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Trade Name Origins (Artful Wordsmith Series)
 
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Trade Name Origins (Artful Wordsmith Series) [Paperback]

Adrian Room (Author)
4.0 out of 5 stars  See all reviews (1 customer review)


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Book Description

Artful Wordsmith Series January 11, 1996
Presenting the entertaining and enlightening stories behind 700 trade names, Room answers questions abou t the origin of the word aspirin, and how products such as L ego, the Mazda car and grape nuts cereal (with neither grape s nor nuts) got their names. '

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Product Details

  • Paperback: 224 pages
  • Publisher: McGraw-Hill; 1 edition (January 11, 1996)
  • Language: English
  • ISBN-10: 084420904X
  • ISBN-13: 978-0844209043
  • Product Dimensions: 7.7 x 5 x 0.5 inches
  • Shipping Weight: 7 ounces
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Best Sellers Rank: #2,744,637 in Books (See Top 100 in Books)

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1 of 1 people found the following review helpful:
4.0 out of 5 stars Good--but Anglocentric and only runs through 1982, February 5, 2003
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This review is from: Trade Name Origins (Artful Wordsmith Series) (Paperback)
With "Trade Name Origins" Adrian Room delivers another fine work of lexicography and onomastics. However, be forewarned: as he is an Englishman, this work has much stronger coverage of British companies than of companies based in the U.S., Japan, and Europe (though the major ones are covered, e.g. Coke, Sony, Agfa). Also, this is a reprinting of the 1982 edition, not a new edition, so there is no mention of companies formed after that date. This is apparently the only dictionary of this sort out there, though, so even if it weren't up to Room's usual high standard it would still be a valuable addition to your reference shelf.
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