Tiger Heart, Tiger Mind: How to Empower Your Dream--A Zentrepreneur's Guide [Hardcover]

Ron Rubin (Author), Stuart Avery Gold (Author)

Book Description

Series: Entrepreneur's Guide (New Market Press) | Publication Date: May 3, 2004

"Imagination is your power to go beyond the known and the unknown to create your utopia. It's lamentable that our focus is always on what exists rather than on what could exist."

Tiger Heart, Tiger Mind is a guide for enlightenment and empowerment in the 21st century that can awaken the way within. Every page of this groundbreaking book reveals methods to strengthen the will of the heart and polish the power of the mind, teaching how to: cultivate attitude • take action • form a passion posse • reject fear • determine your direction • undertake the vow of Wow • and establish commitment. These life-changing chapters illustrated with a dozen wondrous Zen paintings will open up the Zentrepreneur in you, allowing you to radically improve your chances for success.

--This text refers to the Paperback edition.

Editorial Reviews

Review

Zentrepreneur Guides: They're not just books—they're a lifestyle. -- Publishers Weekly

About the Author

In keeping with its whimsical identity as an independent republic, people working for The Republic of Tea are not managers or vice presidents; the company designates its employees as Ministers and Ambassadors, its customers Citizens, and its sales outlets Embassies. Ron Rubin, the "Minister of Tea," is Chairman of the Board of The Republic of Tea and resides in Clayton, Missouri. Stuart Avery Gold, the "Minister of Travel," is COO, and the lauded editorial "voice" for the company's Tea Revolution and lives in Boca Raton, Florida. --This text refers to the Paperback edition.

Product Details

• Hardcover: 192 pages
• Publisher: Newmarket Press; 1 edition (May 3, 2004)
• Language: English
• ISBN-10: 1557046212
• ISBN-13: 978-1557046215
• Product Dimensions: 8.7 x 5.7 x 0.7 inches
• Shipping Weight: 12.2 ounces (View shipping rates and policies)
• Average Customer Review: 4.7 out of 5 stars  See all reviews (12 customer reviews)
• Amazon Best Sellers Rank: #2,225,763 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

32 of 35 people found the following review helpful:

2.0 out of 5 stars A pretentious pile of platitudes, May 20, 2004

By 

Just Bill (Grand Rapids, MI United States) - See all my reviews

This review is from: Tiger Heart, Tiger Mind: How to Empower Your Dream--A Zentrepreneur's Guide (Hardcover)

I'm a huge fan of The Republic of Tea. Their products are the best I've ever found.

I even own the other books written by Ron Rubin and Stuart Avery Gold, the "Minster of Tea" and the "Minister of Travel," respectively, for The Republic of Tea. Success at Life, Dragon Spirit and Tea Chings are all inspiring, interesting books.

But there's something about Tiger Heart, Tiger Mind that struck me the wrong way.

For one thing, it's merely a reprise of the previous books. If you like the Positive Mental Attitude (the "your altitude is determined by your attitude") approach to life, there aren't many books better. Rubin and Gold are the best at combining the pithy tenets of Zen with messages from other legendary pick-yourself-up-by-the-bootstraps books such as Think and Grow Rich.

Yet, I think the message of this book can be boiled down into five simple steps:

Step One: Have lots of money

Step Two: Buy a successful company

Step Three: Make millions with said company

Step Four: Travel to the world's most exotic locales

Step Five: Write books about how to have a positive outlook on life

I came to this conclusion when I read the book jacket bio on Ron Rubin. It says, "Ron Rubin bought and took charge of The Republic of Tea..."

Well, gee, Ron. If I had the wherewithal to "buy and take charge" of a company, I'd do so. But I don't. And neither does 90% of the people who'd buy this book.

What I'd like to see Rubin and Gold do next time is write a practical, nuts and bolts book about how to achieve do-able goals.

This book, like Stephen R. Covey's The 7 Habits of Highly Successful People only works if you're born with a silver spoon in your mouth, or everyone you meet and work with has also read the book and is willing to play by its rules.

I enjoy a good platitude as much as the next guy. But even I -- the hopeless romantic and positive thinker that I am -- know that it takes more than a winning attitude to succeed. It takes hard work, lucky breaks and, quite often, a truckload of money.

If I ever stumble upon said truckload, I'll be sure to write a whimsical book about what I do with it.

And I, like Rubin and Gold, will likely chuckle all the way to the bank.

6 of 7 people found the following review helpful:

5.0 out of 5 stars Very Worthwhile, July 17, 2004

By A Customer

This review is from: Tiger Heart, Tiger Mind: How to Empower Your Dream--A Zentrepreneur's Guide (Hardcover)

I read about this book in Newsweek Magazine and when I went looking for it saw that it was part of a series called Zentrepreneur Guides. After reading Tiger Heart Tiger Mind I was hooked on its style and message and have ordered the other books looking forward to their arrival to my door. This book is not a touchy-feely self help selection, rather it is a what have you been waiting for kick in the pants to live the kind of life you thought was not available to you. I'm a 45 year old senior level manager who thanks to this book is ready to change the rest of my life with a new and improved attitude. Read this book if you're ready for some change.

3 of 3 people found the following review helpful:

5.0 out of 5 stars A Book of Action, September 25, 2004

By 

Lar G. (Cleveland, OH) - See all my reviews

This review is from: Tiger Heart, Tiger Mind: How to Empower Your Dream--A Zentrepreneur's Guide (Hardcover)

Finally a book that truly positions the mind for success. Written in a no-nonsense, savvy, hip style, Tiger Heart Tiger Mind takes the reader through the development of a mind set that can change the direction of your life and or your career. Don't let the Zen influence put you off. I found out that this book is part of a series of entrepreneur business, motivational guides that forward time tested teachings only as a basis for a very contemporary message. This book empowers your talent, your strengths and teaches you how to jettison weaknesses and needs to be required reading for those that are open to bettering themselves and their situation. Five stars.