Have one to sell? Sell yours here
Understanding Color: An Introduction for Designers
 
 
Tell the Publisher!
I'd like to read this book on Kindle

Don't have a Kindle? Get your Kindle here, or download a FREE Kindle Reading App.

Understanding Color: An Introduction for Designers [Paperback]

Linda Holtzschue (Author)
4.4 out of 5 stars  See all reviews (11 customer reviews)


Available from these sellers.


Textbook Student FREE Two-Day Shipping for Students. Learn more

Formats

Amazon Price New from Used from
Hardcover --  
Paperback $46.80  
Paperback, January 9, 2006 --  
There is a newer edition of this item:
Understanding Color: An Introduction for Designers Understanding Color: An Introduction for Designers 4.4 out of 5 stars (11)
$46.80
In Stock.

Book Description

0471715085 978-0471715085 January 9, 2006 3
From theory to practice-enhance your skills in working with color!
  • Connect the dots between your emotional, intuitive responses to color and the theories that explain them. 
  • Learn how to use color more comfortably, creatively, and effectively than ever before.
  • Take your work to the next level by exploring how different light sources affect color rendition, how placement changes colors, how to avoid costly color mistakes, and how to resolve the color problems that frequently confront design professionals.

Order your copy today!



Editorial Reviews

From the Back Cover

From theory to practice—enhance your skills in working with color

Now in an updated Third Edition, Understanding Color helps you connect the dots between your emotional, intuitive responses to color and the theories that explain them. Through authoritative, easy-to-follow instruction, you'll learn how to use color more comfortably, creatively, and effectively than ever before.

Take your work to the next level by exploring how different light sources affect color rendition, how placement changes colors, how to avoid costly color mistakes, and how to resolve the color problems that frequently confront design professionals. This Third Edition is full of powerful new features that reflect the latest issues in color and design, including:

  • Updated material for successfully designing with color in a digital environment
  • Innovative coverage of color marketing issues
  • Dozens of new illustrations
  • Helpful tips for using color in the working environment
  • Valuable exercises to reinforce color concepts

Understanding Color, Third Edition is an unparalleled source of authoritative information and practical solutions for students and professionals in graphic design, architecture, interior design, landscape architecture, and industrial and textile design.

About the Author

Linda Holtzschue is principal of Linda Holtzschue and Associates, an interior design firm based in New York City. She has taught color theory and related courses at Parsons School of Design, where she also served as an assistant dean, and at the Fashion Institute of Technology and The School of Visual Arts. Her work has appeared in the New York Times Magazine and Better Homes and Gardens.

Product Details

  • Paperback: 208 pages
  • Publisher: Wiley; 3 edition (January 9, 2006)
  • Language: English
  • ISBN-10: 0471715085
  • ISBN-13: 978-0471715085
  • Product Dimensions: 7.5 x 0.4 x 9.3 inches
  • Shipping Weight: 1 pounds
  • Average Customer Review: 4.4 out of 5 stars  See all reviews (11 customer reviews)
  • Amazon Best Sellers Rank: #303,186 in Books (See Top 100 in Books)

More About the Author

Discover books, learn about writers, read author blogs, and more.

 

Customer Reviews

11 Reviews
5 star:
 (5)
4 star:
 (5)
3 star:
 (1)
2 star:    (0)
1 star:    (0)
 
 
 
 
 
Average Customer Review
4.4 out of 5 stars (11 customer reviews)
 
 
 
 
Share your thoughts with other customers:
Most Helpful Customer Reviews

28 of 31 people found the following review helpful:
4.0 out of 5 stars Understanding Color: A Introduction for Designers, April 7, 2007
Amazon Verified Purchase(What's this?)
This review is from: Understanding Color: An Introduction for Designers (Paperback)
This book is pretty good. It explains the different color wheels, how we see color, value, saturation, harmony, and so much more. It is pretty thorough and easy to read. I recommend this book for anyone needing to understand color theory.

Minetta Minnick
Help other customers find the most helpful reviews 
Was this review helpful to you? Yes No


9 of 10 people found the following review helpful:
4.0 out of 5 stars nice book, September 27, 2008
Amazon Verified Purchase(What's this?)
This review is from: Understanding Color: An Introduction for Designers (Paperback)
Pretty good with examples, and ways to utilize color. This is a keeper in the collection for me.
Help other customers find the most helpful reviews 
Was this review helpful to you? Yes No


3 of 3 people found the following review helpful:
3.0 out of 5 stars clean, smart writing. But weak on importance of Additive Color Model., October 20, 2011
By 
C. Badland (Tallahassee FL) - See all my reviews
(REAL NAME)   
This review is from: Understanding Color: An Introduction for Designers (Paperback)
I've been looking for a textbook for my Color Theory for Digital Artists for two years now. I like the clean writing style and intelligence of Ms. Holtzschue's book. I will be using it this semester, but I will keep searching for a more appropriate textbook.

Like many other Color Theory books, she mistakes Successive Contrast (afterimage) and Simultaneous Contrast as phenomena associated with complements based in the artist's color circle (Read and Green, Yellow and Violet, Blue and Orange). When in reality your eye (which is basically an RGB device) reacts with the Additive Color complements: Red and Cyan, Green and Magenta, Blue and Yellow when experiencing afterimages or simultaneous contrast.

Personally, I think the traditional RYB model is faulty. Can you mix a nice Magenta from those primaries? How a bout a crisp, bright Cyan. No? Well then those colors aren't really primaries then, now are they. And the "color wheel" should be shifted pretty dramatically to reflect that.
Artists dealing with digital media have to become more familiar with the RGB Additive Color model and color wheel, NOT the RYB based Painters Color Wheel. This book has little emphasis on the importance of the Additive Color model in perception and design.
Help other customers find the most helpful reviews 
Was this review helpful to you? Yes No

Share your thoughts with other customers: Create your own review
 
 
 
Most Recent Customer Reviews









Only search this product's reviews



Inside This Book (learn more)
First Sentence:
Color is stimulating, calming, expressive, disturbing, impressional, cultural, exuberant, symbolic. Read the first page
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
color papers, spot colors
Key Phrases - Capitalized Phrases (CAPs): (learn more)
Color Figure, Color Color, Josef Albers, Diluting Pure, Johannes Itten
New!
Concordance | Text Stats
Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
Search Inside This Book:


What Other Items Do Customers Buy After Viewing This Item?


Tags Customers Associate with This Product

 (What's this?)
Click on a tag to find related items, discussions, and people.
 
(2)
(1)
(1)

Your tags: Add your first tag
 

Sell a Digital Version of This Book in the Kindle Store

If you are a publisher or author and hold the digital rights to a book, you can sell a digital version of it in our Kindle Store. Learn more

Customer Discussions

This product's forum
Discussion Replies Latest Post
No discussions yet

Ask questions, Share opinions, Gain insight
Start a new discussion
Topic:
First post:
Prompts for sign-in
 


Active discussions in related forums
Search Customer Discussions
Search all Amazon discussions
   
Related forums





Look for Similar Items by Category


Look for Similar Items by Subject