Using E-Learning [Paperback]

William Horton (Author)

Book Description

ISBN-10: 1562863096 | ISBN-13: 978-1562863098 | Publication Date: January 10, 2002

Here's the book to help ensure that your organization really uses technology as an effective, efficient, and financially responsible way as part of any learning initiative. Learn what types of e-learning to use, how to blend technology with other forms of learning and how to implement e-learning projects that accomplish targeted goals.

Editorial Reviews

Review

Bill Horton is one of the e-learning field's best communicators. He writes books that empower the novice and the seasoned professional. Using E-Learning provides practical advice on creating blended e-learning solutions and optimizing your organization's investment. You will want this book close at hand when you are ready to execute your e-learning plan. --Margaret Driscoll, Director, Strategy & Ventures, IBM Mindspan Solutions

Bill Horton does a masterful job of balancing the realities of using e-learning with the hype that often overshadows it. This book offers a practical and refreshing approach, which will help any organization that truly wants to understand and justify what it takes to do e-learning right. --Bob Mosher, Executive Director of Education, Element K

This is an important book for anyone taking a leadership role in e-learning. Horton has done a wonderful job providing concrete and actionable examples of how e-learning can provide measurable benefits to any organization. --Lance Dublin, President & CEO, Lance Dublin Consulting

About the Author

William Horton has been designing technology-based training since 1971 when, as an undergraduate, he designed a network-based course for MIT's Center for Advanced Engineering Study. He is president of William Horton Consulting and is a prolific author in the area of e-learning and the design of online training. He is the author of two other books in ASTD's E-Learning Series including Evaluating E-Learning and Leading E-Learning.

Product Details

• Paperback: 174 pages
• Publisher: ASTD Press (January 10, 2002)
• Language: English
• ISBN-10: 1562863096
• ISBN-13: 978-1562863098
• Product Dimensions: 9.7 x 6.9 x 0.6 inches
• Shipping Weight: 12.8 ounces (View shipping rates and policies)
• Average Customer Review: 5.0 out of 5 stars  See all reviews (1 customer review)
• Amazon Best Sellers Rank: #1,144,553 in Books (See Top 100 in Books)

Customer Reviews

Most Helpful Customer Reviews

2 of 2 people found the following review helpful:

5.0 out of 5 stars Review Using E Learning, May 21, 2002

By 

Dr. William Lee (Fort Worth, TX) - See all my reviews

This review is from: Using E-Learning (Paperback)

Horton's laterst book could also be called "The Economics of E Learning" as he looks at the ROI of E-Learning from every angle. He provides practical examples of what you would want to calculate and then demonstrates the formulas for performing the calculations in a simplified way.

Anyone who up to now thought that capturing ROI data was difficult, impossible, or just too much trouble, should read this book. Trust me, you'll refer to it many times after you read it.

We, in training and human performance improvement, are increasingly asked to justify the impact on the bottom line that our solutions have. We should be doing it proactively. Those who don't think it's important or just want to dodge the issue will eventually find themselves "on the street" -- I've seen it happen many times. If they had only been feeding upper management information about the true $$$$ value they provided, they would probably still have their jobs. Training is unfortunately seen as an overhead expense that is expendable during times of economic downturn. It's our fault that we are perceived that way.

Get a copy of Horton's book and begin to capture the data and send it upline to management. Keep them informed of the true value you have -- that true value being what your group adds by way of profit to the company. Don't wait until you are asked for it -- that's too late. The handwriting is on the wall that they are thinking about outsourcing or disbanding your organization.

"The job you save may be your own and the jobs of your peers or subordinates."

Bill's other books, "Evaluating E Learning" and "Leading E-Learning" are great companion books. Used together they will position your function as a vital part of your organization.