If you have a publication you want printed and you're not a designer, this book is for you. But it's not about making you into a designer. It's about making you into a good client for your designer . . . and for your pocketbook. Thinking Like a Designer will prepare you to work with the designer, which will help reduce the amount of time and effort the designer will spend on your publication. Being a prepared client will make the designer quite happy and probably a bit surprised, it will increase the designer's opinion of you, and it will raise his or her confidence in you as a reliable partner in your project.
Book Description
Special Offers and Product Promotions
- This item is eligible for our 4-for-3 promotion. Eligible products include select Books and Home & Garden items. Buy any 4 eligible items and get the lowest-priced item free. Here's how (restrictions apply)
Editorial Reviews
About the Author
Michael Brady is an artist and graphic designer with over 40 years of experience in all aspects of print design. He worked at the University of North Carolina for 20 years, retiring in 2009. He now operates Michael Brady Design in Hillsborough, N.C.
Product Details
Would you like to update product info or give feedback on images?
|
Customer Reviews
|
Share your thoughts with other customers:
|
||||||||||||||||||||||
|
Most Helpful Customer Reviews
1 of 1 people found the following review helpful:
5.0 out of 5 stars
Excellent -- every author and design client should buy this book,
By
This review is from: Thinking Like a Designer: How to Save Money by Being a Smart Client (Paperback)
I wish I'd thought of this book and written it myself. As a writer, DTPer and publisher, I'd be rich if I had a dollar for every time I have explained to clients and prospects what's possible and what's not, what they should expect and how we should jointly approach their task.
Never again! From now on, clients read Michael Brady's book. It not only says everything I would say, but more, and he does it in a clear, well organized way that makes it immediately accessible to clients new to design for publishing. Beginner designers should add Brady's book to their essential references for the design and professional work tips it either gives or points to and established designers/DTPers ought to read it too; turn much of what Brady says through 180 degrees, and you have a handy customer service manual. Geoffrey Heard
Share your thoughts with other customers: Create your own review
|
|
Inside This Book
(learn more)
Tags Customers Associate with This Product(What's this?)Click on a tag to find related items, discussions, and people.
|
Sell a Digital Version of This Book in the Kindle Store
If you are a publisher or author and hold the digital rights to a book, you can sell a digital version of it in our Kindle Store.
Learn more
