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Univetica: Compelling Change Hardcover – November 11, 2010


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Editorial Reviews

About the Author

Mehdi Ghafourifar is a social innovator with an established track record of developing innovative projects that touch the lives of many people. His passion for social justice and education is underscored by his more than twenty years of dynamic business experience in both for-profit and non-profit sectors. Mehdi s client portfolio has included thousands of companies and executives in 350 business categories. His life s work is dedicated to the advancement of positive social change and global citizenry. Mehdi lives in California with his wife and two children.
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Product Details

  • Hardcover: 224 pages
  • Publisher: Arquos Publishing (November 11, 2010)
  • Language: English
  • ISBN-10: 0982118007
  • ISBN-13: 978-0982118009
  • Product Dimensions: 8.6 x 5.7 x 1 inches
  • Shipping Weight: 12 ounces (View shipping rates and policies)
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (9 customer reviews)
  • Amazon Best Sellers Rank: #3,283,842 in Books (See Top 100 in Books)

More About the Author

Mehdi Ghafourifar is a social innovator with an established track record of developing innovative projects that continue to touch the lives of many. His passion for social justice and education is underscored by his twenty-five years of dynamic business experience in both for-profit and non-profit sectors. Ghafourifar's client portfolio has included thousands of companies and executives in 350 business categories. His life's work is dedicated to the advancement of positive social change and global citizenry.

Ghafourifar is the Founder and Chairman of Univetica, a social initiative dedicated to helping more people make better decisions more often, in life, in business, and in education. He is the author of the groundbreaking book, Univetica: Compelling Change (2010), as well as a series of interdisciplinary, query-based curricula for junior high, high school, and university education. He is also the author of Univetica's Practical Approach to Critical Thinking (2010) which takes critical and innovative thought processes to new heights.

For the past decade, in addition to leading the development of select international initiatives in the fields of energy and education, Ghafourifar has served as a strategic capital and management advisor to emerging and growth-oriented companies. He is also the Executive Producer of the feature documentary, Iran: Hot Tea, Cool Conversations (2008), aimed at promoting citizen diplomacy and cultural education.

He lives in California with his wife and two children.

Customer Reviews

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Most Helpful Customer Reviews

2 of 2 people found the following review helpful By H. Spice on February 6, 2012
Format: Hardcover Verified Purchase
In sharing my thoughts about Mehdi Ghafourifar's seminal work, "Univetica: Compelling Change", I opted to provide a non-traditional book review. The traditional approach delineates a condensed version of the author's key concepts, which the reviewer either advocates or criticizes. The review approach I elected to personalize the book and discuss their impact on my constantly evolving world view.

I grew up in an age when people were voracious readers, and read books for knowledge and enjoyment. There was no Facebook; people conversed directly with each other. No YouTube, Internet, personal computers, DVDS or VHS tapes. Not even cable TV. Thus reading was a primary channel of acquiring information. Newspapers thrived.

In high school and college, I read hundreds of books, and built a library of several thousand books, on a variety of topics. I received a Bachelor of Arts Degree in American Studies at the University of California, Davis. The major program emphasized the development and perfecting of three essential cognitive skills; analytical thinking, critical writing, and the analysis of the intangibles (concepts, beliefs, theories, models). The goal was to intellectually prepare people to answer the "so what" question.

In all the reading I have done in my life, I have found only a handful that really address (or even recognize) the so what question. Not only does Univetica: Compelling Change recognize the vital importance of asking the so what question, but does so in a manner that has significantly impacted my worldview, and many of the ideas that comprise my world view (such as financial ROI and social ROI does not have to be mutually exclusive).
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1 of 1 people found the following review helpful By Notables on October 25, 2010
Format: Kindle Edition Verified Purchase
This book's product description promised "a way to a thriving global community." Well, it most certainly delivered. From the author's incredible life story (read the Preface, you'll know what I mean) to the book's simple, yet profound thesis, everything in Univetica speaks directly to the humanity in all of us.

The understanding that greater challenges in the future require more effective solutions in the present sets the tone for Univetica's roadmap to a thriving global community. Ghafourifar presents his arguments clearly and succinctly while addressing some of life's greatest and most complex quandaries. The conversations about life, success, behavior, progress, happiness, love and hate is captured in small chapters that open up a world of thoughts and possibilities.

The author's systematic approach to asking questions, or more important, asking the right questions, about current global challenges (socio-economic, environmental, educational...) not only awakens the mind of the reader, but also reveals a hope for the future. Ghafourifar's vision is nothing short of revolutionary and holds real promise as a game-changer in the continual discussion of progress.

A wonderful, thoughtful read by any measure. 5-stars all the way.
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Format: Hardcover
Starting with the cover, everything about this book begs you to read on. It's not rocket science, though he touches on some basic principles of math and physics that are even more applicable for re-examination in today's world. A compelling and easy read for anyone, anywhere on the planet and hopefully that is just what will happen. Univetica offers a brilliant approach to reminding us what matters with numerous relevant, efficacious models and examples that explain more deeply where we are and what we need to do. Shining a light on many of our underlying challenges that appear "unresolvable when they are actually the result of ambiguous doctrines (or perceived truths) vulnerable to misintrepretation" ....is right on.

Univetica urges you to question, re-evaluate and even self criticize. Checking your ego at the door, now that is something that I am compelled to do on a regular basis. Identifying problems is easy, offering viable workable solutions is what matters and Univetica has plenty to offer. From what I've read so far, I'd like to see the educational books/programs and get them into schools. Univetica shows you that it is not that hard, it is the doing...with wisdom, equity and commitment. Check it out, there is so much more and it could change (y)our world, in fact it will simply by experiencing the momentum. You can go to the website and join, now there is a club I will be proud to be a member of!
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Format: Kindle Edition Verified Purchase
Over the years, I've read many well-known books on social philosophy, economics, politics, and finance. Recently, a friend of mine recommended that I read this book and I'm so glad I did. After reading Univetica, I felt like pinching myself. This book's useful and easy-to-grasp theories are magical in the way they challenge the mind. This isn't your normal celebrity author or media-driven book spanning thousands of redundant pages. Univetica is authentic and concise in every way. It is indeed a compelling book that everyone should read. It contains solid logic based on practical critical thinking that we can all use. And if you really get into the words, Univetica can change your life for the better.
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