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Titan: The Life of John D. Rockefeller, Sr. [Paperback]

Ron Chernow
4.6 out of 5 stars  See all reviews (230 customer reviews)


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Book Description

September 7, 1999
National Book Critics Circle Award Finalist

"A biography that has many of the best attributes of a novel. . . . Wonderfully fluent and compelling." --The New York Times

"A triumph of the art of biography. Unflaggingly interesting, it brings John D. Rockefeller Sr. to life through sustained narrative portraiture of the large-scale, nineteenth-century kind."--The New York Times Book Review

In this endlessly engrossing book, National Book Award-winning biographer Ron Chernow devotes his penetrating powers of scholarship and insight to the Jekyll and Hyde of American capitalism. In the course of his nearly 98 years, John D. Rockefeller, Sr., was known as both a rapacious robber baron, whose Standard Oil Company rode roughshod over an industry, and a philanthropist who donated money lavishly to universities and medical centers. He was the terror of his competitors, the bogeyman of reformers, the delight of caricaturists--and an utter enigma.
        Drawing on unprecedented access to Rockefeller's private papers, Chernow reconstructs his subject's troubled origins (his father was a swindler and a bigamist) and his single-minded pursuit of wealth. But he also uncovers the profound religiosity that drove him "to give all I could"; his devotion to his family; and the wry sense of humor that made him the country's most colorful codger. Titan is a magnificent biography --balanced, revelatory, and elegantly written.

"Important and impressive. . . . Reveals the man behind both the mask and the myth."--The Wall Street Journal

"One of the great American biographies. . . . [Chernow] writes with rich impartiality. He turns the machinations of Standard Oil . . . into fascinating social history."--Time


Editorial Reviews

Amazon.com Review

The patrician accent of George Plimpton (author of Truman Capote and The X Factor), with its edge of aristocracy and money, is perfectly suited for telling the rags-to-riches story of America's most famous businessman and philanthropist. Indeed, Plimpton seems to positively relish the superlatives that describe the life of John D. Rockefeller, who was far and away one of the most calculating, secretive, competitive, merciless, and talented figures ever to dominate the free market. Showing, early on, his keen attachment to hard work and keeping accounts, Rockefeller started out as an accountant in Cleveland. From there he went into the produce business, and then on to oil. By the time he was 31, he was the most powerful oil refinery owner in the world. His strategies for suppressing competition and controlling all aspects of the oil business while still paying attention to the smallest details make for dramatic listening in this well-documented and accessible narrative. Plimpton recounts how Rockefeller was the ultimate clutch player, calm in the face of adversity, a manager who was constantly searching for talented people and another way to grow Standard Oil into a megalithic modern corporation. Ultimately his rapacious business practices would make him head of the most powerful monopoly in America and the richest man in the world. Plimpton's engrossing reading of Titan brings out the human side of Rockefeller, a man of contradictions who was greedy yet giving, a capitalist villain and a do-gooder. A teetotalling Baptist, he began giving to charity when he was earning just a few dollars a week. As his wealth grew, so too his financial gifts. In the end, Rockefeller's philanthropic acts rivaled the precedents he set as a businessman. The oil baron died just short of his last goal--to reach the age of 100--but the indelible imprint he made on America's financial landscape will live on into the 21st century. (Running time: six hours, four cassettes) --A.E.D. --This text refers to an out of print or unavailable edition of this title.

From Library Journal

National Book Award-winner Chernow's balanced account of Rockefeller Sr.'s life is artfully read by George Plimpton. Billionaire, Standard Oil mogul, and powerbroker, Rockefeller had his start in rural New York State where his upbringing was frugal, at best. Young John showed an aptitude for math and an early understanding of business practices. His mother instilled in him a strong moral and religious conviction, which influenced and colored his long life. Oil was, at first, a sideline in Rockefeller's commodities partnership, but by the turn of the century, it had made him wealthy and infamous. Philanthropy made his name a household word and claimed an increasing amount of time in his later life. Access to the Rockefeller archives contributed to Chernow's success in rounding out the picture of Rockefeller's public and private life. Recommended.?Joanna Burkhardt, Univ. of Rhode Island Lib., Providence
Copyright 1998 Reed Business Information, Inc. --This text refers to an out of print or unavailable edition of this title.

Product Details

  • Paperback: 774 pages
  • Publisher: Vintage (September 7, 1999)
  • Language: English
  • ISBN-10: 0679757031
  • ISBN-13: 978-0679757030
  • Product Dimensions: 8 x 5.2 x 1.8 inches
  • Shipping Weight: 1.6 pounds
  • Average Customer Review: 4.6 out of 5 stars  See all reviews (230 customer reviews)
  • Amazon Best Sellers Rank: #355,611 in Books (See Top 100 in Books)

More About the Author

Ron Chernow won the National Book Award in 1990 for his first book, The House of Morgan, and his second book, The Warburgs, won the Eccles Prize as the Best Business Book of 1993. His biography of John D. Rockefeller, Sr., Titan, was a national bestseller and a National Book Critics Circle Award finalist.

Amazon Author Rankbeta 

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#83 in Books > History
#83 in Books > History

Customer Reviews

I found the author a very good story teller. BErdogan  |  52 reviewers made a similar statement
Most Helpful Customer Reviews
55 of 57 people found the following review helpful
5.0 out of 5 stars Deep, impartial, intelligent and thorough. October 10, 1999
Format:Paperback
As a frequent visitor to New York, I'd often wondered who the "Rockefeller" of the Rockefeller Plaza was, and how he made his fortune. I bought this book with an air of caution, as biographies of highly successfull people can be biased either towards patronising hero-worship, or venomous character assasination. I needn't have worried, as Ron Chernow's extensive, thorough and even-handed book portrays not only JDR's progress through and beyond his 98 years, but also America's consequent development.

The personal conflict between hard-edged business practices and religious ethics are deftly portrayed, and left for the reader to decide wether or not Rockefeller was trying to bring stability and structure to a highly unpredictable market place, or being an un-controllable corporate steam-roller.

The book is not just a study of the incredible business career of John D Rockefeller. To take us some of the way towards understanding the individual, Ron Chernow allows time to give a fascinating look at the early days of not only the parents and grandparents, but also the life styles and factors from before his birth that would so influence the life of JDR. The book covers the years of philanthropy showing how a vast fortune in the right hands can be used effectively.

It's an excellent book, well researched and well written. I learned a great deal from it, and have a tremendous respect for not only the subject of the book, but also the author. I'd recommend "TITAN" to everyone.

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55 of 58 people found the following review helpful
5.0 out of 5 stars Titan - A Powerhouse March 16, 2006
Format:Paperback
Ron Chernow's Titan: The Life of John D. Rockefeller, Sr. is a powerhouse from beginning to end. Chernow is fast becoming one of my favorite biographers after reading Alexander Hamilton and now this. In both books, he is able to keep you turning the page while, at the same time, building carefully rendered portraits of these complex historical figures.

In Titan, he is at his best, describing Rockefeller as both a great philanthropist and also a man possessed by greed. Chernow's Rockefeller can be as consumed by creating a great Baptist University [University of Chicago] as building tactical alliances that will squeeze out any hope of competition for his company, Standard Oil.

With his first brush stroke, Chernow paints the picture of Rockefeller's father a mountebank, philanderer and a bigamist. From meager beginnings, it is amazing to see the determination with which Rockefeller builds himself up. Rockefeller's ability to move so rapidly from a life of destitution and failure to one of unparallelled wealth and success is built with clear precision though at a dizzying pace.

Chernow's decision to focus so heavily on Rockefeller's father in the beginning of the book is important because the man Rockefeller becomes is a repudiation of everything his father stood for. The son in this case knew what a scoundrel his father was and acted in every way to become everything he was not. The father was a philnaderer, while the son remained devoted to his one wife even when he had become wildly successful. As the father placed his own interests ahead of his family's needs, the son put his family ahead of everything else. And in the realm of business, the father had become a complete failure, while the son achieved successes beyond the wildest expectations of anyone to that point.

But, for all of his success and his blindess to the fact, Rockefeller grew up to be much like his father. His father's ability to con his way out of any situation at any cost was a built in feature of Rockefeller's personality. No matter how much good he did in the world and how much he evolved as a man, he was his father's son. This was no more evident than in the way Rockefeller did business as the leader of Standard Oil. He removed any and all competition at any cost.

For all of his achievements, Rockefeller was never able to completely remove that original strain of human frailness that his father gave him. This was what eventually led to the downfall of Standard Oil and which made Rockefeller Sr. such a complex figure both beloved and hated by those who knew him or of him.

Despite his profound understanding of the mechanics and psychology of the business world, it is Chernow's ability to develop strong character studies that make his books so admirable. During many of the best parts of Titan, Chernow is developing a colorful hybrid of supporting characters every bit as interesting as Rockefeller himself. What makes it all the more impressive is that Chernow does so while carefully tying everything in to build the theme within Rockefeller's life. You get the idea from reading Chernow that you are witnessing the actual motivations of the characters he writes about.
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109 of 121 people found the following review helpful
4.0 out of 5 stars Understanding Rockefeller October 9, 2004
Format:Paperback
Read this book before reading "Great Fortune."

"Great Fortune" is the story of the building of Rockefeller Center, and inevitably discusses the leadership influence of John D. Rockefeller jr. and Nelson Rockefeller.

However, the man who sired "junior" was John D. Sr., of course, and he was the one who created the values and assumptions which his family took into the 21st century.

I read this book because I had been simply curious about the mechanics of "the robber barons." Exactly how, and under what circumstances, were a few men in our history able to amass huge concentrations of money and thus profoundly direct our nation's affairs? And what were their personalities and values, too.

More so than any history book, Chernow's work in this area sheds needed light onto these questions. And, in learning Rockefeller's story, the reader also gains some understanding of contemporary titans like Bill Gates and - well - Jeff Bezos.

It's not Horatio Alger, exactly. That said, when you read Chernow's thorough and objective study, you realize that certain qualities are timeless:

1. Commitment to hard work.

2. Insight into meta-forces beyond the day to day.

3. Incredible drive and focus.

4. Ruthlessness in competition.

5. Sublime confidence in your own rectitude and success.

This is a great book with lessons well beyond its era.
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Most Recent Customer Reviews
5.0 out of 5 stars Great Biography
This is a fantastic book. Rockefeller was and is a polarizing historical figure, and this book does a great job at providing a balanced view of his life and work. Read more
Published 12 days ago by Gabe
5.0 out of 5 stars Excellent read about an extraordinary man
A great biography about a great man. Very detailed, and enables to understand J. Rockefeller's psychological motives, within their historical context.
Published 29 days ago by MR FRANCOIS GINGUENEAU
5.0 out of 5 stars Extremly Interesting
I was amazed at how relavent this book still is today. It gave me great insight into how some of John D's business practises were considered imoral or unnecessary yet they... Read more
Published 1 month ago by Brad
4.0 out of 5 stars Good read
Very detailed and I found it very interesting. It is very well written also. It's a longer read, but there were no issues with losing interest at all.
Published 1 month ago by Nick Berry
5.0 out of 5 stars a good listen
this cassette was informative and kept my interest over a few days of driving . I would recommend it to someone who wasnt already knowledgeable regarding the subject.
Published 1 month ago by david
3.0 out of 5 stars Length is rediculous
The book is very detailed, almost overly so it is the most comprehensive biography I have ever read. It sometimes becomes very challenging to read due to the length. Read more
Published 1 month ago by Michael S. Jensen
5.0 out of 5 stars In-Depth Peek Into John D's Life
This was the first Ron Chernow book I ever read and was impressed by the amount of research it must have taken for him to paint such a clear picture of the life and habits of JDR,... Read more
Published 2 months ago by Kristopher Chavez
5.0 out of 5 stars first billionaire
This guy had it all together, bought all the little companies and made them into one big company. One giant company was better than 100 tiny companies. In unity there is strength. Read more
Published 3 months ago by Robert J. Askey
5.0 out of 5 stars Chernow's opus re: Rockefeller
I have to admit my understanding of the Robber Barons was about as good as my recollection of US history from my second year of college 20 years ago. Read more
Published 3 months ago by T. Donahoo
5.0 out of 5 stars an excellent bio
I greatly enjoyed myself reading about Rockefeller in Ron Chernow's Titan. The biography itself covers Rockefeller's life fairly completely. Read more
Published 3 months ago by Howard Schulman
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