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Tools of Engagement: Presenting and Training in a World of Social Media [Paperback]

by Tom Bunzel
3.0 out of 5 stars  See all reviews (1 customer review)

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Book Description

September 28, 2010 0470573945 978-0470573945 1
Trainers, consultants, HR professionals need a resource for helping them apply social media technology to their meetings and training sessions. This resource shows how to get an online meeting scheduled, plan its contents, rehearse, and prepare, deliver meaningful content over the web, and follow up with a strategic plan to take full advantage of all aspects of the event going forward. It also covers continuing the dialog with other online technologies and shows how mashing and social networking can help train and teach. The book also includes Premium Content.

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Tools of Engagement: Presenting and Training in a World of Social Media + Resonate: Present Visual Stories that Transform Audiences
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Editorial Reviews

From the Back Cover

Praise for Tools of Engagement

"The main takeaway in this thorough and accessible book is the idea that today's business and educational environments require a mash-up mentality. It takes a constantly changing blend of tools, techniques, and strategies to achieve direct, immediate, and effective communication."—Robert L. Lindstrom, former editor, Presentations and Multimedia Producer magazines; author, The BusinessWeek Guide to Multimedia Presentations

"If ever there were a person to really dive into the trenches and discuss the practical implications of the social media revolution, it's Tom Bunzel."—Rick Altman, author, Why Most PowerPoint Presentations Suck; president, The Presentation Summit

"Tom Bunzel has had his pulse on the new social technology and its impact on communication and entertainment and writes about it effectively and with conviction."—Victor Harwood, president, Digital Hollywood, Inc.

"Clear and cogent. Tom Bunzel's gift is translating what can be dry and difficult material into something that I can learn and use immediately."—Leslie Lundt, M.D., author, You Can Think Like a Psychiatrist and 40 Cases

"Takes a topic as dynamic as social media and makes it understandable and relevant."—Jim Endicott, president, Distinction Communication Inc.

"Tools of Engagement is a powerful addition to every presenter and meeting planner's bookshelf."—Joyce Schwarz, keynote speaker/moderator and author featured on E Entertainment TV, CBS Radio, and other media

"Tom Bunzel has been very helpful to my business as we continue to grow into this new media paradigm."—Kim Calvert, editorial director, Singular Magazine

About the Author

Tom Bunzel has appeared on Tech TV's Call for Help and has been a featured speaker at InfoComm and PowerPoint LIVE, as well as working as a technology coach for corporations. He is the author of numerous books and articles, including Master Visually Microsoft Office, Solving the PowerPoint Predicament, Teach Yourself PowerPoint 2003 in 24 Hours, and How to Use Ulead DVD Workshop.

Product Details

  • Paperback: 280 pages
  • Publisher: Pfeiffer; 1 edition (September 28, 2010)
  • Language: English
  • ISBN-10: 0470573945
  • ISBN-13: 978-0470573945
  • Product Dimensions: 9.1 x 8 x 0.9 inches
  • Shipping Weight: 1.2 pounds (View shipping rates and policies)
  • Average Customer Review: 3.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Best Sellers Rank: #1,884,075 in Books (See Top 100 in Books)

More About the Author

Tom Bunzel specializes in knowing what presenters need and how to make technology work. He has appeared on Tech TV's Call for Help and has been a featured speaker at InfoComm and PowerPoint LIVE, as well as working as a "technology coach" for corporations including Iomega, MTA Films, Nurses in Partnership and the Neuroscience Education Institute.

He has taught regularly at Learning Tree International, West LA College Extension and privately around Southern California and does presentation and video consulting in Southern California.

Bunzel's most recent book for Wiley/Jossey Bass is "Tools of Engagement: Presenting and Training in a World of Social Media."

He has written a number of other books; the latest are "Easy Using Office 2010" and "Master Visually Microsoft Office 2007" and served as the Office Reference Guide for Published in 2006, "Solving the PowerPoint Predicament: Using Digital Media for Effective Communication" is a detailed, project-oriented approach to creating effective multimedia presentations. His new eBook, "Do Your Own Ning Thing: A Step-By-Step Guide to Launching an Effective Social Network" is available at how.htm.

In addition, Bunzel also wrote "Teach Yourself PowerPoint 2003 in 24 Hrs," "Easy Digital Music," "Easy Creating CDs and DVDs," "How to Use Ulead DVD Workshop," "Digital Video on the PC" and the update to PeachPit Press' "Visual QuickStart Guide to PowerPoint 2002/2001." He can be reached through his Web site: or his blog:

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0 of 2 people found the following review helpful
3.0 out of 5 stars Had to have it January 31, 2013
By Ohio
Format:Paperback|Verified Purchase
The book was need for my class or i would not of bought it. It was in good shape and was shipped quick.
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