This guide provides an outline of the law of its specific topic, not the prose presentation of a treatise or hornbook that is found in many existing study guides. As a result, it is more streamlined and easier to use for readers who are looking for quick answers to specific questions. The guide provides clear and concise synopses of trademark concepts and issues, accompanied by the most recent statutory and case authorities.
This comprehensive analysis covers the basic concepts of trademark law. It includes the prerequisites for common law protection, secondary meaning, generic terms, subject matter, trade dress, functionality, ownership, registration, protections afforded by section 43(a), loss of protection, infringement, defenses, and remedies. In addition, the guide analyzes state and federal dilution actions, as well as the right of publicity.
This book provides clear and concise synopses of trademark concepts and issues, as well as an up-to-date presentation of such traditional trademark issues as proving distinctiveness, use in interstate commerce, priority, and using "intent to use" registration applications. The guide also addresses cutting-edge Internet issues such as the protection of domain names and the unauthorized use of metatags.
