The premise is simple: A person's ideal life, especially their career, can be carefully conceived and crafted. Based on Dr. Rao's popular course "Creativity and Personal Mastery" at Columbia University's Graduate School of Business, this book offers a series of readings, exercises, and lessons drawn from both spiritual and commercial situations that enable you to reconstruct and improve your professional world. This transformation will turn your life around and help you become exponentially more effective in your chosen career and thereby flourish in all aspects of your life. Whether you are questioning the value of money or the core values of your life, this book is a powerful tool that will help you to "discover the purpose that can suffuse your life and bring stars to your eyes."
Dr. Srikumar Rao is a speaker, former business school professor, and head of The Rao Institute, based out of New York. He created the singularly powerful course Creativity and Personal Mastery, which he has taught at a number of leading business schools, including Columbia and the London Business School.
Creativity and Personal Mastery (CPM) is based on ancient wisdom traditions, which Dr. Rao has adapted for modern-day business executives and corporations. He states "CPM can be a powerful transformative experience, and it works because it's based on the ideas of the greatest thinkers and philosophers of the world." The course is designed to change lives, promoting contemplation, self-inquiry, fulfillment, passion, and joy. The unique approach of CPM is unlike typical corporate/business course offerings, and the rewards are deeply meaningful and enduring.
Hundreds of professionals across the corporate world have been altered by CPM; alumni include executives from Google, Microsoft, Merrill Lynch, McDonald's, Chubb, IBM, United Airlines, Allstate, Johnson & Johnson, and others. CPM has had a thriving alumni association since Dr. Rao taught the course at Columbia.
Dr. Rao has authored two books, Are You Ready to Succeed and Happiness at Work, as well as the audio course The Personal Mastery Program, both of which are bestsellers and have been translated into a number of languages. He has received wide media coverage and acclaim, including features in The New York Times, The Wall Street Journal, The London Times, The Independent, Time, Financial Times, Fortune, Business Week, The Guardian, and Forbes; he has also been a speaker for TED, Leading@Google, and Thinkers 50 interview. Dr. Rao has been a contributing editor for Forbes and a featured author for many other publications.
Dr. Rao received his Ph.D. in Marketing from Columbia University, and worked as an executive for Warner Communications, Continental Group, Data Resources and McGraw Hill.
For more information please visit www.theraoinstitute.com.





