"Highly recommended for anybody with anything to market online including him- or herself." ---Library Journal Starred Review
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About the Author
Shama Kabani (formerly Hyder) is the founder of The Marketing Zen Group, a full-service online marketing firm that serves clients around the world. Fast Company has dubbed her an online marketing shaman and a millennial master of the universe.” She holds a Masters degree in Organizational Communication from the University of Texas at Austin. Her Web sites, marketingzen.com and Shama.tv have turned into high-traffic destinations for people looking for advice on how to successfully market their businesses online. Companies of all sizes and the media look to Shama to guide them when it comes to the vast world of social media marketing. She has been named one of the 10 Most Influential and Powerful Women in Social Media and, in 2009, Businessweek honored Shama as one of the Top 25 under 25 entrepreneurs in North America.