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Type Matters! Leather Bound – May 1, 2012

24 customer reviews

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$22.00 FREE Shipping on orders over $35. Only 5 left in stock (more on the way). Ships from and sold by Amazon.com. Gift-wrap available.

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Type Matters! + Thinking with Type, 2nd revised and expanded edition: A Critical Guide for Designers, Writers, Editors, & Students + Making and Breaking the Grid: A Graphic Design Layout Workshop
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Editorial Reviews

Review

This book recalls the wise words of the great Jan Tschichold: ‘The greatest benefit from looking at good work will always be gained by those who study its finest details and subtleties. This is the only way to teach oneself typographic design.…’ Critical close-looking is an invaluable tool for anyone working with type and Type Matters!, a delight to look at, read and hold, is a handy way to sharpen the eye. &mdash Communication Arts, July / Aug ‘12

A solid addition to the field of introductory texts on the subject of typography. — I Love Typography

In short, Type Matters is an indispensible guide to the basics of typography that no budding graphic designer should be without. — The Point

This book is perfectly positioned to ease the newbie into the world of typography... it is a learner's bible. — Seattle Post Intelligencer

This book is pleasing to the touch, the nose, the eye, and when actually read, the hungry mind. — Blog Critics

These may be simple tips, but they could change the way the world reads the writing you want to present. — Columbus Dispatch

About the Author

JIM WILLIAMS began his career as a typographer in advertising, and is now an award-winning graphic designer and a senior lecturer in graphics at Staffordshire University.

BEN CASEY is Creative Director of The Chase design consultancy and Professor of Visual Communication at the University of Central Lancashire.
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Product Details

  • Leather Bound: 160 pages
  • Publisher: Merrell Publishers (May 1, 2012)
  • Language: English
  • ISBN-10: 1858945674
  • ISBN-13: 978-1858945675
  • Product Dimensions: 1 x 7 x 9 inches
  • Shipping Weight: 1.2 pounds (View shipping rates and policies)
  • Average Customer Review: 4.4 out of 5 stars  See all reviews (24 customer reviews)
  • Amazon Best Sellers Rank: #79,209 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

12 of 14 people found the following review helpful By Rob Hardy HALL OF FAMETOP 500 REVIEWER on April 12, 2012
Format: Leather Bound
Let's say you have read a popular volume like the delightful _Just My Type: A Book About Fonts_ by Simon Garfield, and you have a new awareness of how important typefaces are. You didn't used to pay attention to fonts, but you'd like to know some practical information about how to use type, and how to avoid basic mistakes. If you have realized that type matters, you will do well to get the primer _Type Matters!: Simple Tips for Everyday Typography_ (Merrell Publishers) by Jim Williams. It is a handsome volume, with flexible covers, two ribbon page markers, and an elastic loop in the back so that you can hold the end pages close to the back cover. Williams was asked by a design company in Manchester, England, to give a series of talks to help its designers with day-to-day typography, a presentation that was later printed up, was popular, and is now bound as this fine-looking book. It is obvious that every page has been carefully laid out, usually with examples (good and bad) of type at work in black, and comments or instruction in red. The pages are thick and their color creamy. The fonts are labeled, but this is not a book of font specimens, although there are plenty. It is, rather, a broader view of what makes a page communicate well and what makes it look good.

_Type Matters!_ is well organized. The first part, "Background," gives a three-page history of type design, and gives some basic terminology. You may have been told to pay attention to every jot and tittle, and while jot can mean the tiniest part of writing or the least detail, a tittle in typography is specific: it is the dot above the i or j.
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6 of 7 people found the following review helpful By Peter Collier on September 16, 2012
Format: Leather Bound Verified Purchase
* nice to have on your desk - give your eyes a break - read a page - go back to work
it's ok like that - each page have a 'rule' and examples of text set to or against the rule
* it would be bad if you only read it digitally - the hard copy is pleasant to hold and flip through
* it's more of a nice object - that will be nice to pick up now and again
* looks cool on your desk
* i'm happy that i've got it - but once again - it's main that it's a nice object more then a text book on the subject.
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3 of 3 people found the following review helpful By design dawg on May 18, 2012
Format: Leather Bound Verified Purchase
Well I've never been very religious but I think I found my Bible. Wonderfully layed out with awesome examples and all the technical jargon you can handle, while still being an easy read. Can't seem to put it down and love the bookmarks. I am a young designer but will use this book the rest of my life, it's just that good.
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1 of 1 people found the following review helpful By Chris Meyers on November 3, 2014
Format: Leather Bound Verified Purchase
Solid little book. Designed very well and straight forward. Some design books can get a little full of themselves and so pseudo-sophisticated they lose all of their practicality. I;ve been at it for years and still recommend this book to students and professionals alike. The only sad part is the production value - the little ribbon book markers came off as did the elastic place holder. I swear I do not juggle my books.
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1 of 1 people found the following review helpful By Rodney Berrell on July 16, 2012
Format: Leather Bound
Quite simply put this book is amazing - the book explores the terminology of typography. It explores various text types and functions, although there is a bias to Abdobe Garamond Pro font text. It has a handy section in the back for abbreviations of markers comments that are often used on undergrad papers. Quite simply put, I wish I had read this 10 years ago, during my undergraduate studies.
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1 of 1 people found the following review helpful By Rio Chowdhury on February 23, 2014
Format: Leather Bound Verified Purchase
It's bound like a bible, it's clearly printed, comes with two book mark ribbons. Absolutely gorgeous print and formatting. This is not the definitive guide to types, but damn close to it. If you want your website, manuals, signs, etc., to look like Apple and other high end companies, study this first.
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Format: Leather Bound Verified Purchase
This book shows exceptional love for typography.
This is an essential book for anyone interested in typography, expert or amateur level. It has great definitions and visual explanations ranging from the simplest subjects (i.e. type terminology) to real expert advise on how to use and choose type in different projects. The book is gorgeously printed, has great design overall. Anyone considering type as a study subject should purchase this book.
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By cdils on August 14, 2012
Format: Leather Bound Verified Purchase
This is a beautiful book explaining the basics of typography. It's easy to read and beautiful to look at. The paperback cover almost has a faux leathery feel to it and the elastic band makes it feel like my own private typography diary. If you love the FEEL of a book in hand and the subject of typography, this is a great little gem.
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