Transnational Management: Text, Cases & Readings in Cross-Border Management [Hardcover]

Christopher Bartlett (Author), Sumantra Ghoshal (Author), Paul Beamish (Author)

Book Description

ISBN-10: 0073101729 | ISBN-13: 978-0073101729 | Publication Date: November 20, 2006 | Edition: 5

TRANSNATIONAL MANAGEMENT focuses on the management challenges associated with developing strategies and managing the operations of companies whose activities stretch across national boundaries. The purpose of this book is to provide a conceptual framework of the interplay between the multinational corporation, the countries in which it does business, and the competitive environment in which it operates. Through text narrative, cases, and readings, the authors skillfully examine the development of strategy, organizational capabilities, and management challenges for operating in the global economy.

Editorial Reviews

About the Author

PAUL W. BEAMISH is Associate Dean – Research and a Professor in International Business at the Richard Ivey School of Business, The University of Western Ontario, London, Canada. During 1993-97 he served as Editor-in-Chief of the Journal of International Business Studies (JIBS). He is the author or co-author of over 100 publications in the international strategy area and series editor of 32 volumes of cases for China. In 1997 he was recognized as one of the top three contributors worldwide to the international strategic management literature in the previous decade. His work has also received awards from the Academy of Management, Academy of International Business, European Foundation for Management Development, and the Administrative Sciences Association of Canada. He is also the founding Director of Ivey’s Asian Management Institute.

Product Details

• Hardcover: 840 pages
• Publisher: McGraw-Hill/Irwin; 5 edition (November 20, 2006)
• Language: English
• ISBN-10: 0073101729
• ISBN-13: 978-0073101729
• Product Dimensions: 9.3 x 7.6 x 1.3 inches
• Shipping Weight: 3.1 pounds (View shipping rates and policies)
• Average Customer Review: 3.7 out of 5 stars  See all reviews (12 customer reviews)
• Amazon Best Sellers Rank: #317,499 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

3 of 3 people found the following review helpful:

5.0 out of 5 stars International Business Strategy class - Great Cases, December 28, 2010

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A. Kotula (Minneapolis, MN) - See all my reviews
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This review is from: Transnational Management: Text, Cases & Readings in Cross-Border Management (Hardcover)

I had to get this book for an international competitive strategy course I took for my MBA. The course was really good. The text is a little dry, but the supplemental readings are actually quite good. The Case studies are excellent. That was the best part about this book.

2 of 2 people found the following review helpful:

3.0 out of 5 stars Transnational Mgtmt, September 27, 2007

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D. Perez - See all my reviews
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This review is from: Transnational Management: Text, Cases & Readings in Cross-Border Management (Hardcover)

The book was helpful in getting through my class because it was a requirement. The book had more cases and readings than actual theory. Which is good because you almost always get theory and less examples. The print is kind of small.

1 of 1 people found the following review helpful:

4.0 out of 5 stars Excellent Case Studies and Supplemental Materials, March 13, 2011

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William D. Newman (Clarkston, MI USA) - See all my reviews
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This review is from: Transnational Management: Text, Cases & Readings in Cross-Border Management (Hardcover)

I am using this book at Northwood University in our International Business course this year (upper division undergraduate / graduate level). The HBR cases are excellent and I was able to also provide my students with the videos accompanying the selected cases we used. The interview quality of the case videos are acceptable, the interviews themselves are exceptional.