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Toward a Psychology of Being, 3rd Edition 3rd Edition

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ISBN-13: 978-0471293095
ISBN-10: 0471293091
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From the Back Cover

"If we wish to help humans to become more fully human, we must realize not only that they try to realize themselves, but that they are also reluctant or afraid or unable to do so. Only by fully appreciating this dialectic between sickness and health can we help to tip the balance in favor of health." --Abraham Maslow

Abraham Maslow's theories of self-actualization and the hierarchy of human needs are the cornerstone of modern humanistic psychology, and no book so well epitomizes those ideas as his classic Toward a Psychology of Being.

A profound book, an exciting book, its influence continues to spread, more than a quarter century after its author's death, beyond psychology and throughout the humanities, social theory, and business management theory.

Of course, the book's enduring popularity stems from the important questions it raises and the answers it provides concerning what is fundamental to human nature and psychological well-being, and what is needed to promote, maintain, and restore mental and emotional well-being. But its success also has to do with Maslow's unique ability to convey difficult philosophical concepts with passion, precision, and astonishing clarity, and, through the power of his words, to ignite in readers a sense of creative joy and wholeness toward which we, as beings capable of self-actualization, strive.

This Third Edition makes Abraham Maslow's ideas accessible to a new generation of psychology students, as well as businesspeople, managers, and trainers interested in applying the study of human behavior to management techniques.

An energetic and articulate scholar, Professor Maslow was the author of more than twenty books, including Eupsychian Management; Psychology of Science; Religions, Values, and Peak Experiences; Motivation and Personality; and Principles of Abnormal Psychology (with B. Mittelmann). He also edited New Knowledge in Human Values and wrote nearly one hundred articles. His teachings continue to be a staple for psychologists and psychology students.

"Capacities clamor to be used, and cease their clamor only when they are well used. . . . Not only is it fun to use our capacities, but it is necessary for growth. The unused skill or capacity or organ can become a disease center or else atrophy or disappear, thus diminishing the person." --Abraham Maslow

Toward a Psychology of Being, Third Edition

Abraham Maslow doesn't pretend to have easy answers, absolutes, or solutions that bring the relief of finality--but he does have a deep belief in people. In this Third Edition of Toward a Psychology of Being (the original edition sold well over 100,000 copies), there is a constant optimistic thrust toward a future based on the intrinsic values of humanity. Professor Maslow states that, "This inner nature, as much as we know of it so far, seems not to be intrinsically evil, but rather either neutral or positively 'good.' What we call evil behavior appears most often to be a secondary reaction to frustration of this intrinsic nature." He demonstrates that human beings can be loving, noble, and creative, and are capable of pursuing the highest values and aspirations.

This Third Edition will bring Professor Maslow's ideas to a whole new generation of business and psychology readers, as well as anyone interested in the study of human behavior.

About the Author

ABRAHAM H. MASLOW, PhD (1908-70), was born in Brooklyn, New York, and educated at the City College of New York and the University of Wisconsin. Before assuming his post as Chairman of the Department of Psychology at Brandeis University in 1951, he taught for fourteen years at Brooklyn College. Dr. Maslow also served as President of the American Psychological Association from 1967-68.


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Product Details

  • Hardcover: 274 pages
  • Publisher: Wiley; 3rd edition (November 9, 1998)
  • Language: English
  • ISBN-10: 0471293091
  • ISBN-13: 978-0471293095
  • Product Dimensions: 6.4 x 1.2 x 9.2 inches
  • Shipping Weight: 1.1 pounds (View shipping rates and policies)
  • Average Customer Review: 4.3 out of 5 stars  See all reviews (15 customer reviews)
  • Amazon Best Sellers Rank: #237,433 in Books (See Top 100 in Books)

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Most Helpful Customer Reviews

56 of 58 people found the following review helpful By psychiatric nurse on January 15, 2000
Format: Hardcover
Challenging read for someone not too familiar with psych jargon, but very managable for anyone with a few psychology courses under his or her belt. This book will definitely assist one in their endeavors to define self-actualization on a personal/internal level. I feel that after a deliberate reading I personally gained some insight about my true nature. Maslow does an outstanding job of clarifing for the reader what it is like to veiw the world as its own ends versus the means. He helps define how living a life of being differs from a life of becoming. Good book, I highly recommend it to anyone in a counselling profession or one seeking philisophical enrichment.
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49 of 55 people found the following review helpful By Lila on January 29, 2000
Format: Hardcover
Discovering this book back in the 1960s changed my life and led me into the field of first, Humanistic Psychology and then into Transpersonal Psychology, where I found my life-work and purpose.
Read it, and if you are searching for some real meaning in your life, you will find the beginning of the way. Then read all the books in the list of references, and that will be even better!
It opens up a whole new world!
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34 of 38 people found the following review helpful By A Customer on August 16, 2002
Format: Hardcover
I had to read this for an Organizational Leadership class in graduate school. When I first got it I thought, "This is going to be like reading a VCR manual." That is, it appeared to be boring theoretical way out there stuff, with sentences lasting a full paragraph.
However, it is one of the best books I have ever read in helping me to understand people and why they are the way they are. This is a quick written self help book. Rather, it explains the fundamental causes of people's behavior in life.
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11 of 11 people found the following review helpful By Steven H Propp TOP 100 REVIEWER on September 21, 2010
Format: Hardcover
Abraham Maslow (1908-1970) was an American psychologist best known for his conceptualization of a "hierarchy of human needs" and "self-actualization." He (along with Carl Rogers) is considered the founder of humanistic or "Third Force" psychology.

Maslow states in the Preface to the first edition of this 1968 book, "This book is a continuation of my 'Motivation and Personality,' published in 1954. It was constructed in about the same way, that is, by doing one piece at a time of the larger theoretical structure. It is a predecessor to work yet to be done toward the construction of a comprehensive, systematic and empirically based general psychology and philosophy which includes both the depths and the heights of human nature... I consider this book to be in the realm of science, or pre-science, rather than of exhortation, or of personal philosophy, or literary expression."

Here are some representative quotations from the book:

Self-actualization "stresses 'full humanness,' the development of the biologically based nature of man, and therefore is (empirically) normative for the whole species rather than for particular times and places, i.e., it is less culturally relative." (Preface)
"Since this inner nature is good or neutral rather than bad, it is best to bring it out and encourage it rather than to suppress it. If it is permitted to guide our life, we grow healthy, fruitful, and happy." (Ch. 1)
The humanistic school "(in the extreme instance) is equally vulnerable, for they tend to see through rose-colored glasses and generally slide over the problems of pathology, of weakness, of FAILURE to grow. One is like a theology of evil and sin excusively; the other is like a theology without any evil at all, and is therefore equally incorrect and unrealistic.
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8 of 8 people found the following review helpful By Larry Mullins on January 2, 2009
Format: Hardcover
A better understanding Maslow can best be accomplished if we are able to set aside preconceptions about what a human being is. Dr. Maslow wrote for his colleagues, not for the masses. His work is very hard sledding for laypersons. However, those who make the effort will find it a rewarding journey. "Toward a Psychology of Being" is a valuable read for psychologists and scientists, as well as religionists and philosophers. But perhaps patient lay persons will be best rewarded because they will be less hampered by the logic tight compartments of science, religion and philosophy. Maslow defied the Aristotelian barriers between the disciplines and suggests a model of humankind that is vastly more profound than Freud or Watson or Skinner. He observes in "Toward a Psychology of Being" that a biologist had recently announced that he had found the missing link between anthropoid apes and civilized man: "It is us!" Indeed, we are in the process of becoming, and in this book he begins to unfold his more astonishing concepts about peak experiences and metamotivations. Dr. Maslow declares in this book that his "Psychology of Science" will carry his expanding vision of human possibilities even farther, and clearly demonstrate "... that the life of science can be a life of passion, of beauty, of hope for humankind, and a revelation of values." Maslow's life was all these things. Regrettably perhaps, as Colin Wilson pointed out, his most valuable later works (such as "Toward a Psychology of Being," "The Psychology of Science: a reconnaissance," "The Farther Reaches of Human Nature," and "Religions, Values and Peak Experiences,") are generally stuff for the 21st century.
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28 of 36 people found the following review helpful By Craig Chalquist, PhD, author of TERRAPSYCHOLOGY and DEEP CALIFORNIA on June 1, 2000
Format: Hardcover
...and easier going than the more technical FARTHER REACHES. A good intro to Maslow's thought and to humanistic psychology in general, it lays out many of his key ideas in a plain and simple style.
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