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1 of 1 people found the following review helpful:
5.0 out of 5 stars
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This review is from: Untold Millions: Positioning Your Business for the Gay and Lesbian Consumer Revolution (Hardcover)
This book defines the demographics of the market and the products and services it demands. Learn how your business can create brand loyalty, communicate sensitivity, and avoid boycotts and media nightmares resulting from offensive or insensitive business practices and stereotypes.
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Untold Millions: Positioning Your Business for the Gay and Lesbian Consumer Revolution by Grant Lukenbill (Hardcover - Oct. 1995)
Used & New from: $0.01
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