Published annually since 2003, the Thumbnail Media Planner provides key national and local marketing and media data for advertisers, advertising agencies, media, entrepreneurs, and academics.
Information includes projected 2009 advertising media rates for all major media forms.
Important: 2009 will be a Buyer's Market due to economic forecasts leading to reduced 2009 ad budgets. 2009 will be a strong buyers market for some media, but not for all.
The 2009 Thumbnail Media Planner includes our exclusive media market outlook and pricing forecasts for each major national and local advertising medium.
Other New Features Added in '09: Because of the future growth of online video, social media, and mobile phone advertising, we have added special updates for you.
We synthesize the important media data for you. We research and synthesize the most important media information for you--trends, costs & more--for all major media.
* Population and Marketing data
* Audience information for all media
* Media cost estimates for all media
* Research you need to know about
* Market by market planning
* Much more
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