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TwittFaced: Your Toolkit for Understanding and Maximizing Social Media [Paperback]

Jacob Morgan , Josh S Peters
5.0 out of 5 stars  See all reviews (6 customer reviews)

List Price: $15.99
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Book Description

September 19, 2009
What may seem like a simple fact of modern life to some, tweeting thoughts and status updates from the supermarket or boardroom can sound like a new language to others. Much of social media is sill a mystery for the masses. Twittfaced is your toolkit for learning the language and the how-to's of connecting online. Part self-help, part training manual, part research report, and part humorous storytelling, Morgan & Peters wrap up this coming-to-media tale into a complete and succinct package. Business owners, creative professionals, savvy retirees, and anyone looking for greater connectivity and attention in the information-rich networks of social media will appreciate the real-life examples of how social networking is working for millions of people and businesses worldwide. Let Twittfaced empower you to understand and maximize your online social media networking success.

Product Details

  • Paperback: 162 pages
  • Publisher: Lucid Books (September 19, 2009)
  • Language: English
  • ISBN-10: 0981980732
  • ISBN-13: 978-0981980737
  • Product Dimensions: 8 x 5 x 0.4 inches
  • Shipping Weight: 5.6 ounces (View shipping rates and policies)
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (6 customer reviews)
  • Amazon Best Sellers Rank: #1,285,902 in Books (See Top 100 in Books)

More About the Author

I am the principal of Chess Media Group, a management consulting and strategic advisory firm on employee, customer, and partner collaboration. We work with organizations on everything from strategy development to maturity model assessments to risk mitigation and evaluation to employee adoption strategies. If it has something to do with collaboration, we handle it. I'm also the author of The Collaborative Organization which is the only comprehensive strategy guide on emergent collaboration in the workplace. It has been endorsed by executives all over the world including the former CIO of the USA, CIO of ManpowerGroup, CEO of Unisys, CMO of Dell and dozens of others. I also wrote Twittfaced, a social media 101 book for business several years ago. I love travel, people, racquetball, and Chess!

Customer Reviews

5.0 out of 5 stars
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This book is practical and gives you the straight rundown. idefixworld  |  3 reviewers made a similar statement
Really helped me create more valuable and visible content on my sites. Paul  |  1 reviewer made a similar statement
Most Helpful Customer Reviews
7 of 9 people found the following review helpful
5.0 out of 5 stars Impressed October 28, 2009
Format:Paperback
I loved this book. Not only did it answer all my questions on how to connect with clients using social media but it was also a very enjoyable read. This book was packed with information from using Twitter to connect with clients, to search engine optimization, to using tools to understand and track your return on investment. I would recommend this book to anyone.
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2 of 2 people found the following review helpful
5.0 out of 5 stars Social Media insight with detailed information October 30, 2010
Format:Paperback|Amazon Verified Purchase
The authors of twittfaced provide the reader of this book with perfect knowledge about the today's social media tools. The data is figured out well and offers the reader an opportunity to tailor social media solutions for her own business.

Starting with forming a general understanding about social media and how businesses can gain from it, it leads to a detailed information and introduction about the different and status-quo social media networks. Thereby, the reader receives valuable data about traffic and demographic information about different social networks.

The authors of this book did a great job in providing a all-you-need-know guide for social media greenhorns and those how want to build new business success by using social networks.
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1 of 1 people found the following review helpful
5.0 out of 5 stars Simple, Straight to the Point AND VERY USEFUL March 7, 2012
Format:Paperback
For those who are new to Social Media and need direction in starting their business or personal doings in this new field. The book is (as the title says) simple and straightfoward. Talks about what social media is, the popular uses and sites for social media, social media mistakes and etiquette, and perhaps the most useful part to me (since I already knew about the majority of the sites) the additional add-ons, plugins, and other online tools that can help you in your online endeavors. Just the right amount of examples and everything is easily understood and read (I love a well designed book).
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