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They Snooze, You Lose: The Educator's Guide to Successful Presentations Paperback – May 17, 2011

ISBN-13: 978-0470902905 ISBN-10: 0470902906 Edition: 1st

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Product Details

  • Paperback: 320 pages
  • Publisher: Jossey-Bass; 1 edition (May 17, 2011)
  • Language: English
  • ISBN-10: 0470902906
  • ISBN-13: 978-0470902905
  • Product Dimensions: 6.9 x 0.6 x 9.2 inches
  • Shipping Weight: 1.1 pounds (View shipping rates and policies)
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (42 customer reviews)
  • Amazon Best Sellers Rank: #1,327,817 in Books (See Top 100 in Books)

Editorial Reviews

From the Back Cover

A lively combination of humorous anecdotes, research nuggets, and ready-to-implement strategies and activities, They Snooze, You Lose is a must-have guide for anyone who wants to make presentations that stick—in K–20 classrooms, at meetings and conferences—with any audience, live or virtual! They Snooze, You Lose:
  • Describes how to apply the author's proven CHIMES2 elements: Connections, Humor, Images, Music, Emotion, Stories, and Senses

  • Provides a wealth of examples, illustrations, activities, and resources

  • Includes a DVD with bonus materials including royalty-free images and music

They Snooze, You Lose offers teachers and administrators a comprehensive resource to transform boring bullet points into lively presentations that inspire learning.

"I'm thrilled that Burmark has crafted a book that quickly and clearly explains presentation best-practices to educators. Readers will definitely find themselves engaged by Burmark's unique blend of humor and practical information."
Nancy Duarte, author of slide:ology: The Art and Science of Creating Great Presentations

"Like a magician revealing her secrets, Dr. Burmark is incredibly generous with her advice and exquisitely entertaining as she delivers it. The pacing of research-information-anecdotes and activities and the resource-filled DVD make this package ideal as either a textbook or a guide-by-your-side for individual educators."
David Thornburg, adjunct professor, Walden University, and founder and director of global operations for the Thornburg Center for Professional Development

"Would you like your audience members to remember your content and your stories long enough for them to have an impact on their lives? In this jewel of a book, Lynell Burmark reveals just how to make that happen. Every caring educator—every serious presenter—will want to have this book in their library!"
Bonnie St. John, Olympic Medalist and author, Live Your Joy

"Monday-morning useful, from its step-by-step examples of tweaking slides to its classroom-tested strategies and resources for optimizing visuals, humor, music, and stories, this book and DVD make presentations a joy to build, deliver, and attend."
Jerome Burg, veteran classroom teacher, founder and president of GoogleLitTrips.com

About the Author

Lynell Burmark, Ph.D., award-winning college professor and K–12 classroom teacher, now consults to school districts and high-tech companies and keynotes dozens of conferences every year. The author of Visual Literacy: Learn to See, See to Learn, she maintains a website atwww.educatebetter.org.

More About the Author

Lynell Burmark

Winner of Stanford University's prestigious Walter Gores Award for Excellence in Teaching, Dr. Lynell Burmark is passionate about education and the potential for learners in her presentations and yours.

Lynell's extensive teaching experience spans kindergarten through graduate school; her visually enhanced presentations range from small-group seminars to webinars, keynotes and videoconferences for thousands of people across the globe.

Her work on stress prevention and attitude healing lead to the ASCD book, Enlighten Up! An Educator's Guide to Stress-Free Living. Studying under Richard Bolles (author of the acclaimed What Color Is Your Parachute?) earned her certification as a trainer for those career-life-mission planning materials. Her classic work, Visual Literacy: Learn to See, See to Learn, won the book of the year award for publisher ASCD. In her latest book, They Snooze, You Lose, Lynell takes visual literacy to the next level with new research, and more humorous insights, replicable activities for trainers, and practical applications for everyone wanting to craft and deliver "caffeinated" learning experiences.

Visit the website for more information about Dr. Burmark's background, publications, and presentation offerings, as well as free resources including downloadable articles, videos, and banks of royalty-free images suitable for your presentations and other educational purposes.

www.educatebetter.org
lynell@educatebetter.org


Customer Reviews

The book comes with an interactive DVD that provides great visual clues about implementation as well as a few great ready to use resources.
Jonathan
This book by Lynell Burmark really is a good read for those of us who want to feel what good presentations feel like a bit more often than we do at present.
Kevin Currie-Knight
For a book that encourages presenters to cut down on text and use images that illustrate rather that fill space, the book is text heavy and unimaginative.
Amazon Customer

Most Helpful Customer Reviews

15 of 17 people found the following review helpful By Jerome Burg on May 15, 2011
Format: Paperback
Lynell Burmark "gets it." She always has! She KNOWS that designing truly great presentations has never been about merely learning to use a piece of software. She knows that truly great presentations have always been about how to captivate an audience with an engaging, well-crafted and visually enriched and enriching story."

I make a lot of presentations and have always taken pride in how much I thought I knew about effective presentations. Yet, I literally found myself unable to put "They Snooze, You Lose..." down! Her new book is quite simply one thought-provoking gem of a tip after another. I was particularly impressed by her charming and often humorous explanations of not only what works, but her explanations of why each of her tips work so well. And, best of all, they don't require learning any complicated tech tricks. Every one of them is "tomorrow morning easy!"

Whether you make presentations to enhance your classroom lessons or are an "A-List" conference keynote speaker, you will be happy you read this book ... and so will your students and audiences.
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11 of 12 people found the following review helpful By Jonathan VINE VOICE on May 26, 2011
Format: Paperback Vine Customer Review of Free Product ( What's this? )
About 10 years ago the world went through a technological revolution. The generation that was coming of age during the era of social media relates differently than previous generations. It used to be the only way to get quality multi-media resources had to come prepackaged. Today however there are a variety of free and low-cost software options that are available to help you make great presentations.... But what if you're stuck in the 80's and have now clue about how to make great presentations that appeal beyond the little "fly-in" feature on power point?

Enter in, "They Snooze, you Lose," by Lynell Burmark. The book is full of keen insights, suggestions, tips, and how to's on presenting material to today's students. The book comes with an interactive DVD that provides great visual clues about implementation as well as a few great ready to use resources. This is the most relevant presentation book that I have read to date. In a few short chapters Dr. Burmark covers the basics of presentation to this generation. She not only hits the highlights of presentation, but also delves into issues like story and humor that help liven-up the presentation at it's core. It's a must read for serious educators.
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10 of 11 people found the following review helpful By Sara G. Armstrong on June 12, 2011
Format: Paperback
Lynell Burmark's new book, They Snooze, You Lose, catches us with the title and doesn't let go. I doubt there are many of us who haven't seen poor PowerPoint presentations. Lynell's book can change that. When we understand how important images, stories, and other considerations are to engaging audiences, we can't help but make our own presentations more interesting. However, this book doesn't only cite research (lots of it), share good and bad examples of slides, and provide thought-provoking ideas about what works and what doesn't--and why--in presentations, but also offers a plethora of activities that students of all ages can engage with to make the concepts their own. And Lynell's tone--warm, friendly, and with engaging humor--also makes the book special. Thanks, Lynell, for sharing your deeply rooted expertise in such an important and accessible book!
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10 of 11 people found the following review helpful By R. Wagner on May 15, 2011
Format: Paperback
This book shares Lynell Burmark's long-time experience creating a different kind of presentation - one where compelling imagery has replaced bullet points, and where audience members are involved in activities which they are encouraged to adopt and personalize as their own. In this book and DVD, she gathers the best of those activities and experiences, along with extensive digital resources, for the enjoyment and enlightenment of her readers. Anyone sharing their ideas with a group will find Burmark's approaches to be transformative to both technique and connection to the audience.
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7 of 7 people found the following review helpful By John J. Hogan VINE VOICE on June 16, 2011
Format: Paperback Vine Customer Review of Free Product ( What's this? )
In my career as both an academic (college) and a corporate educator, I have delivered literally thousands of classes and seminars and attended many more. In both the ones I attended or presented, I have always learned "just one more thing" about interacting with attendees with each session.

Lynell Burmark has an interesting and extensive background as primarily an educator has exposed her to many different kinds of students. I find that her overall approaches in this text are well-crafted, with adequate but not too much useless details and trivia.

I believe this book has two potential audiences:
1. Traditional teachers who are trying to avoid the " snooze" syndrome the title implies. This book offers insights not likely to be picked up at an annual teacher development day.
2. Corporate and Professional trainers and presenters who may not have to deal with the dozing crowd as often, but face the real challenges of both motivating and training individuals of multiple generations in the same groups.

I find this book positions itself with certain positive resources:
1. The 12 chapters flow well and are easy to follow
2. The messages address both the technological and the human side of presentations
3. There are basic training activities in each chapter that will have value by degrees to different people
4. A cautionary message on the dangers of what has been called "Death by PowerPoint"
5. Blending music, stories and images
6. A recap of ten "should-dos"
7. A interactive DVD that includes royalty free musics , bonus sideshows and a general chapter review

We have all heard exceptional and dreadful speakers. While some of this message is basic, the strengths substantially outweigh the limitations!

John Hogan
HoganHospitality
HospitalityEducators
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