Customer Reviews

A Type Primer

5 star:		(4)
4 star:		(2)
3 star:		(0)
2 star:		(0)
1 star:		(0)

 

 

I found this book to be an excellent, well organized, and easy to use tool in learning the history, classification, and organization of type. It is a great text for anyone starting out in the design field as well as for the experienced designer. I never knew exactly how much care and detail went into properly setting type until I got into this book. Mr. Kane has included excellent visual examples and some extremely useful exercises to help illustrate each subject covered in the text. The book flows very well and is a pleasurable read, and there is always something new for your eyes to take in on the next page.

I had the pleasure of taking two classes taught by Mr. Kane, and he definately knows typography backwards and forwards. He, as well as his book, is a wealth of knowledge for the aspiring designer.

A great book that introduces to the beginner many of the sensitivities that one ought to have when working with type.

It gives many great practical examples and exercises that makes one appreciate type on many levels.

As one who is taking a class in Typography, this is a great book to have by one's side.

John Kane is both an old-school typographer, but has also been a teacher for many years. It shows in this work. It is a simple book, sometimes with a single image on each page. But yet it manages to convey many difficult typographical principles quickly and effectively. The format could be read in an afternoon, but re-read many times. He makes it all seem easy and light.

Highly recommended for beginners, or those wishing to brush up on the fundamentals.

Though still reading, the book is simple and interesting to read for a novice in typography. Very recomended to anyone interested, but knowing nothing about typography.

This book really shows the ins' and outs' of typography. I highly recommend people who are beginning in graphing design. It will give you a great basis.

I studied with John while he was writing this book. The essential good of John's teaching is in these pages. You can't capture everything in one book, but this will put you on the right path. History will recall this book for its merit and honest guidance. The ideas are not new. If you prefer source material, you will enjoy: Emil Ruder, Jan Tschichold and Wolfgang Weingart. You might also check the library for reproductions of Typographische Monatsblätter. For something written in a more poetic tone, take a look at "The Elements of Typographic Style," which also has its merits, despite a few mannerisms.