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  • Tide Bright HE Original Scent Liquid Laundry Detergent 26 Loads 50 Fl Oz (Pack of 2)
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Tide Bright HE Original Scent Liquid Laundry Detergent 26 Loads 50 Fl Oz (Pack of 2)

by Tide

List Price: $22.90
Price: $22.60 ($0.23 / Fluid Ounce) & FREE Shipping on orders over $35. Details
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Bleach Alternative Original Scent
High Efficiency
  • Phosphate-free and made of biodegradable soaps; Safe for septic systems and packaging is recyclable
  • A low-sudsing detergent that provides great cleaning performance in high efficiency machines
  • Original scent
  • Helps keep your clothes bright
  • Ships in Certified Frustration-Free Packaging
6 new from $22.60

Save 50% on your first subscription Grocery Halloween


Frequently Bought Together

Tide Bright HE Original Scent Liquid Laundry Detergent 26 Loads 50 Fl Oz (Pack of 2) + Quilted Northern Ultra Plush Bath Tissue, 48 Double Rolls + Bounty Select-A-Size Paper Towels, Huge Rolls, White, 12 Count
Price for all three: $79.48

Buy the selected items together

Special Offers and Product Promotions

Scent Name: Bleach Alternative Original Scent | Size: High Efficiency
  • Clip this coupon to save $2.00 on this product when you buy from Amazon.com. Here's how (restrictions apply)

Important Information

Safety Warning
Keep out of reach of children. If swallowed, give a glassful of water. Call a physician. In case of eye contact, flush with water. Do not reuse this package for dispensing beverages or other liquids.

Indications
White looks brilliant and colors are true.

Ingredients
Active Ingredients: Biodegradable Surfactants (Anionic and Nonionic) and Enzymes.

Directions
Measure with cap. For large loads, fill to line 2. For medium loads, fill to line 1. Use more for heavily soiled loads. Add clothes, pour into dispenser, start washer.

Legal Disclaimer
Actual product packaging and materials may contain more and different information than what is shown on our website. We recommend that you do not rely solely on the information presented and that you always read labels, warnings, and directions before using or consuming a product. Please see our full disclaimer below.

Product Description

Scent Name: Bleach Alternative Original Scent | Size: High Efficiency

Product Description

Tide plus Bleach Alternative liquid laundry detergent is your everyday solution to keeping your clothing looking great. Each wash refreshes your laundry with active enzymes to break down stains while whitening and brightening every load. Tide plus Bleach Alternative can be used on whites and brights to keep garments clean and colors safe. When used with Tide Tide plus Bleach Alternative, you have a system that keeps whites like new and colors bright wash after wash.

Amazon.com

For whites that pop and brights that dazzle, Tide plus Bleach is a non-chlorine alternative to keep your wardrobe looking fresh. The non-chlorine formula is safe to use on colors. It's a clean you can trust for your HE machine.


My Tide plus Bleach AlternativeTide plus Bleach HE - my Tide for vivid whites and brights

The smart alternative to chlorine bleach. Get great performance from your HE washer while helping to keep whites white and colors bright with Tide HE plus Bleach Alternative.


Frequently Asked Questions

Is Tide HE Liquid plus Bleach Alternative safe to use on colored clothing?
Liquid Tide HE with Bleach Alternative is safe for all washable fabrics since it doesn't contain any chlorine bleach. It provides powerful cleaning, whitening and brightening and is safe for all washable fabrics.

What is the difference between Ultra Tide HE plus Bleach Powder and Tide HE Liquid plus Bleach Alternative?
Both products are designed to deliver outstanding stain removal and whitening. Ultra Tide HE plus Bleach powder is a non-chlorine bleach with a bleach activator. Tide HE Liquid plus Bleach Alternative contains special non-bleach ingredients to whiten whites.

Can I use chlorine bleach with Tide HE Liquid plus Bleach Alternative?
Yes. If you want to use chlorine bleach, you should add it to the bleach dispenser in the washer or 5 minutes after the wash cycle begins. Be sure to read the garment care label before adding.

What is Tide HE Liquid plus Bleach Alternative?
Tide HE Liquid plus Bleach Alternative is a high-efficiency detergent designed specifically for use in high-efficiency washers. Because of lower water usage and the tumbling action of these machines, special low-sudsing formula helps to maximize good cleaning performance.

What's the difference between regular detergent and HE detergent?
HE detergents create few suds and disperse quickly to help get the best cleaning performance with only 20% to 66% of the amount of water used in traditional machines.*

And HE detergents were actually developed by home appliance engineers and detergent scientists. The result: an effective cleaning system. Traditional detergents are formulated to get great cleaning power with high water washes; they aren't created to work well in low water.

* Source: SDA

Do I need a special washing machine?
Yes, the product is designed for an HE machine.

Can I use regular detergent in my HE machine?
Using traditional detergent in an HE washing machine can cause excess suds. Excess suds could lead to washer problems, and just using a smaller dose of regular detergent won't solve the problem.

Can I just use a smaller amount of regular detergent in my HE washer?
According to the Soap and Detergent Association (SDA), HE detergents are the "only choice" for HE washers. Using less regular detergent than recommended for the load size (in an effort to control suds) may mean reduced cleaning.

Tide HE Liquid plus Bleach Alternative and your HE washer work hand-in-hand to get you the results you expect. Using the wrong formula of detergent in your high-efficiency washer means you may not get the cleaning results you've come to expect from Tide. Using regular detergents can create too many suds, which can interfere with the washer's tumbling action by "cushioning" the laundry, and reducing soil and stain removal. These excess suds can also lead to residue buildup, because they are not as easily rinsed away. Over time, they could lead to machine malfunctions, according to the SDA.

What is the Acti-Lift formula?
Our Acti-Lift formula is designed with ingredients to help provide deep cleaning of fibers, break up dry stains, and provide a whiteness boost. Soon, you will find it in place of your current Tide when you shop.

Will Acti-Lift technology be too harsh on my clothes?
No. Like all Tide products the Acti-Lift formula is extensively tested to ensure that it's safe for all machine-washable fabrics.

Can I use Acti-Lift in HE machines?
Yes, there will be HE versions of many of your favorite Tide varieties including Tide plus Bleach Alternative, Tide Coldwater, Tide plus a Touch of Downy, Tide plus Febreze Freshness, and Tide plus Febreze Freshness Sport.

Can Acti-Lift be used with laundry additives - bleach, laundry boosters (Tide Stain Release, etc)?
Yes, Acti-Lift can be used with laundry additives such as bleach and laundry boosters. As always, be sure to read instructions before using additional products.

Can Acti-Lift be used for colors and whites?
Absolutely; Acti-Lift is suited for both.

Can I use Acti-Lift on all types of material/clothing?
Acti-Lift can be used on all washable fabrics. As always, for best results, please be sure to read you garments care label instructions.

Is the packaging recyclable?
Yes, our packages are recyclable and in fact, all Acti-Lift bottles have been made from 25% or more post-consumer recycled plastic.


Other Tide products that might be right for you


Product Details

Scent Name: Bleach Alternative Original Scent | Size: High Efficiency
  • Shipping Weight: 8.2 pounds (View shipping rates and policies)
  • Shipping: This item is also available for shipping to select countries outside the U.S.
  • Origin: USA
  • ASIN: B005UX2OE2
  • UPC: 037000814238 037000088806
  • Average Customer Review: 4.4 out of 5 stars  See all reviews (1,986 customer reviews)
  • Amazon Best Sellers Rank: #13,909 in Health & Personal Care (See Top 100 in Health & Personal Care)
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Customer Reviews

It's smells good (a nice fresh, clean smell), and my clothes come out great.
Steve
With this Tide Free and Gentle I don't have to worry about my families sensitive skin....no problems at all.
Kathi Sjotvedt
Tide Plus Febreze has a nice fresh scent that does not overpower your clothes.
gotta run now

Most Helpful Customer Reviews

469 of 541 people found the following review helpful By Mark Cooper on May 20, 2013
Scent Name: Cold Water Fresh ScentSize Name: High Efficiency Verified Purchase
The product on Amazon says 50 oz, pack of two. It leads consumers to believe they are getting two 50 oz containers. NOT. I got two 25 oz containers. This price per oz. is significantly more than I pay at any local store. Very misleading, especially because the bottle that is shown on the advertisement, when you enlarge, says 50 oz. BEWARE.
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22 of 23 people found the following review helpful By JustSomeGal on September 11, 2014
Scent Name: Original ScentSize Name: Non-High Efficiency
SICK IN MY HEART SMELL CHANGED!!!!!

Who callsl it "original" and then changes the forumla???!!!! Offer a new scent to people, but leave the tried and true alone. I have used Tide for a couple of decades and now I'm having to switch brands completely! UGH!! So angry. The new smell is just terrible, especially for people who are sensitive to fragrances. The old "original" Tide used to smell fresh and clean without an overpowering odor. Not anymore. P&G did the same thing to the original April Fresh Downy. Fabric softeners have never been the same since. P&G ... leave the ORIGINALS alone!!! Do what Coke Cola did and bring back the "classics"!
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259 of 315 people found the following review helpful By Dahawn on March 11, 2013
Scent Name: Original ScentSize Name: High Efficiency Verified Purchase
I am very upset and am not satisfied with Amazon. This is the first time that I have written a complaint about this item. It clearly stated 2 X 50 Fl Oz (pack of 2) and when my item arrived, it was 2 x 32 Fl oz. did anyone else run into this situation? and if so, how do i return it or get what the discription says?
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13 of 14 people found the following review helpful By Summer on August 28, 2014
Scent Name: Original ScentSize Name: Non-High Efficiency
They changed the scent and the new smell is terrible. I have used Tide Original for about 20 years, and it has always smelled clean and fresh. Not anymore. Now it smells like fruit. And it is a very overpowering fruit smell. I do not recommend their "new and improved" version.
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26 of 32 people found the following review helpful By looseduke on August 8, 2013
Scent Name: Cold Water Fresh ScentSize Name: High Efficiency Verified Purchase
We have been using this detergent for years, so I speak with august authority when I say that this is a great soap. Tide manages to squeeze a lot of extra money out of customers, but in this case at least delivers you substantial savings since you do not have to use hot water to wash your clothes. It works perfectly, you would never be able to tell the difference from a piece of clothing washed in warm water, unless maybe you work around Fukushima surrounded by mutant giant squids.

We don't have the squids, but we have two kids with a penchant for seasoning their soccer clothes in their duffels for days "forgetting" to wash them, unless prompted with threats of punishments worthy of Dante's Inferno. Well there they go, in plain cold water and off they come clean and fresh. If a detergent can cope with that kind of stuff, say no more.
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38 of 49 people found the following review helpful By ZINCLADY on November 14, 2010
Scent Name: Original ScentSize Name: Non-High Efficiency Verified Purchase
The bottles are not large, but it is Tide, it gets delivered to my door and in the stores I have seen them priced each at $8.99 to $12.00. There are no extra charges and cheaper still if you are on Amazon auto delivery. You can schedule your deliveries for when it you want it delivered. I see it as a good thing!
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6 of 6 people found the following review helpful By Amazon Customer on May 20, 2010
Scent Name: Original ScentSize Name: Non-High Efficiency Vine Customer Review of Free Product ( What's this? )
I think the other reviewers have well-established the effectiveness of this product. After all, it's liquid Tide! It just plain works.

Comments about the Frustration-Free Packaging: The bottles are sealed in plastic bags which is then sealed in a cardboard box with air-bladders for cushion. This is the very least amount of packaging you can use and still call adequate. The plastic bags will contain potential leaks. The bladders do a good job of protecting the product from rupturing. The box is a box is a box. Anything less than this would compromise Amazon's ability to get the product to you safely. And when all is said and done, there's less than a pound of waste, all of which can be recycled.

This packaging is the most responsible thing I've seen from an online vendor since the dawn of online shopping. Let's hope this trend catches on.
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10 of 12 people found the following review helpful By The Straw Man VINE VOICE on May 20, 2010
Scent Name: Original ScentSize Name: Non-High Efficiency Vine Customer Review of Free Product ( What's this? )
This product does what it sets out to do, clean clothes. I must be honest; I usually buy whatever is on sale when it comes to laundry detergent. Why, one might ask? Well because laundry detergent is one of those items that are always expensive in store. I am not sure why but breakfast cereal usually suffers the same fate. Tide is one of the brands that are usually more "costly" than other brands. However, I decided to take a chance on this product.

The first thing I would like to state is that the detergent smells very, very clean. In addition, to this product smelling clean, it does a great job getting clothing clean. There are two fifty ounce bottles in this package. They each clean about 32 loads of laundry. Now I am not a really messing person, so I am not sure if this detergent would clean King Kong's clothes, but it did a wonderful job for my loads of laundry. The bottles are also smaller, so you are saving some space. That is always a good thing.

As for Amazon's "Frustration-Free Packaging", I think it really works. Both bottles of Tide are sealed in a box and this box is taped very securely. Then this box (with the Tide in it) is sealed in another box and shipped to the customer. This reduces the likelihood that the detergent explodes or is punctured during shipping. My product was in perfect condition when it arrived. As for my prior statement about Tide being one of the more costly detergents. This statement is less true when ordering it from Amazon, the price is a bit less on Amazon then it would be in the grocery store, nevertheless laundry detergent is expensive in general. A good product overall.
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Disclaimer: While we work to ensure that product information is correct, on occasion manufacturers may alter their ingredient lists. Actual product packaging and materials may contain more and/or different information than that shown on our Web site. We recommend that you do not solely rely on the information presented and that you always read labels, warnings, and directions before using or consuming a product. For additional information about a product, please contact the manufacturer. Content on this site is for reference purposes and is not intended to substitute for advice given by a physician, pharmacist, or other licensed health-care professional. You should not use this information as self-diagnosis or for treating a health problem or disease. Contact your health-care provider immediately if you suspect that you have a medical problem. Information and statements regarding dietary supplements have not been evaluated by the Food and Drug Administration and are not intended to diagnose, treat, cure, or prevent any disease or health condition. Amazon.com assumes no liability for inaccuracies or misstatements about products.