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Understanding Global Cultures: Metaphorical Journeys Through 28 Nations, Clusters of Nations, and Continents
 
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Understanding Global Cultures: Metaphorical Journeys Through 28 Nations, Clusters of Nations, and Continents [Paperback]

Martin J. Gannon (Author)
3.5 out of 5 stars  See all reviews (4 customer reviews)


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There is a newer edition of this item:
Understanding Global Cultures: Metaphorical Journeys Through 29 Nations, Clusters of Nations, Continents, and Diversity Understanding Global Cultures: Metaphorical Journeys Through 29 Nations, Clusters of Nations, Continents, and Diversity 3.2 out of 5 stars (4)
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Book Description

0761929800 978-0761929802 December 15, 2003 3rd
Understanding Global Cultures, Third Edition presents the cultural metaphor as a method for understanding the cultural mindsets of a nation, a cluster of nations, and even of a continent. New cultural metaphors include: The Canadian Backpack and Flag; The Danish Christmas Lunch; French Wine; China's Great Wall and Cross-cultural Paradox; The Singapore Hawker Centers; Australian Outdoor Recreational Activities; and The Sub Saharan Bush Taxi.

There is now a Web site that the instructor can use to obtain over 100 concepts, applications, and exercises that serve to enrich the learning experience associated with the third edition. It is tailored specifically to the Third Edition. Go to: ww.csusm.edu/mgannon



Editorial Reviews

Review

Dear Dr. Gannon,

A round of applause for your book Understanding Global Cultures. We are using it as one of our reference books in my MBA class at Arizona State University. I believe that you capture an extremely valuable picture of the culture and provide information that allows one to travel a little more comfortably, whether for business or travel. I am purchasing an extra copy for my son, a senior at ASU. He is spending six weeks in London this summer with an internship and will visit other countries as well.

Thank you for a great book, not only for my use, but as a basis of hours of enjoyable conversation with a fantastic young man who happens to be my son.

Sincerely,

Ladee K. Rickard
MBA student, Arizona State University

(Ladee K. Rickard )

About the Author

Martin J. Gannon (Ph.D., Columbia University) is Professor of International Management and Strategy, College of Business Administration, California State University San Marcos. He is also Professor Emeritus, Smith School of Business, University of Maryland at College Park. At Maryland he held several administrative positions, including the Associate Deanship for Academic Affairs and the Founding Directorship of the Center for Global Business, and received the University’s International Landmark Award. Professor Gannon has authored, co-authored, or co-edited 90 articles and 17 books, including Paradoxes of Culture and Globalization (2008), Handbook of Cross Cultural Management (2001), Dynamics of Competitive Strategy (1992), Managing without Traditional Methods: International Innovations in Human Resource Management (1996) and Ethical Dimensions of International Management (1997). Professor Gannon has been the Senior Research Fulbright Professor at the Center for the Study of Work and Higher Education in Germany and the John F. Kennedy/Fulbright Professor at Thammasat University in Bangkok, and has served as a visiting professor at several Asian and European universities. He has also been a consultant to many companies and government agencies. Professor Gannon has lived and worked in over 30 nations for various periods of time as a visiting professor, consultant, and trainer. For additional information on Professor Gannon, please visit his Homepage at California State University San Marcos: www.faculty.csusm.edu/mgannon

 


Product Details

  • Paperback: 459 pages
  • Publisher: Sage Publications, Inc; 3rd edition (December 15, 2003)
  • Language: English
  • ISBN-10: 0761929800
  • ISBN-13: 978-0761929802
  • Product Dimensions: 10 x 6.8 x 0.5 inches
  • Shipping Weight: 1.7 pounds
  • Average Customer Review: 3.5 out of 5 stars  See all reviews (4 customer reviews)
  • Amazon Best Sellers Rank: #115,250 in Books (See Top 100 in Books)

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Customer Reviews

4 Reviews
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Average Customer Review
3.5 out of 5 stars (4 customer reviews)
 
 
 
 
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2 of 2 people found the following review helpful:
5.0 out of 5 stars A practical approach to other cultures, May 15, 2007
This review is from: Understanding Global Cultures: Metaphorical Journeys Through 28 Nations, Clusters of Nations, and Continents (Paperback)
This book uses metaphors as tools to engage with other cultures. And very useful tools they are, indeed. I have been using this book with students for several years now, and the biggest initial obstacle is that people mistake the metaphors for stereotypes. Once this obstacle is overcome, a very creative and productive examination of the reality of another culture can occur.
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1 of 1 people found the following review helpful:
3.0 out of 5 stars Be Careful, January 30, 2008
This review is from: Understanding Global Cultures: Metaphorical Journeys Through 28 Nations, Clusters of Nations, and Continents (Paperback)
Be careful when buying this book. I am in a class for Fairleigh Dickinson and it requires this book. I am in a class of about 30 students and about 90% of us complained about misbound books. They could be missing pages at the 340 page mark or so. Some students had two sets of the same pages in their book. It went from like 346-356, and then instead of page 357, it was pages 346-356 again. (These aren't the actual page numbers missing, just to give you an idea of what to look for). I would probably contact the publisher if you get a mis-bound book and see if they will send you a good copy.
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0 of 1 people found the following review helpful:
5.0 out of 5 stars Purchasing Review, October 25, 2007
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This review is from: Understanding Global Cultures: Metaphorical Journeys Through 28 Nations, Clusters of Nations, and Continents (Paperback)
The book came promptly when expected and was recieved as described. Excellent condition. Thank you so much.
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