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Unlimited Power : The New Science Of Personal Achievement Paperback – December 22, 1997

395 customer reviews

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Editorial Reviews

From Publishers Weekly

This is a comprehensive and intelligent success achievement program for setting and following through with personal and professional goals by the California behaviorist who popularized the method of "neurolinguistic programming" (NLP), or control of mind over body, culminating in his trainees' barefoot jaunt over hot coals. Essential to Robbins's "Ultimate Success Formula" are clarity of desired goals, energy, passion, persistence of action, effective communication skills and altruistic motives. His is a success prescription based on realistic and sophisticated ideology, best suited for those who have already "got what it takes" and simply have yet to make it happen.
Copyright 1987 Reed Business Information, Inc. --This text refers to an out of print or unavailable edition of this title.

From Library Journal

Robbins argues that by using a new technique called neurolinguistic programming (NLP) anyone can become successful at almost anything. NLP teaches us how to communicate success to ourselves. One of the best ways to do this is to model ourselves on people who are successful: Think, act, and speak like a success and you are on the way to being one. Despite much helpful material (even regarding nutrition), this book scarcely acknowledges the limitations that exist in people's lives. Of course, the whole thrust of NLP is to learn to focus on one's power and not on one's limits. But the text is too wordyit reads like a transcript of a series of talksand it also needs more structure and organization. Though it strives to be upbeat and encouraging, Unlimited Power still leaves mixed feelings. John Moryl, Yeshiva Univ. Lib., New York
Copyright 1986 Reed Business Information, Inc. --This text refers to an out of print or unavailable edition of this title.

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Product Details

  • Paperback: 448 pages
  • Publisher: Free Press; Reprint edition (December 22, 1997)
  • Language: English
  • ISBN-10: 0684845776
  • ISBN-13: 978-0684845777
  • Product Dimensions: 5.5 x 1.2 x 8.4 inches
  • Shipping Weight: 14.4 ounces (View shipping rates and policies)
  • Average Customer Review: 4.3 out of 5 stars  See all reviews (395 customer reviews)
  • Amazon Best Sellers Rank: #6,609 in Books (See Top 100 in Books)

More About the Author

For more than 30 years Tony Robbins' passion has been helping people BREAK THROUGH and take their lives to another level--no matter how successful they already are--in the areas that matter most: their business, personal finance, intimate relationships, careers and health.

Tony Robbins has helped more than 50 million people from more than 100 countries transform their lives and their businesses through his books, audio programs, health products, live events and personal coaching. He's been fortunate enough to work with everyone from presidents of countries to some of the true legends of entertainment, sports and the business world. But his work is not limited to Fortune 500 CEOs and athletes. He has a special passion for small-business owners, parents and students.

Being the Chairman of seven privately held companies and five holding companies in diverse industries keeps him busy. Many of his companies have become brands that are leaders in their category--from the award winning Namale Resort & Spa in the Fiji Islands, to Twinlab and Metabolife in the sports nutrition field, to the Anthony Robbins brand in personal and professional improvement.

Most of Tony's core strategies for creating breakthroughs have come from his work with some of the biggest names in the business world: He's had the privilege of modeling and distilling the strategies of leaders in some of the fastest-growing companies in the world. He's used these distinctions to help optimize and grow enterprises to new and more profitable levels.

One of the things Tony is most proud of is his humanitarian work through the non-profit Anthony Robbins Foundation. He's always believed that if we're blessed enough to have insight and economic opportunities, then we're also blessed enough to be able to give back. To those who much has been given, much is expected. Tony Robbins is extremely blessed to be able to feed more than two million people in 56 countries every year through his International Basket Brigade.

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Customer Reviews

Most Helpful Customer Reviews

164 of 176 people found the following review helpful By Michael Davis on May 5, 2005
Format: Paperback
"Unlimited Power" is an exceptional compliment to "Awaken The Giant Within" and is easily one of the most powerful books I've ever read. In December 1994, after winning a battle with cancer, I stood, nearly bald, in the audience of my first motivational seminar, conducted by Anthony Robbins.

Shortly after the seminar I read "Awaken The Giant Within" and "Unlimited Power" to learn more about taking charge of my destiny. To this day, I refer to these books often for inspiration and guidance.

Over the years, I've read and listened to a great deal of self-help material in my quest to discover the secret to success. Without question, this book provides the clearest and most incredibly inspiring ideas. Since reading this book, I've greatly increased my level of health (by becoming vegetarian), doubled my income, and formed my own consulting company.

"Unlimited Power" consists of three sections:

Section I: The Modeling of Human Excellence

Section II: The Ultimate Success Formula

Section III: Leadership: The Challenge of Excellence

Although the book is quite long, it is a very exciting read. Starting off with "The Commodity of Kings" Robbins talks about how specialized knowledge (information) is available to anyone and can literally transform ourselves, and the world. Think of what Bill Gates, through Microsoft, really owns - almost nothing. Instead, he controls a vast reservoir of knowledge.

In summary, what I enjoy most about "Unlimited Power" and all of Anthony Robbins' other works, is that he challenges you to test his ideas for yourself, instead of accepting ideas on blind faith. Also, I must emphasize that "Unlimited Power" (or any other book for that matter) WILL NOT magically make you successful. It requires YOU to work with the material, develop strategies, and most importantly - take action.


Michael Davis - Editor, Byvation
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140 of 150 people found the following review helpful By A Customer on June 8, 2000
Format: Paperback
This book is priceless to me. I have read almost every self-help book I can find, yet I wasn't changing. I knew a lot about self esteem etc, but it's as if I was waiting for ONE FINAL PIECE, the missing part of how to succeed - in a big scale. And this book gave that to me. It's called Personal Power. If you're like me, having read a lot, know a lot as well, then you need that final piece. This book also gave me lots of effective STRATEGIES to control my mind, and it's scientific. From this book, I used the NLP 'swish technique' to get rid of my nail biting habit in just 2 minutes! That was just 2 months ago and I never bit it since( it actually feels unnatural to do it now). Learn how to increse your energy level and see your vitality 'explode'! There are many strategies in this book, many of them from Neuro-Linguistic Programming (NLP) a science that can change your life, habits, fears, attitude, beliefs etc so quickly (in minutes!) that you'll be surprised. How do you motivate yourself to do the things that are good for you (eg study for that exam earlier) and feel happy doing it, and how to de-motivate yourself (eg to eat that pizza). Once you learn the skills in this book, your mind will be at your command literally (instead of letting it run you). How do you create rapport with people and even strangers so easily that they fell like they know you for a lifetime? Another essential formula I learned from this book got rid of my fear of failure that used to stop me from taking action. Since then, my life, my confidence changed so much that I can hardly believe it.
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173 of 196 people found the following review helpful By Ryan on February 28, 2006
Format: Audio CD
The publishers of this CD are being blatantly DISHONEST. The CD claims to be the AUDIO Unlimited Power and even includes a statement about it being narrated by Anthony Robbins.

Yet the CD is NOT AN AUDIO VERSION OF THE BOOK. It is simply a recording of Mr Robbins presenting 50 minutes of material at a seminar.

Only in small letters at the back of the CD does it say "abridged version".

Avoid the CD. Just buy and read the book.
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51 of 55 people found the following review helpful By A Customer on June 17, 1999
Format: Audio Cassette
I listened to this tape every day for 2 weeks while reading the book edition. Nobody is more motivating than Robbiins. At the time, I was like a miniture version of Robbins; newly divorced, out of work, alone and afraid. Thanks to Tony's techniques, I turned that all around. My financial life was also a mess and as per TONY'S ADVICE in a edition of Powertalk, I also bought Wealth Without Risk (now More Wealth w/o Risk) by Charles Givens. Givens tecniques did as much for me financially as Unlimited Power did for me on a Personal Development level. Thank you Tony Robbins for one of the best, if not the very best Personal Development books of all time!
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55 of 62 people found the following review helpful By A Customer on May 21, 1998
Format: Paperback
Robbins deserves credit for mass advertising the concept of NLP. I like this book better than "Awaken the Giant", less fluff and less pro- moting his other products and $3000 seminars. The NLP techniques are only a partial solution, and not an end in themselves. Easy reading. I also highly recommend "MAXIMUM ACHIEVEMENT" by Brian Tracy and the 'SILVA METHOD" or any good book on alpha waves for maximum mental repro gramming. "SUPERSELF" by Charles Givens is probably one of the most under rated self development book. I don't agree with ROBBINS nutritional ideas and have not found one person including nutritionists who either recommend this regimen or have any measureable results by using it.
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