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16 of 18 people found the following review helpful:
5.0 out of 5 stars Make the Oprah Producer's Job Easy, May 28, 2006
This review is from: The Ultimate Guide to Getting Booked on Oprah, Second Edition (Ring-bound)
This is a great workbook, written for millions of people, because let's face it, letting others know that you were on Oprah, or that Oprah quoted you opens many doors.

Lady O' has become a power house above all other power houses by branding herself as someone who really cares about the world, and who moves millions, if not billions of people into being their best self.

So what does it take to be: a guest; an author of Oprah's Book Club; an on air expert; or, an audience participant?

To answer this question, I invite you to think about the last time someone tried to sell you a service or a product.

Did you feel like they knew you? Were they succinct? If this was in person, did they make soft, direct eye contact with you, at all times? Did they stay in rapport with you? And, did you really feel like you were the Queen or King, while they seemed to balance being dignified and interesting?

Oprah's producers represent her interest in finding solutions for their millions of viewers. Your desire to be a millionaire, a celebrity, or endorsed by Oprah does not factor into creating talk show segments - to get on the Oprah Show you need to demonstrate that you can contribute to Oprah's desire to do something grand and unexpected by others.

Before Calling the Show:

1. Establish yourself as an expert;
2. Ally yourself with a local journalist (print, radio and tv);
3. Find ways to be interviewed, and to be taped;
4. Read www.prsecrets.com/sss/018.html; and,
5. Write Op-Eds in the top 10 United States papers.

Ready for the Queen of Talk:

1. Study Oprah's history;
2. Study the show and their website;
3. Know what your life mission is;
4. Live that mission;
5. Create a topic sheet;
6. Write a pitch letter (be sure to address it to the
appropriate editor);
7. Write 5 talking points;
8. Create 10 questions about your topic;
9. Create, rehearse and know your 10 second sound bite;
10. Be willing to do a great deal of the producer's work, to
make it easier on them; and,
11. Be willing to adapt your schedule around the ever-changing
needs of what's hot now.

"The Ultimate Guide to Getting Booked on Oprah" is an excellent workbook for you to prepare yourself to take on the identity of doing what it takes to contribute to Oprah's commitment to connecting with the world.

If you do what Susan Harrow suggests in this book, you will be showing Oprah that you appreciate what she does - and in so doing, you will be embraced by millions of viewers from around the world - who will really want more of what you have to offer.




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The Ultimate Guide to Getting Booked on Oprah, Second Edition
The Ultimate Guide to Getting Booked on Oprah, Second Edition by Susan Harrow (Ring-bound - Feb. 2004)
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