Typographic Design in the Digital Studio [Paperback]

David Amdur (Author)

Book Description

Publication Date: September 4, 2006 | ISBN-10: 1401880932 | ISBN-13: 978-1401880934 | Edition: 1

The craft of graphic design requires mastery of typographic design and of the digital applications used to execute it--these companion guides build capacities in both of these areas together. The Design Concepts book will guide readers to observe and reflect on how type functions and to develop strategies for creative typographic expression. The Application Skills Modules book pairs each lesson in typography with a lesson in the digital tools of design production. This book introduces the essential features of the Macintosh Operating System X (OSX) as well as Mac or PC versions of InDesign, Photoshop, Illustrator, and QuarkXPress, so readers can develop good working knowledge in one or all of these applications. A DVD in the Application Skills Modules book includes Quicktime movies demonstrating software lessons, exercise resources, and type specimens.

Editorial Reviews

Review

"...obviously written by a teacher with students in mind... Help is here for design teachers needing to merge type study into computer classes!" --Steven Taft, Ringling School of Art and Design

Product Details

• Paperback: 320 pages
• Publisher: Delmar Cengage Learning; 1 edition (September 4, 2006)
• Language: English
• ISBN-10: 1401880932
• ISBN-13: 978-1401880934
• Product Dimensions: 10.1 x 8.1 x 0.6 inches
• Shipping Weight: 1.7 pounds (View shipping rates and policies)
• Average Customer Review: 4.6 out of 5 stars  See all reviews (5 customer reviews)
• Amazon Best Sellers Rank: #832,499 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

3 of 3 people found the following review helpful:

5.0 out of 5 stars not just for specialists, November 7, 2006

By 

Ann Klefstad - See all my reviews
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This review is from: Typographic Design in the Digital Studio (Paperback)

I am using this book and workbook not as a graphic designer but as an artist and writer who often needs to produce well-designed print presentations. It's a text that welcomes you into it; the introduction, a history of printing and type design, is fascinating, lucid, and thorough, but never descends into mere specialist obsession. The lessons cover both sides of type design: why printed pages look and work the way they do; and how to make them look and work the way they should. I'm finding it both easy to use (even though I'm not in a classroom, but using it on my own) and really illuminating.

This book would be a great intro text for a type design or graphic design course, but also (and this is a real rarity) an excellent tool for working artists and writers and other professionals who need to do handsome presentations. To top it off, it's even suffused with a charming sense of humor.

I'm very happy to have found it.

5.0 out of 5 stars Good Intro to Typography, February 12, 2009

By 

T. Sullivan (Sacramento, CA) - See all my reviews
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This review is from: Typographic Design in the Digital Studio (Paperback)

"Typographic Design in the Digital Studio" is a good introduction to typography. It presents an extensive history of typography and shows how letterforms have changed over the centuries due to various cultural and technological changes. The book is well-illustrated throughout. Certainly designers and design students will benefit from it, though it is written so that even non-designers will be able to enjoy it as well. The book also explores how to effectively use typography in graphic design. "Typographic Design in the Digital Studio" contains chapter review questions and exercises at the end of every chapter. It is one of the best introductions typography I have seen.

3.0 out of 5 stars Great info, assumes you'll have supplementary material..., February 20, 2008

By 

Jessica B. Mikes - See all my reviews
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This review is from: Typographic Design in the Digital Studio (Paperback)

I haven't had this book very long, so I can't provide an in depth review of it... I will say that while the written information seems very well laid out and useful- the author does assume you will purchase the "Application Skills Module" book & accompanying CD in order to complete the activities at the end of each chapter. I cannot find these additional materials and am very frustrated with my apparent need for them. Considering how much I spent on this book, I think it should include everything I need to work through it. I will hobble my way through- for the text is certainly worthwhile, but I do feel as though I'm missing out on a huge part of the experience I was expecting and paid for.