to Transform the Mutual Fund Industry (Chicago, IL: Irwin Professional Publishing, 1996). This book profiles the most important business figure in the mutual fund field.
' Ovitz: The Inside Story of Hollywood's Most Controversial Power Broker (New York, NY: McGraw-Hill, 1997). This book made the Los Angeles Times and the New York Times business best-seller lists.
' Jack Welch and the GE Way: Management Insights and Leadership Secrets of the Legendary CEO (New York, NY: McGraw-Hill, 1998). This is an updated look at the business secrets of General Electric's chairman and chief executive officer. It made the Business Week and The Wall Street Journal best-seller lists.
' Saving Big Blue: Leadership Lessons & Turnaround Tactics of IBM's Lou Gerstner (New York, NY: McGraw-Hill, 1999).
' The GE Way Fieldbook: Jack Welch's Battle Plan for Corporate Revolution (New York, NY: McGraw Hill, 1999).
' The Eye of the Storm: How John Chambers Steered Cisco Systems Through the Technology Collapse (New York, NY: HarperBusiness, 2003).
' Magic Cancer Bullet: How a Tiny Orange Capsule May Rewrite Medical History (New York, NY: HarperBusiness, 2003), co-authored with Novartis CEO, Dan Vasella.
' The Wal-Mart Decade: How a New Generation of Leaders Turned Sam Walton's Legacy into the World's #1 Company (New York, NY: Portfolio, 2003). A paperback version was published in June 2004.
' Microsoft Rebooted: How Bill Gates and Steve Ballmer Re-Invented Their Company (New York, NY: Portfolio, 2004
' No Such Thing as Over-Exposure: Inside the Life and Celebrity of Donald Trump (New Jersey, Pearson, Prentice Hall, February 2005)

Customer Reviews

3.4 out of 5 stars
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Most Helpful Customer Reviews

51 of 57 people found the following review helpful By Turgay BUGDACIGIL on October 8, 2000
Format: Paperback
"Jack Welch is arguably the most lauded CEO in the world...Such leading magazines as Time, Fortune, and Business Week all lavished praise upon him. They described him at times as the best CEO in America; at times, these magazines credited GE with being the best-run company in the nation...Welch built GE into the most successful American corporation of the late twentieth century by forging and then implementing a series of business strategies that have become his trademark: Business is simple. Don't make business overly complicated. Face reality. Don't be afraid of change. Fight bureaucracy. Get boundaryless. Use the brains of your workers. Find the best ideas, inside or outside your company, and then put those ideas into practice. These strategies and others have formed the building blocks of Jack Welch's battle for corporate revolution...The Welch strategies have been described in a number of popular business books...Most of these books describe the aforementioned business strategies, and others as well, and give an excellent overview of what Welch and GE have accomplished. What The GE Way Fieldbook sets out to accomplish is not simply to explain the strategies but to offer a blueprint of how other companies can implement those strategies expeditiously and seamlessly in their own business...In contrast with the other fieldbooks, The GE Way Fieldbook is the first of its kind to focus on the inner workings and business strategies of a specific company...While we include much of the GE story throughout the book, the primary objective is to provide a road map for those wishing to implement GE's practices in their own organizations. As a result, most chapters include not only textual material but also self-assessment exercises, action steps, and internal GE documents.Read more ›
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25 of 28 people found the following review helpful By Sheri Stockman on April 10, 2000
Format: Paperback
This book captures the areas that are important to the businesses of GE and explains them well enough that a non-employee can understand. Being a past employee of GEIS, I found that the book explained the areas as they really are. No fluff. The book is easily set up as modules so there is no need to worry about reading one chapter to understand the next. Great Tool!
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8 of 9 people found the following review helpful By Evan Djikas on August 24, 2001
Format: Paperback
The text of this book could be reduced to 20% its original size if the author addressed the reader as a competent, intelligent manager. Instead, it's filled with cute pictures and 'how to's' I've heard the GE Way is good; don't opt for the Fieldbook.
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7 of 8 people found the following review helpful By Richard R Mourey on March 29, 2000
Format: Paperback
If you believe in Welch and want to understand how he made it happen then this is the book. No editorial prose. Basics and common sense suberbly executed.......
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