"Academy of Management Executive: ""The Wright Way is not written as a biography nor does one need to be a history buff to enjoy and benefit from this book. It would be useful to those making personal and organizational decisions, in addition to students in a college-level decision-making or business history course. The Wright Way is easy to read and well organized with many headings that help the reader process the flow of information.""
Chosen as one of the top 10 best business books of the year by the Toronto Globe & Mail: "A delightful discourse on problem-solving."
"Automotive Design & Production: ""What the Wright Brothers accomplished was something that people considered to be impossible. They didn’t come from wealth. They had ‘day jobs’ and other things that they had to get done. They were pretty much like the rest of us. But because of their imagination, drive, persistence, and effort, they became extraordinary.""
Niche magazine: “Eppler elevates his book to a class of its own by dissecting the problem-solving model that the Wright brothers used and applying it to the successful management of a small business.""
Business to Business: ""More than a problem-solving guide, this book also provides a glimpse into the extraordinary motivation and diligence that explain the success of two otherwise non-descript bicycle repairmen."""