Most helpful positive review
10 of 10 people found the following review helpful
Valuable information at a crazy value
on December 8, 2009
I ordered Reiss' book as soon as I heard about it, as I had just finished shooting my first feature film this summer. I wish we had this book last year! But we are still in post-production so we'll get at least a metric ton of valuable information even at this point in the process to put into use before we finish the final edit and release our film. Now, the question is: how will we release it?
Many people would tell you the film business is somewhat broken and you cannot rely on a huge win at a festival and having your film bought and vaulted to hundreds of screens. This being the case, you have to work a little harder, you have to know how to manage your rights (digital and otherwise), how to market and reach your audience yourself and more than you ever thought as a filmmaker. Jon's book is very timely, full of current information (but he should sell it with a PDF update for future revisions!) and has answers to all types of questions. Theatrical? Festival? DVD? VOD? Streaming? BitTorrent? And how much time and money does this all take to do this DIY (do it yourself) anyway? How do I use social media to reach my audience? There are a million questions and Jon covers them all, and ably, too. I cannot recommend this book enough, especially for the price. Get yours now before Reiss figures out what a goldmine he's got here and starts charging $2,995 for a seminar that covers the same! Seriously, you could spend a lot of money on seminars and such and not get as much value as you get in "Think Outside the Box Office."