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16 of 16 people found the following review helpful:
5.0 out of 5 stars
VBM for Starters,
By Jose Guilherme Souza (Rochester, NY United States) - See all my reviews
This review is from: Value Based Management: The Corporate Response to the Shareholder Revolution (Hardcover)
Martin's book is an excellent introduction to the practice of Value Based Management. Although it is far from being an MBA type book, it explains the basics and shows some good examples. Maybe the strongest point of the book is the comparison of several approaches used by the biggest consulting companies sponsoring VBM: Stern Stewart's EVA versus BCG's and McKinsey's measures. When you're ready to climb another step, the best choice is Young and O'Byrne's "EVA and Value Based Management". It goes deep in details of implementation of EVA based systems, is comprehensive and technically advanced and also give pros and cons of the measure.
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Value Based Management: The Corporate Response to the Shareholder Revolution by J. William Petty (Hardcover - January 15, 2000)
Used & New from: $3.66
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