Tog on Software Design [Paperback]

Bruce Tognazzini (Author)

Book Description

ISBN-10: 0201489171 | ISBN-13: 978-0201489170 | Publication Date: December 17, 1995 | Edition: 1

"An amazing combination of technical depth and humanism, which is alwaysrelevant, often witty, and sometimes very moving." --Jean-Louis Gassee, Chairman and CEO, Be, Inc., formerPresident of the Product Division, Apple Computer, Inc. "Tog takes us on an extraordinary journey as software design crawls out of theoperating system of computers and on to the landscape of networks and new mediacontent. He is a gifted hands-on designer who weaves a very compellingstory." --John Sculley, former CEO, Apple Computer, Inc. "Vintage Tog--great potential with a taste of nuttiness. Intelligentlybombastic. Insightfully outrageous." --Don Norman, Vice president, Apple Computer, Inc. Author of Things That Make Us Smart The computer industry is poised for its second great revolution, and within tenyears, society will be in the midst of an equally great transformation. InTog on Software Design, Bruce "Tog" Tognazzini, respectedindustry futurist, presents his vision of our technological future, detailingthe steps computer professionals need to take now to deliver powerful newtechnologies in a form that will profit the industry and benefit society ingeneral.Tog on Software Design discusses the evolution computers will undergoin the coming decade, and the impact these changes will have on society as awhole. You'll find lively, thought-provoking essays on topics from qualitymanagement to the meaning of standards, to corporate structure and cooperation,interspersed with responses to queries supplied by designers and developers.These essays will furnish industry managers, programmers, and designers with ablueprint for success in the coming decade. Discussion of issues surroundinghome, school, and business will give computer enthusiasts a fascinating view ofhow their lives will soon be transformed. Always insightful, often provocative, occasionally controversial, andperpetually entertaining, Tog provides an easy read that's asaccessible to lay computer users as it is to computer professionals. 0201489171B04062001

Editorial Reviews

From the Back Cover

"An amazing combination of technical depth and humanism, which is alwaysrelevant, often witty, and sometimes very moving."
--Jean-Louis Gassée, Chairman and CEO, Be, Inc., formerPresident of the Product Division, Apple Computer, Inc.

"Tog takes us on an extraordinary journey as software design crawls out of theoperating system of computers and on to the landscape of networks and new mediacontent. He is a gifted hands-on designer who weaves a very compellingstory."
--John Sculley, former CEO, Apple Computer, Inc.

"Vintage Tog--great potential with a taste of nuttiness. Intelligentlybombastic. Insightfully outrageous."
--Don Norman, Vice president, Apple Computer, Inc.
Author of Things That Make Us Smart

The computer industry is poised for its second great revolution, and within tenyears, society will be in the midst of an equally great transformation. InTog on Software Design, Bruce "Tog" Tognazzini, respectedindustry futurist, presents his vision of our technological future, detailingthe steps computer professionals need to take now to deliver powerful newtechnologies in a form that will profit the industry and benefit society ingeneral.

Tog on Software Design discusses the evolution computers will undergoin the coming decade, and the impact these changes will have on society as awhole. You'll find lively, thought-provoking essays on topics from qualitymanagement to the meaning of standards, to corporate structure and cooperation,interspersed with responses to queries supplied by designers and developers.These essays will furnish industry managers, programmers, and designers with ablueprint for success in the coming decade. Discussion of issues surroundinghome, school, and business will give computer enthusiasts a fascinating view ofhow their lives will soon be transformed.

Always insightful, often provocative, occasionally controversial, andperpetually entertaining, Tog provides an easy read that's asaccessible to lay computer users as it is to computer professionals.

0201489171B04062001

About the Author

Bruce Tognazzini has been an articulate visionary, outspoken user advocate,and popular keynote speaker from the beginning of the personal computerrevolution. He worked at Apple from 1978 to 1992, during which time he played amajor role in Macintosh interface design. Now he is a Distinguished Engineer inthe Office of Strategic Technology at Sun Microsystems. He is the author ofTog on Interface, also published by Addison-Wesley.

Bruce Tognazzini, Apple employee #66, has been designing human-machine interfaces for better than 30 years. He developed the first version of the Apple Human Interface Guidelines in 1978.

0201489171AB04062001

Product Details

• Paperback: 432 pages
• Publisher: Addison-Wesley Professional; 1 edition (December 17, 1995)
• Language: English
• ISBN-10: 0201489171
• ISBN-13: 978-0201489170
• Product Dimensions: 9.1 x 7.4 x 1.1 inches
• Shipping Weight: 1.5 pounds (View shipping rates and policies)
• Average Customer Review: 4.0 out of 5 stars  See all reviews (1 customer review)
• Amazon Best Sellers Rank: #1,016,326 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

18 of 25 people found the following review helpful:

4.0 out of 5 stars "Zen and the Art of Software Design", July 14, 1997

By A Customer

This review is from: Tog on Software Design (Paperback)

With an eye towards the future of software design, Tog discusses many of the facets of software production. Most of the issues discussed revolve around usability and software quality - items sadly missing in many software products today. The book uses Sun's "Starfire" project as a model for software design. "Starfire" is their vision of where software will be in 5 to 10 years and provides many insights into how things should be done today so we can prepare for tomorrow. "Starfire" and "Tog on Design" aren't a set of guidelines, a methodology, or even a model of UI design. They're more than that. It's a state of mind. The state we should be in to produce great software. Get this book and read it for what it is. The ideas it contains really get under your skin. Perhaps this book should really be titled "Zen and the Art of Software Design."