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Ultimate Guide to Linked In for Business (Ultimate Series) Paperback – August 2, 2012
Based on seven years of reporting from over a dozen countries, writer Tom Wainwright takes you on an extraordinary journey into the business of being a drug lord. Learn more.
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About the Author
Ted Prodromou is an Internet business consultant, specializing in search engine optimization, pay-per-click campaign management, and social media marketing. In his past life, Ted worked for high tech companies IBM, DEC and Cellular One before starting his own consulting firm in 1999. You can learn more about Ted at http://www.tedprodromou.com
More About the Author
With the latest techniques, including social media, podcasting, online advertising, video, blogging, Google AdWords and more, Ted takes websites from so-so to successful.
The author of the growing "Ultimate Series" for businesses, Ted has written Ultimate Guide to Linked in for Business: How to Get Connected with 130 Million Customers in 10 Minutes and Ultimate Guide to Twitter for Business, which help companies of all sizes reach more customers with dynamic, low-cost social media strategies. He is also a regular contributor to Entrepreneur.com, writing columns with strategic business advice based on his consulting practice and experience.
Through www.tedprodromou.com, Ted helps businesses interested in greater online outreach:
* Develop comprehensive internet strategies;
* Market and sell a variety of services and products;
* Employ SEO, SEM, social media and social networking, online ad campaigns, podcasting and more to attract more customers;
* Create customized packages and strategies that get results.
As an online marketing and SEO consultant, Ted manages international online ad campaigns, does SEO for corporate websites and helps businesses develop their online marketing strategy.
Ted is available for speaking, writing and consulting opportunities for nonprofits, professional service providers and small to medium-sized business. He can be reached through www.tedprodromou.com.
Top Customer Reviews
The book is a great combination of a beginner's guide with some terrific insider-expert tips. LinkedIn is a great way to connect to potential customers and if you aren't using it yet it is well worth investigating.
This Ultimate Guide is truly a state of the art deep-dive into all-things LinkedIn with a focus on the business perspective.
Cox Ferrall, CMC FIMC San Francisco
Ted gave me that big smile you see in his promo picture. "LinkedIn does work. I bet you didn't complete setting up your profile," he smiled. "I think I can help you with that." Then he told me he had just written a book for Entrepreneur magazine that explained how to set up LinkedIn and use it professionally. After a long and interesting conversation (and dinner) I promised I would give his book a try. When I got back to the east coast I opened the book and followed the first few chapters, actually 31 pages, to set up my profile, Ted's way. Ted was right. I did not have my profile set up properly.
One of the things I like about the book is that Ted tells you what you should do AND he also tells you what you shouldn't do and why. For example, don't use the canned LinkedIn invitation message. It is too impersonal. Instead write your own short personal message. I found that gets almost instant results. Don't buy the premium account unless you have a defined need for it. You can do almost everything you need to with the basic account. Don't automatically import all your contacts. You want to screen who you admit to your LinkedIn account.Read more ›
Most Recent Customer Reviews
An excellent how-to book, with real-world examples and realistic perspective for business professionals. Read morePublished 12 months ago by Joyce Davis
I bought this book after having read and been very impressed by some other books from the Ultimate Guide series. Read morePublished 20 months ago by Akis
A big help if you want to get a better handle on LinkedIn. A lot of great information in a easy to understand guide.Published 23 months ago by Dad11678
Well-organized content and plenty of step-by-step instructions for using LinkedIn to build your business and network. Lots of great tips for using this tool.Published 23 months ago by Steve
In this day and age I'm apprehensive about buying books based on online reviews, since we all know they can be manipulated. Read morePublished 24 months ago by Dianne
There are a number of Web seminars purporting to have the answer to using LinkedIn. This book is an easily understand, no nonsense approach to delving into LinkedIn and applying to... Read morePublished on January 23, 2014 by twright4
Fantastic book! This is a book with so much insight! I loved every single part of this book! My goal is to use the principals within this book on a daily basis!Published on January 2, 2014 by Jason Lucchesi
Great book! I knew nothing about LinkedIn when I bought this book and was pleased with the guidance that the author provided. Read morePublished on November 25, 2013 by John C. Galascione