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Turning Pages: Editorial Design for Print Media Hardcover – November 15, 2010

4.7 out of 5 stars 6 customer reviews

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Product Details

  • Hardcover: 271 pages
  • Publisher: Die Gestalten Verlag (November 15, 2010)
  • Language: English
  • ISBN-10: 3899553144
  • ISBN-13: 978-3899553147
  • Product Dimensions: 12 x 9.7 x 1.2 inches
  • Shipping Weight: 4.1 pounds
  • Average Customer Review: 4.7 out of 5 stars  See all reviews (6 customer reviews)
  • Amazon Best Sellers Rank: #1,456,498 in Books (See Top 100 in Books)

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Format: Hardcover
The nine chapter titles of the Content indicate the scope of the material as well as the shift in the regard of these with many contemporary popular and trade publications: Editorial Concept, Idea; Object; Structure; Navigation; Typography; Layout, Grid; Cover; Visual Language; The Next Chapter. Although some such as Editorial Concept, Typography, and Layout are traditional terms, the text and visual material of the respective chapters present the latest concepts and practices in these areas. Other terms such as Navigation and Visual Language are ones from computer use, especially website considerations and design, which are influencing periodicals newspapers, and books. "From the positioning of pull quotes to the different styles of page numbering, from the artful use of psychological techniques to lead the reader's eye into the story, to the ever-improving art of typography..." from Andrew Losowsky's "Introduction" specifies some of the details being affected by the ideas, concepts, and techniques in the chapters.

While innovative and experimental design practices are being freely used by print publications, this is to enhance for the reader and to distinguish for reasons of market identity and competition what are meant to be basically print publications. As Losowsky also writes, "To argue that print will be entirely replaced by technology is to repeat a hugh misunderstanding of one of the more fundamental aspects of printing. Because a book, a newspaper, a magazine are themselves pieces of technology, honed by centuries of skill and imagination." Professionals in the publishing field are instinctively aware of this, and implement the latest practices to make text more appealing and possibly more informative in subtle or implicit ways, not to overshadow or replace it.
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Format: Hardcover
As a graphic designer, I'm constantly complaining about the lack of new and interesting design in print media. So I was thrilled to find this book from my favorite publisher. It shows excellent examples of a thriving, edgy editorial design in print publications, like Apartamento, Domus, a few German publications. Maybe one of the most interesting parts is the documentation of online media redefined via interactive graphics and data visualization a la The New York Times and others. I'll complain no more. An excellent resource for those who feel stifled by traditional stagnant print media.
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Format: Hardcover
Got this book from a friend and felt compelled to write a review. A great resource for anybody that wants to start their own ezine, website, newspaper or even an experienced art director looking for fresh direction. Highlights promising upstarts like Alex Trochut. Nicely bound like a magazine but with the depth of a book. Highly recommend!
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