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3 Reviews
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3 of 3 people found the following review helpful:
5.0 out of 5 stars
Therapist Marketing
It is probably true that many therapists are not knowdgeable about marketing. The sample advertisments were excellent providing the basic material to commence thinking about strategy. Whilst I did expect to see finished layouts, the advertising content was included and would only have to be formatted into a completed advertisment. I was able to put my own touch on the...
Published on April 23, 2006 by Jeremy Castelino
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33 of 33 people found the following review helpful:
1.0 out of 5 stars
Rip-off alert, not what it claims to be...
This book's claim for the CD is dishonest! The book is simply a compilation of sample ads with the claim that they are on the CD ready for your use, but THIS IS NOT TRUE. The cd has only a few lines of text for each ad, NOT the graphics or professionally designed material printed in the book and to be expected from the books self-promotion. Since the book advertises...
Published on September 5, 2004 by D.B. Satzine
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33 of 33 people found the following review helpful:
1.0 out of 5 stars
Rip-off alert, not what it claims to be...,
By D.B. Satzine "Practitioner" (Raleigh NC USA) - See all my reviews
This review is from: The Therapist's Advertising and Marketing Kit (Paperback)
This book's claim for the CD is dishonest! The book is simply a compilation of sample ads with the claim that they are on the CD ready for your use, but THIS IS NOT TRUE. The cd has only a few lines of text for each ad, NOT the graphics or professionally designed material printed in the book and to be expected from the books self-promotion. Since the book advertises itself as a ready-to-use resource this is dishonest! As for instructional content it is limited to the first 3 pages which you can already see in the "look inside" feature. Buyers would be better served by any college marketing text or by browsing the phone book. Save your money !
31 of 31 people found the following review helpful:
1.0 out of 5 stars
Don't Bother,
By A Customer
Amazon Verified Purchase(What's this?)
This review is from: The Therapist's Advertising and Marketing Kit (Paperback)
Other than many examples of ads, this book offers very little. Being brand new to the marketing area, I was hoping for much more guidance. I can comfortably say that I know as much after having read the book as I did before I read the book.
3 of 3 people found the following review helpful:
5.0 out of 5 stars
Therapist Marketing,
By
This review is from: The Therapist's Advertising and Marketing Kit (Paperback)
It is probably true that many therapists are not knowdgeable about marketing. The sample advertisments were excellent providing the basic material to commence thinking about strategy. Whilst I did expect to see finished layouts, the advertising content was included and would only have to be formatted into a completed advertisment. I was able to put my own touch on the layouts.Jeremy Castelino |
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The Therapist's Advertising and Marketing Kit by Laurie Cope Grand (Paperback - February 11, 2002)
$55.00 $40.32
In Stock | |
 
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