Telling the tale of the corporate revolution that forever changed the nature of the individual is no easy task. Authors David E. Fisher and Marshall Jon Fisher have hidden their sociohistory between the lines of the exciting story of the race to invent television. Eccentric geniuses John Logie Baird (whose only other invention was stay-dry socks) and teenaged Utah farm boy Philo T. Farnsworth struggled with limited resources to produce the first television systems, but their greatest challenge was coming up against the giant corporations that had nearly infinite money and resources. Pitting these lone romantics against the collective will of RCA, Tube
turns a history of science into a thrilling page-turner.
From Publishers Weekly
As the authors say in their preface, "[W]ho invented television? Nobody knows." But the genius of several individuals coalesced into today's modern TV. In this personality-driven book, the authors look at the key players and their contributions: John Logie Bair, the eccentric Scot who went from marketing hemorrhoid cream to making the first TV in Britain; Vladimir Zworykin, the Russian immigrant who blazed the trail for RCA; and Ernst Alexanderson, who led RCA to the promised land but lost out to Zworykin. But the two stars are Philo T. Farnsworth and David Sarnoff. Farnsworth was the boy-genius who first visualized TV as a 14-year-old and invented one of the first totally electronic TVs, only to be defeated by corporate in-fighting. "General" David Sarnoff, a Jewish immigrant on New York City's Lower East Side, rose to become the head of RCA, leading it to the vanguard because of his keen perceptions of both radio and television. David Fisher, a professor of cosmochemistry at the University of Miami, and Marshal Joe Fisher, a freelance writer, offer an engrossing, in-depth look at the history of the medium. Photos not seen by PW. 35,000 first printing; major ad/promo; author tour.
Copyright 1996 Reed Business Information, Inc.
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