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Tourism: Principles, Practices and Philosophies (Hardcover)

by Robert W. McIntosh (Author)
Key Phrases: tourism marketing, passenger transportation, travel warnings, United States, Background Information, Site Name (more...)
5.0 out of 5 stars See all reviews (3 customer reviews)


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Editorial Reviews

Review
"...a comprehensive introduction to travel and tourism, while continuing the tested approach of successful previous editions...offers an unparalleled discussion" (CentreDaily.com, February 5th 2009) --This text refers to the Hardcover edition.

Product Description
This book explores major concepts in tourism, what makes tourism possible, and how tourism can become an important factor in the wealth of any nation. It is written in broad global terms, setting forth principles, practices and philosophies of tourism that have been found advantageous. Some of the topics included are introductory principles, study approaches, the importance of tourism, some tourism history and careers, the organization of tourism, travel motivations, elements of tourism demand and supply, economics, planning and development principles, marketing, research, deregulation, consumerism and some hypotheses for the future.

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Product Details

  • Hardcover: 564 pages
  • Publisher: John Wiley & Sons; 5 edition (May 2000)
  • Language: English
  • ISBN-10: 0471830380
  • ISBN-13: 978-0471830382
  • Average Customer Review: 5.0 out of 5 stars See all reviews (3 customer reviews)
  • Amazon.com Sales Rank: #3,961,864 in Books (See Bestsellers in Books)

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Customer Reviews

3 Reviews
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Average Customer Review
5.0 out of 5 stars (3 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

 
5 of 5 people found the following review helpful:
5.0 out of 5 stars A great introduction to tourism, October 1, 2002
By A Customer
This text provides a great overview of the tourism industry, from what tourism is to its organization to the theories that help fomulate such a diverse industry. This book should be studied by every student studying tourism.
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3 of 3 people found the following review helpful:
5.0 out of 5 stars Outstanding blend of theory and implementation, February 5, 2000
By A Customer
This book offers a fusion of theory and practical advice that is directly relevant to managers - an area where many current tourism texts fall short. It is both strategic and tactical, providing readers with a broad overview of the tourism environment as well as implementable ideas for improving business performance. I have read and enjoyed the original version by McIntosh, and the new insights from Ritchie and Goeldner add new depth to an already exceptional read.

Look around. You'll find no book in the field as thorough and well written as this.

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1 of 1 people found the following review helpful:
5.0 out of 5 stars I really like this book!!, October 10, 2002
By A Customer
This book is very insightful on both, aspects of tourism and travel, as well as the financial affects that tourism can play on a country's economy. The authors seem to know what they're talking about and they're very good at relaying their knowledge to their readers in a concise way.
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