This Is The Day...This Is The Hour... This Is This

Pop Will Eat Itself | Format: Audio CD

Product Details

• Audio CD (June 28, 1989)
• Original Release Date: July 18, 1989
• Number of Discs: 1
• Label: RCA
• ASIN: B000002WDA
• Also Available in: Audio Cassette  |  MP3 Download
• Average Customer Review: 4.8 out of 5 stars  See all reviews (20 customer reviews)
• Amazon Best Sellers Rank: #201,498 in Music (See Top 100 in Music)

Editorial Reviews

Audio CD

Customer Reviews

Most Helpful Customer Reviews

14 of 14 people found the following review helpful:

5.0 out of 5 stars Out of left field, April 21, 2002

By 

x_bruce (Oak Park, ILLINOIS United States) - See all my reviews

This review is from: This Is The Day...This Is The Hour... This Is This (Audio CD)

When PWEI unleashed This Is The Day...This Is The Hour...This Is This in 1989 they brought a lot of ideas together at a time when music was fairly boring.

Going from a new wave past to this album's mixture of anglo rap and metal meets funk mix complete with sampled beats and loud guitars this was one of the first serious attempts to fuse rap to rock. It was exceptionally well done.

Standout tracks are Wise Up Sucker, Not Now James, We're Busy and Wake Up, Time To Die. PWEI show a political side that is laced with humor. The rapping works in it's own odd way, it's not exactly Public Enemy, but it fits well into the concept of the musical whole.

The beats are strong, the guitars are big and brash, this album rocks AND gets funky. Of course this concept was about a decade too early for the general public. It's a shame how neglected it still is. It has aged well, meaning it doesn't sound like a 13 year old record. Check out PWEI, give it a chance while keeping in mind it's not Linkin Park or Limp Bizkit. PWEI tend to be more arty and closer to a mixture of Manchester rock and hip hop.

This was way beyond most music of it's time and deserves to be heard. Vastly underrated.

5 of 5 people found the following review helpful:

5.0 out of 5 stars Bitchin' Album, December 13, 2004

By 

S. Koropeckyj "Romi Panchir" (The Bright Side of the Moon) - See all my reviews
(REAL NAME)   

This review is from: This Is The Day...This Is The Hour... This Is This (Audio CD)

For the PWEI virigins, this is something that you have not heard before. It is a combination of rap and rock blended flawlessly into a medley of British quirkiness. Every song has a hook and none of them are forgetable. There is no filler on this album, every single song could be a single by itself. The music itself is not a specific genre, rather it draws from eclectic einfluences. Part of it is rap, part of it is rock, part of it is industrial, and part of it is metal. Samples weave in and out of the double vocal delivery, sang to the backdrop of drum machine Dr. Nightmare.
Threre is no way that I can explain the music, ultimately you have to experience it yourself.

4 of 4 people found the following review helpful:

4.0 out of 5 stars The Quality of PWEI, May 27, 1998

By A Customer

This review is from: This Is The Day...This Is The Hour... This Is This (Audio CD)

This is This!, as it is affectionately known by fans of PWEI, is the second album release by the band and features a distinctly different sound than that of its predecessor Box Frenzy. The Poppies incorporated more sampling and a heavier beat into This is This! Many critics have described the sound of the album as "Doom and Gloom" which it hardly is. Dos Dedos Mis Amigos, their final album is the one which displays that type of sound. This is the Day...This is the Hour...This is This! is one of the most unique albums I have ever heard, by one of the most unique bands I have ever heard. Despite the fact that everyone likes to gripe about stolen lines, tunes, and so forth, whether PWEI stole any of the sounds they use is irrelevant. Stolen or not, they have incorporated them in a way never before done to create a listening experience like nothing you've ever heard.