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Three Steps to Yes: The Gentle Art of Getting Your Way Paperback – February 19, 2002
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From Publishers Weekly
Copyright 2000 Reed Business Information, Inc. --This text refers to an out of print or unavailable edition of this title.
-- Michael Mills, director of Professional Services, Davis Polk & Wardwell
From the Hardcover edition.
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Top Customer Reviews
After doing all the research, Gene Bedell shows you three simple skills to get people to say yes to your products and services and feel positive about you, your offerings, and your company. It doesn't get any better than that.
The Three Steps to Yes are powerful in their simplicity: really fill your customers' personal needs; be competent and trustworthy; and communicate persuasively. That's the truth. That's all there is to it.
If these are not already your results, Bedell can get you there in 241 pages of boiled down simple methods you can not only understand but also use realistically in everyday life without changing your personality, personal style or values.
Buy the book and give it to every one of your kids at high school graduation or this Christmas, to you can enjoy your retirement!
Mr. Bedell's book came highly recommended and not only did it live up to its praise, it far surpassed it!
As a student of positive persuasion, I've read numerous books on this subject; many of which are excellent. This book is the best (along with Carnegie's "How To Win Friends . . . ") as, not only is the information top-notch; the author's instruction is simple-to-apply, and immediately applicable. His stories, used as examples from which we all can learn and benefit, are interesting, compelling, and I know it allowed me to see myself utilizing these wonderful win/win methods in my own life. Parents will especially love his advice regarding persuading children in a way that will benefit everyone involved. In fact, although there are lots of helpful business examples throughout the book, if you are a parent or plan to be one, you'll want to own this book for that reason alone.
This is one of those books that you'll most likely want to buy as gifts for loved ones and anyone else you wish to be successful in their lives.
What to do? The previous night I had read about half of 3 Steps to Yes by Gene Bedel. Why not put Bedel to the test? At the end of the hour my prospect and I had built the foundation for an effective relationship. No more scowls. Needless to say, I went home and finished the book!
3 Steps to Yes is a quick read. This is not a book of tricks, gimmicks, and hard-sell tactics. It provides a simple framework, sound advice, and lots of examples for situations at home or office where selling your ideas is critical. I particularly liked the last chapter, a two-page summary of Bedel's major lessons. It's a great quick review.
Most Recent Customer Reviews
Narrative style of advice-giving. Easy to read and of course the author expands beyond 3 steps. Good advice for any type of negotiating.Published 22 months ago by Scoot12
This book really does have a way to teach you the difference between persuasion (getting your way and helping someone else in the process) and manipulation (a selfish way to get... Read morePublished 24 months ago by jaime andres sanchez alba
I definitely recommend this book to any person willing to improve his/her relationship with others: kids, parents, boss, not only customers. Read morePublished on April 27, 2013 by shark
This book provided simple, clear and innovative ways to influence gently. It was an easy read that has a large impactPublished on April 22, 2013 by Tyler
I could tell from the introduction the author wanted to title this book, "Persuasion for Poets" but his editor probably chose this title instead. Read morePublished on November 1, 2011 by Tom Terrific
I bought this book on a recommendation by amazon. After reading it I've already recommended to everyone in my company. Read morePublished on May 9, 2011 by Amazon Customer
Part way through his short and readable book I decided Gene Bedell was just the sort of cheerfully cynical sales gunner I've been looking to learn from - albeit not to imitate. Read morePublished on March 7, 2010 by John Faughnan
I hadn't really thought much about the psychology of persuasion. As one who has a natural sales talent, I had never really given careful consideration to what I should be trying to... Read morePublished on July 12, 2002