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0 of 1 people found the following review helpful:
5.0 out of 5 stars Very Practical and Useful Coverage of Email Campaigns, April 8, 2008
This review is from: Total E-mail Marketing, Second Edition: Maximizing your results from integrated e-marketing (Emarketing Essentials) (Paperback)
The book serves very well as an introduction and practical guide to conducting email marketing campaigns. It is one of the best resources I've come across.
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0 of 5 people found the following review helpful:
5.0 out of 5 stars A Must Read, May 14, 2007
This review is from: Total E-mail Marketing, Second Edition: Maximizing your results from integrated e-marketing (Emarketing Essentials) (Paperback)
This in-depth book covers all aspects of e-marketing and e-mail. Very comprehensive and informative and will help any interested in learning more about the processes from segmentation to implementation.
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