Understanding Direct Access Trading: Making the Move from Your Online Broker to Direct Access Trading [Hardcover]

Rafael Romeu (Author)

Book Description

ISBN-10: 0071362509 | ISBN-13: 978-0071362504 | Publication Date: March 12, 2001 | Edition: 1

A detailed picture of what electronic direct access trading (E-DAT) means and how individual traders can capitalize on it, Understanding Direct Access Trading explains the fundamental differences between online trading and E-DAT. The book tells traders how and where to get started, and discusses how to adapt current styles of trading to the fast-action E-DAT marketplace. From opening an E-DAT account to obtaining the best possible price on every trade, investors looking to go the next level will want to read this information-packed book.

Editorial Reviews

From the Back Cover

Easy-to-Follow Techniques to Reduce Risk­­and Substantially Increase Profits­­Using Powerful E-DAT Strategies and the Nasdaq Level II Trading Screen

Today's financial media are filled with discussions of electronic direct access trading (E-DAT) and the Nasdaq level II trading screen. Yet what has been missing up until now was a straightforward, easy-to-follow analysis of the specifics of E-DAT­­what it is, how it works, and why millions of investors are turning to E-DAT to take true control of their trading fortunes.

Understanding Direct Access Trading walks you through the entire E-DAT process, showing you how to use the Nasdaq level II screen to send your trades directly to the electronic trading floors. Find out how you can use this revolutionary technique to:

• Gain access to professional, up-to-the-minute investment news and information
• Watch as actual trades flash by on your screen
• Buy or sell at the price you want­­with one simple keystroke

The Direct Access Traders Series shows you how to harness the power of today's financial technologies­­whether you make 2 trades per year or 2,000. Other books in the series include:

• Tools for the Direct Access Trader
• Mastering Direct Access Fundamentals
• Direct Access Execution
• Technical Analysis for Direct Access Trading
• Trading Strategies for Direct Access Trading

"There seems to be a persistent doubt among a large segment of the population regarding whether they are missing out on investment opportunities. ... The book addresses the issue of which opportunities are available to investors looking to enter the stock markets and how a new technology called electronic direct access trading sharply increases the range of opportunities."
­­From Chapter 1

Advances in technology, new rules and regulations designed to open markets to all traders, and the increasing sophistication of traders themselves have made electronic direct access trading (E-DAT) an exciting vehicle for investors at every level. But what exactly is E-DAT, and how can you join the millions of investors who are using E-DAT to take control of their trading fortunes?

Understanding Direct Access Trading gives you the fundamental information you need to become a knowledgeable direct access trader. A comprehensive, compelling picture of the opportunities available using today's accessible E-DAT technologies, this hands-on book provides a complete overview of:

• The modern financial system, emphasizing the sectors that directly impact individual investing
• How to make the simple step from online investing to direct access trading, and reap the many benefits of E-DAT
• Nasdaq level II screens­­what they show you, and how you can use them to lock in the best available prices at any given moment
• Electronic communications networks (ECNs), and how to determine which best fits your trading style and sophistication
• Interviews with E-DAT veterans discussing real-time, real-money trading action and strategies

Understanding Direct Access Trading removes the mystique from today's financial markets, and explains how investors can use E-DAT to grab trading profits in all types of markets­­up, down, or sideways. More than just another primer on hit-and-miss electronic trading techniques, it is a rich, broad-based, and complete introduction to the world of direct access trading.

About the Author

Rafael Romeu teaches economics and banking at the University of Maryland. In addition to his research on global equity and foreign exchange markets, Romeu is an experienced manager of private sector pension funds.

Product Details

• Hardcover: 198 pages
• Publisher: McGraw-Hill; 1 edition (March 12, 2001)
• Language: English
• ISBN-10: 0071362509
• ISBN-13: 978-0071362504
• Product Dimensions: 9.3 x 6.2 x 0.8 inches
• Shipping Weight: 15.5 ounces
• Average Customer Review: 4.0 out of 5 stars  See all reviews (1 customer review)
• Amazon Best Sellers Rank: #273,603 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

1 of 1 people found the following review helpful:

4.0 out of 5 stars How I Learned to Stop Worrying and Love Direct Access Trading, December 10, 2009

By 

Todd P. Fox "Trade in Full" (Washington, DC USA) - See all my reviews
(REAL NAME)   

This review is from: Understanding Direct Access Trading: Making the Move from Your Online Broker to Direct Access Trading (Paperback)

As a full-time professional with limited time and patience for fadish investment schemes, I have been in the market for a book like this for years. Dr. Romeu provides a cagent, thorough, and highly readable introduction to level 2 trading.

Essential for anyone interested in understanding how E-DAT works.